Categories About Us

Marketing & Sales

Handling Objections
Presentation Skills: Post-Presentation Tips
An Introduction to Business Research Methods
Power BI for Everyday Users
Personal Brand Messaging
Emotional Intelligence in Sales
How to Name Your Brand
The 3 Critical Discovery Questions
Negotiation Skills
Pitch like a Pro
How to Use AI for Peak Sales Performance
How to Build Your Personal Brand
Agile is Dead? Long Live Agile!
AI-Driven Personalization
In Focus: Strategic Target Setting
Personal Branding
Personal Branding is a Key Skill
Controlling the Sale
Consultative Selling Skills
Sales Fails and How To Fix Them
Effective Ways to Close Deals & Win More Business
AI Fundamentals
Strategic Marketing
3 Different Management Styles and When To Use Them
Sales Effectiveness
Proposal Power
Handling Customer Objections
Leadership: How to Network
Working with Uncertainty
Fundamentals of Data Visualization
Understanding your Customers
Will AI Replace the Sales Rep
From Assistant to Advisor
Write Amazing Headlines to Delight Your Audience
Why Creative Expression is Worth Investing in?
High-impact interpersonal skills
12 Smart Practices to Improve Marketing and Sales
Basic Selling Skills
Content Creation: Fast & Easy Is A Slippery Slope
Influencing and Persuasion skills
Customer Service
Relationship Marketing in HR
Digital Marketing Handbook (Vol 1)
Digital Marketing Handbook (Vol 3)
Digital Marketing Handbook (Vol 2)
Empathetic Artificial Intelligence
Effective Negotiation
The Pitch Canvas
Fundamentals of communication, P.R. and leadership
Master your Sales Technique
Sell Through Storytelling
Customer Service Best Practices
Creating and Selling the Customer Experience
Motivational Mindset
How to successfully start your own podcast! (2/6)
Six Ways for More Mindful Social Media Use
Sales Presentation Techniques
Productivity Hacks to Maximise Your Workday
Making Customer Service Count
Pitching - Frequently Asked Questions
Customer service
Dealing with Difficult Clients
The first 5 minutes of a sales call – what to do
Sales Resilience
Brand Development and Storytelling
Setting and Selling Price
Storytelling in Business
Essentials of Marketing Research
Closing the Sale
The Experts Teach: Customer Care
How to Create and Write Nuggets of Content Gold
How to successfully start your own podcast! (1/6)
Negotiation Tactics for Optimal Purchasing Deals
Send Better Emails, Make More Money
Simple Easy Elevator Pitch
Sales Planning
How to Handle Price Negotiation
Customer Care
Selling Demystified
Mastering Sales Fears
Preparing for Cold Calls
A Human Centred Design Approach for Sales
Transforming Your Underperforming Sales Team
Managing Salespeople Made Easier with KPIs
Don't Say Yes to EVERYONE
Explaining Marketing to Grank, an Alien
How to Structure your Pitch
Market Research
Is The Customer Really Always Right?
Demystifying Marketing
Beautiful Blogs
Must-Have Content for Your Business Website
The Business of Writing Blogs
Preparing for the Sale
Discover the Brand You Already Have
100 Low-Cost Ways to Promote your Business
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Mastering Sales Conversations
Your Business Model
Marketing: Everything You Need to Know
How to Sell with a Genuine Human Approach
Amazon Prime
How to Penetrate A Sales Market in 90 Days
Performance Improvement Plan
Berliner Balanced Scorecard: Customer Perspective
What Do I Do With All This Data?
The Foundations of a Personal Branding Strategy
Effective Use of Metrics in Sales Management
Matching Your Selling to Your Customers' Buying
How to Reduce NO SHOWS from Virtual Sales Meetings
Attaining Success with the New Customer
Winning over Difficult Clients
Are You a Sales Manager or a Sales Leader
Choosing the Right Recruiter
Commercial Awareness for Managers
Understanding Your Buyers
Why People Buy
Virtual Engagement for Successful Sales
Being a Natural Born Seller
Craft Narratives That Sell
Email Marketing
Consumer Psychology for the 21st Century
Practical PR
How to sell your value and your price
Networking with Purpose
How to successfully start your own podcast! (5/6)
In Focus: Building a Brand with Content Marketing
In Focus: Lessons from the SAP Sales Academy
Negotiating Sales
Managing Customer Experience in the Networked Age
Take a Deep Breath…We Got This
Social Selling
How to Talk to Print Journalists
How to Make Your Content Marketing Work
Cool It!
