Categories About Us

Marketing & Sales

Handling Objections
Creating and Selling the Customer Experience
Power BI for Everyday Users
Personal Branding
Artificial Intelligence in Digital Marketing
High-impact interpersonal skills
Emotional Intelligence in Sales
AI Fundamentals
An Introduction to Business Research Methods
Personal Brand Messaging
Networking with Purpose
Strategic Marketing
Working with Uncertainty
Negotiation Skills
Presentation Skills: Post-Presentation Tips
Be Your Customer’s Decision-Coach
Winning Over Tough Clients with Ease
Winning Pitches for Investors
Handling Customer Objections
Sales Resilience
Customer Service Best Practices
Personal Branding is a Key Skill
Effective Negotiation
Proposal Power
12 Smart Practices to Improve Marketing and Sales
Fundamentals of communication, P.R. and leadership
10 Ways To Boost Your Sales Confidence
Basic Selling Skills
Effective Ways to Communicate With Customers
3 Different Management Styles and When To Use Them
Write Amazing Headlines to Delight Your Audience
Handling Objections at Each Stage of the Process
Effective Ways to Close Deals & Win More Business
AI-Driven Personalization
How to Reach an Agreement
How to Name Your Brand
Agile is Dead? Long Live Agile!
Brand Development and Storytelling
How to Use AI for Peak Sales Performance
Essentials of Marketing Research
How to Build Your Personal Brand
Business Success: Aligning Strategy and Strengths
Understanding your Customers
Simple Easy Elevator Pitch
Fundamentals of Data Visualization
10 Selling Habits To Change For Better Results
Controlling the Sale
Changing your Sales Mindset
How to Penetrate A Sales Market in 90 Days
Choosing the Right Recruiter
Don't Say Yes to EVERYONE
How to Structure your Pitch
Digital Marketing Handbook (Vol 1)
Social Selling
In Focus: Building a Brand with Content Marketing
Mastering Sales Conversations
Why Creative Expression is Worth Investing in?
Leadership: How to Network
Sales Effectiveness
Sales Fails and How To Fix Them
Negotiating Sales
Powerful Online Communication
Email Marketing
Using storytelling in sales with Clare Cui
The 3 Critical Discovery Questions
Email Marketing: Increase Visibility & Conversions
Customer service
B2B Digital Marketing
Making Customer Service Count
Dealing with Difficult Clients
SMART Marketing Strategy: Align Actions with Goals
Master your Sales Technique
Pitch like a Pro
In Focus: Strategic Target Setting
Influencing and Persuasion skills
Overcome Objections & Close the Sale
Mini-Goals In Sales: Steps To Success
Manage Your Pipeline To Manage Success
Content Marketing
The Experts Teach: Customer Care
How to Create and Write Nuggets of Content Gold
How to close the sale successfully
Negotiation Tactics for Optimal Purchasing Deals
Social Media Secrets: Write to Ignite Interest
Re-engaging Prospects Through Email
Sales Planning
Rapport & Influence: Sales Secrets
Why Consistency Matters in Your Marketing Approach
Preparation & Mindset
Expert Talk: Customer Retention, #1 Growth Hack
Motivational Mindset
Questions that will win you the sale
How to Handle Price Negotiation
From Assistant to Advisor
Selling Demystified
Preparing for Cold Calls
Digital Marketing Handbook (Vol 2)
Are You a Sales Manager or a Sales Leader
Being a Natural Born Seller
Craft Narratives That Sell
Six Ways for More Mindful Social Media Use
Demystifying Marketing
Why People Buy
Marketing: Everything You Need to Know
How to Sell with a Genuine Human Approach
Mastering Sales Fears
Discover the Brand You Already Have
Understanding Your Buyers
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Commercial Awareness for Managers
Virtual Engagement for Successful Sales
Is The Customer Really Always Right?
Performance Improvement Plan
What Do I Do With All This Data?
Berliner Balanced Scorecard: Customer Perspective
In Focus: Lessons from the SAP Sales Academy
How to Talk to Print Journalists
Amazon Prime
Your Business Model
How to successfully start your own podcast! (5/6)
How to successfully start your own podcast! (2/6)
Preparing for the Sale
100 Low-Cost Ways to Promote your Business
Digital Marketing Handbook (Vol 3)
Matching Your Selling to Your Customers' Buying
Productivity Hacks to Maximise Your Workday
Transforming Your Underperforming Sales Team
Beautiful Blogs
The Foundations of a Personal Branding Strategy
Must-Have Content for Your Business Website
The Business of Writing Blogs
Winning over Difficult Clients
Explaining Marketing to Grank, an Alien
How to Reduce NO SHOWS from Virtual Sales Meetings
Managing Salespeople Made Easier with KPIs
Effective Use of Metrics in Sales Management
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
Obtaining and Retaining Customers - Part I
Cool It!
Practical PR
The Pitch Canvas
Consumer Psychology for the 21st Century
How to sell your value and your price
Market Research
Sales Presentation Techniques
Mastering Sales Principles
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Prospecting and Gaining Referrals
PASSTA: It's the New Take on SPIN Selling
Foundations of International Trade
Marketing Essentials for Small Business
Digital Marketing Without Cookies
How Salespeople Stay Productive Working from Home
Marketing Automation Basic to Advanced Integration
How to Conduct Great Virtual Sales Meetings
Telesales
Leadership: How to Negotiate
The 5 Critical Sales Management Focus Areas
A to Z of How to Grow Your Small Business Online
Your Meaningful Work
Marketing: Psychology Behind Profit
Web 2.0 and Social Media
Working Capital and Debtor Management: Exercises
Working Capital and Strategic Debtor Management
Obtaining and Retaining Customers - Part II
Successful Prospecting in Sales
B2B Selling Skills
Handling Objections in Sales
Internet Marketing Strategies For Your Business
Effective Marketing
Branding through Logos
How to Sell Virtually Part 1
An Introduction to Sales
Virtual Selling
Using Net Promoter Scores for Events
Managerial Marketing in the Real World
Fighting The Scary Monsters of Sales Prospecting
Building a Professional LinkedIn Profile
Business Digitalization
Marketing for the Non-Marketing Manager Part II
Search Engine Advertising
From pushy to natural promotion with Heather Sager
Sales Success Blueprint
Using LinkedIn as a Business Tool
Pitching Successfully to Customers
Get your audience to read your posts TO THE END
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
Virtual Sales Presentations
The Subscription Movement
Decoding Buyer Behavior
A guide to Content Marketing
Better Your Sales With This One Tip
Cognitive Selling
Channel Management
Making PPC Marketing Profitable
Your Sales Strategy
Your Marketing Strategy
How to Build a Loyal Audience
How to Build Sales Confidence
7 Behaviours of Highly Effective Sales Managers
Motivating Salespeople To Their Success
Content Marketing for Small Businesses
Berliner Balanced Scorecard: Employee Perspective
Power Up Your Sales Culture In 30 Mins
Media and Cultural Theory
Buyer behaviour
Expert Talk: Attract Clients with Authenticity
In Focus: the Future of Recruitment
Your Marketing Tactics
Increase Your Brand Visibility
Virtual Selling: Making it Work for You!
Pitching - Frequently Asked Questions
How to make your profile WORTH staying on
Succeeding in Sales
Creativity, Brand Narrative & the Power of Story
Affiliate Marketing
Virtual Selling Success
The first 5 minutes of a sales call – what to do
Making a Mark in the Media
Boost your Sales Conversion
Storytelling in Business
Your PR Strategy
Working from Home as a Recruitment Consultant
Your Marketing Mindset
Verbal Acuity: Communication Impact on Career
Introduction to Naming a New Brand
Sell Through Storytelling
Setting and Selling Price
Your MarTech Stack
Effective Sales Meetings
Market Research – Glass Half-full or Half-empty?