Handling Objections at Each Stage of the Process
Obtaining and Retaining Customers - Part I
Pharmaceutical Selling
Powerful Online Communication
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
B2B Digital Marketing
Decoding Buyer Behavior
The 5 Critical Sales Management Focus Areas
Using Net Promoter Scores for Events
Telesales
Better Your Sales With This One Tip
Don’t be a Son of a PITCH
Digital Marketing Without Cookies
Channel Management
Virtual Sales Presentations
A to Z of How to Grow Your Small Business Online
Fighting The Scary Monsters of Sales Prospecting
Power Up Your Sales Culture In 30 Mins
From pushy to natural promotion with Heather Sager
Mastering Sales Principles
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Your Marketing Tactics
Email Marketing: Increase Visibility & Conversions
Berliner Balanced Scorecard: Employee Perspective
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
TAKE AIM at B2B Sales Success – Abridged
Working Capital and Debtor Management: Exercises
Working Capital and Strategic Debtor Management
Successful Prospecting in Sales
Buyer behaviour
B2B Selling Skills
How to Sell Virtually Part 1
Web 2.0 and Social Media
Effective Marketing
Handling Objections in Sales
Branding through Logos
Managerial Marketing in the Real World
Internet Marketing Strategies For Your Business
Obtaining and Retaining Customers - Part II
Leadership: How to Negotiate
Foundations of International Trade
How to Reach an Agreement
Cognitive Selling
Building a Professional LinkedIn Profile
7 Behaviours of Highly Effective Sales Managers
Pitching Successfully to Customers
Get your audience to read your posts TO THE END
Using storytelling in sales with Clare Cui
Your Meaningful Work
Making PPC Marketing Profitable
Your Sales Strategy
Business Digitalization
Expert Talk: Attract Clients with Authenticity
In Focus: the Future of Recruitment
Increase Your Brand Visibility
PASSTA: It's the New Take on SPIN Selling
The CARE Factor Fix™
A guide to Content Marketing
How to Build Sales Confidence
Using LinkedIn as a Business Tool
Marketing Automation Basic to Advanced Integration
How to Conduct Great Virtual Sales Meetings
Marketing for the Non-Marketing Manager Part II
Search Engine Advertising
Media and Cultural Theory
Motivating Salespeople To Their Success
Content Marketing for Small Businesses
Prospecting and Gaining Referrals
How to Build a Loyal Audience
Virtual Selling: Making it Work for You!
Be Your Customer’s Decision-Coach
B2B Startup Marketing
Marketing: Psychology Behind Profit
The Subscription Movement
Marketing Essentials for Small Business
SMART Marketing Strategy: Align Actions with Goals
10 Ways To Boost Your Sales Confidence
Sales Success Blueprint
Virtual Selling
Your Marketing Strategy
How Salespeople Stay Productive Working from Home
An Introduction to Sales
Lead Generation - A Primer
Effective Sales Meetings
Market Research – Glass Half-full or Half-empty?
Mastering the Sales Mindset
Your Brand, Your Treasure
Virtual Selling Success
Your PR Strategy
Software as a Service (SaaS)
Making a Mark in the Media
Creativity, Brand Narrative & the Power of Story
Affiliate Marketing
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
What is a Pitch
Introduction to E-Commerce
Getting Past Gatekeepers
Prospecting and Following up
Removing the Competition
Verbal Acuity: Communication Impact on Career
Death and Rebirth of Customer Centric Marketing
How to Maximise Your Juiciest Content
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
How to Turn Customers into Fans
Boost your Sales Conversion
Manage Your Pipeline To Manage Success
In Focus: Power of Improvisation in Business
Creating and Maintaining Sales Excellence
Managing Difficult Customers
Making Sure You Use Negativity Positively to Grow
How to make your profile WORTH staying on
Expert Talk: How to Implement Agile
How to Develop Your Sales team
Grow Your Customers with Cross-Selling Techniques
Listening in the Digital Age
Your Marketing Mindset
Find Great Business Marketing Software Every Time
How to Make Marketing Fun
How to plan and prepare for sales success
How To Get Out Of A Sales Slump
Getting Started with Podcasting for Business
Employee Empowerment is doomed, unless…
Your MarTech Stack
Building Your Confidence in Sales
Sales by Numbers
Build Your Unique Value Story and Stand Out
On-Page SEO that You Can Do Yourself
Managing Difficult Salespeople
Mini-Goals In Sales: Steps To Success
Succeeding in Sales
B2C Ecommerce
Working from Home as a Recruitment Consultant
Overcome Objections & Close the Sale
Maximize Your Sales Success
Keep Moving: Crisis Marketing
Introduction to Naming a New Brand
Rethinking Your Sales Force Org Structure
Essentials of Marketing Research: Exercises
Business Blogs
Strategic Debtor Management and Terms of Sale
Content Marketing
Strong Sales Presentations
Consumer Behaviour and PR
How to Lead Your Sales Team
Why the “Discovery Phase” is Key to Closing Sales
Sales presentations that will win you the business
Ten Tips to Win Your Next Pitch
How to Sell Virtually
D and I Focus: Agility and Sales Organizations
Public Relations in the XXI Century
Mastering the Sales Interaction
Unseen
Re-engaging Prospects Through Email
Telephone Selling with Integrity
The 5 Keys to Managing Sales Performance
Why a Mentor is Vital in Business
The Power of Conjoint Analysis
Resilience in Customer Service
How to Build a Lead Generation Engine
How to Beat your Pitching Nerves
The Secrets to Master a Customer-Centric Strategy
The Means to the End
Ghosting in Work & Business and Long-Term Effects
Social Media for Lead Gen
The 90 Minute Marketing Plan
How to Grow Your Virtual Network
Gaining an Unfair Advantage
Boost Your Profile In Print
Sales Emails That Prospects Will Actually Read
Promote Yourself
10 Selling Habits To Change For Better Results
The Naked Buyer
Digital Marketing: What You’re Told & Sold
How to close the sale successfully
Effortless Email Networking
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
How to Stand Out
E-Commerce and the Future of Business
Expert Talk: 3 Questions Every Brand Must Answer
Social Media Secrets: Write to Ignite Interest
Body Language in Sales
Expert Talk: Sell your Business with Storytelling
From Guesswork to Gold: Explore Your Target Market
How to successfully start your own podcast! (3/6)
Professionally Helping People to Buy from You II
Sales Alchemy: Turn Cold Calls into GOLD Calls
Strategy, Marketing Plans and Small Organisations
How to Build a Subscription Movement
Summiting Sales
The Four Faces of Marketing
Customer Care or Nightmare!
Negotiate at home and abroad
Social Media Success
Marketing Communications
Using Social Media for Personal Gain
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Internet Marketing
Developing an Internet Marketing Strategy
Success in Selling: A Light-Hearted Guide, Part I
Digital Marketing Handbook (Vol 4)
Mastering the Art of Face to Face Customer Service
Look Before you Leap
Reinforcing your Sales Case
Writing Non-Fiction Books
Transformational Sales Prospecting Strategies
Making Sales Performance Great
After the Sales Call
Digital Marketing Handbook (Vol 6)
Facilitating Effective Sales Meetings
Professionally Helping People to Buy from You III
In Focus: Employer Branding at Albert Heijn
Content Marketing: Further development areas
Price: The Deadliest Sales Objection
How to Write a Marketing Plan
A Guide to Using Touchpoints in Marketing
Audiobook: Preparing for Uniqueness
Successful Selling in a Virtual World
Ethical storytelling with Cassandra Le
The Making of A DIGITAL BLITZ
Sales for Engineering Companies
Influencer Marketing Strategies
Words that Sell
Neomarketing
How To Meet Anyone By Hosting a Simple Podcast
Pre-Call Planning Pharmaceutical Selling
Consumer Behaviors Affecting Business' Marketing
Introduction to the Service Supply Chain
Artificial Intelligence in Digital Marketing
Mastering the Sales Cycle
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
Your Customer Journey
What’s Growth Hacking?
Your Future Marketing
Removing Limiting Beliefs to Excel in Sales
Managing Negotiation
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
Discover your values, and others who share them
Knowing What to Ask For Effective Networking
Complex Negotiations
14 Reasons Why You Did Not Close the Sale
Pitch to Win Buy-in for Your Projects and Ideas
The Best Apps to Use to Sell Virtually
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Marketing & Sales Alignment
Changing your Sales Mindset
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Engage a Growing Network with “Friendly Follow Up”
White paper: Learning Content Strategy
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Professionally Helping People to Buy from You I
Questions that will win you the sale
Controlling The Sale
Using Emotion in Sales
5 Techniques For Managing Sales People
I Am Not Your Sales GURU
Winning Over Tough Clients with Ease
Why Consistency Matters in Your Marketing Approach
Guiding Principles of Selling
Audiobook: 50 Ways To Lead Your Sales Team
Marketing for the Non-Marketing Manager Part IV
How to Network Without Overstuffing Your Calendar
A guide to Contemporary Data Driven Marketing
Look at Being Different in Your Industry
Vive la Difference
How to Manage Your Remote Sales Team
Booking Meetings over the Phone
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Understanding Social Media
50 Ways to lead your sales team
Naked Prospecting
Digital Marketing Handbook (Vol 5)
Marketing Channels for Your Campaign
How to Use Social Media for Work Efficiency
Thoughtful Persuasion
Creating Engaging Virtual Events
8 Steps to Building Meaningful Connections
Building a Professional Network Using LinkedIn
Understanding Buyers
How to Use Video like a Leader
Why Many Sales Managers Fail
Preparation & Mindset
Winning Pitches for Investors
Effective Ways to Communicate With Customers
Going to the Sales Gym to Improve Your Performance
Success in Selling: A Light-Hearted Guide, Part II
Advanced Strategic Pricing
The Sales Cycle for Veterans and Novices
Powerful Strategies for Sales Success
Strategic Analysis of Supply Chain Design
First Steps in Selling
Content Marketing: Implementation