How to Maximise Your Juiciest Content
Software as a Service (SaaS)
How to Turn Customers into Fans
Getting Started with Podcasting for Business
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
What is a Pitch
On-Page SEO that You Can Do Yourself
Grow Your Customers with Cross-Selling Techniques
Expert Talk: How to Implement Agile
Removing the Competition
Strong Sales Presentations
How to Develop Your Sales team
Essentials of Marketing Research: Exercises
Rethinking Your Sales Force Org Structure
Getting Past Gatekeepers
How to plan and prepare for sales success
Employee Empowerment is doomed, unless…
B2C Ecommerce
Building Your Confidence in Sales
Mastering the Sales Mindset
Your Brand, Your Treasure
Maximize Your Sales Success
In Focus: Power of Improvisation in Business
Build Your Unique Value Story and Stand Out
Creating and Maintaining Sales Excellence
Managing Difficult Customers
Making Sure You Use Negativity Positively to Grow
Managing Difficult Salespeople
Marketing Automation & Integration
Managing Your Personal Brand Presence
Sales by Numbers
Prospecting and Following up
Find Great Business Marketing Software Every Time
Introduction to E-Commerce
How to Make Marketing Fun
Lead Generation - A Primer
Keep Moving: Crisis Marketing
How To Get Out Of A Sales Slump
Consumer Behaviour and PR
Business Blogs
Closing the Sale
Strategic Debtor Management and Terms of Sale
Customer Service
Listening in the Digital Age
Content Creation: Fast & Easy Is A Slippery Slope
Resilience in Customer Service
Ten Tips to Win Your Next Pitch
E-Commerce and the Future of Business
Unseen
Sales Emails That Prospects Will Actually Read
Mastering the Sales Interaction
How to successfully start your own podcast! (1/6)
D and I Focus: Agility and Sales Organizations
The Secrets to Master a Customer-Centric Strategy
Send Better Emails, Make More Money
Reinforcing your Sales Case
Transformational Sales Prospecting Strategies
Digital Marketing Handbook (Vol 4)
Boost Your Profile In Print
Promote Yourself
Ghosting in Work & Business and Long-Term Effects
Social Media Success
How to Stand Out
The Means to the End
Public Relations in the XXI Century
Writing Non-Fiction Books
How to Build a Lead Generation Engine
How to Grow Your Virtual Network
Gaining an Unfair Advantage
Look Before you Leap
Expert Talk: 3 Questions Every Brand Must Answer
Why a Mentor is Vital in Business
Sales presentations that will win you the business
Mastering the Art of Face to Face Customer Service
Why the “Discovery Phase” is Key to Closing Sales
The 5 Keys to Managing Sales Performance
Digital Marketing: What You’re Told & Sold
How to Lead Your Sales Team
Expert Talk: Sell your Business with Storytelling
From Guesswork to Gold: Explore Your Target Market
How to successfully start your own podcast! (3/6)
Professionally Helping People to Buy from You II
The Power of Conjoint Analysis
How to Beat your Pitching Nerves
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
Effortless Email Networking
The 90 Minute Marketing Plan
Social Media for Lead Gen
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Summiting Sales
Customer Care or Nightmare!
Negotiate at home and abroad
Success in Selling: A Light-Hearted Guide, Part I
Internet Marketing
Developing an Internet Marketing Strategy
How to Build a Subscription Movement
The Four Faces of Marketing
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
Marketing Communications
Strategy, Marketing Plans and Small Organisations
50 Ways to lead your sales team
Understanding Social Media
Strategic Analysis of Supply Chain Design
Customer Care
Success in Selling: A Light-Hearted Guide, Part II
First Steps in Selling
Pitch to Win Buy-in for Your Projects and Ideas
Complex Negotiations
Mastering the Sales Cycle
Building a Professional Network Using LinkedIn
Discover your values, and others who share them
The Bullwhip Effect in Supply Chain Management
What’s Growth Hacking?
Engage a Growing Network with “Friendly Follow Up”
White paper: Learning Content Strategy
I Am Not Your Sales GURU
Ethical storytelling with Cassandra Le
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Marketing & Sales Alignment
Successful Selling in a Virtual World
How to Use Video like a Leader
Creating Engaging Virtual Events
Knowing What to Ask For Effective Networking
Relationship Marketing in HR
Audiobook: 50 Ways To Lead Your Sales Team
How to Use Social Media for Work Efficiency
Why Many Sales Managers Fail
Sales for Engineering Companies
A guide to Contemporary Data Driven Marketing
The Best Apps to Use to Sell Virtually
Introduction to the Service Supply Chain
Will AI Replace the Sales Rep
Understanding Buyers
Consultative Selling Skills
Your Customer Journey
Consumer Behaviors Affecting Business' Marketing
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Professionally Helping People to Buy from You I
Authenticity in Business
Digital Marketing Handbook (Vol 6)
Digital Marketing Handbook (Vol 5)
A Guide to Using Touchpoints in Marketing
Thoughtful Persuasion
Facilitating Effective Sales Meetings
Managing Negotiation
Professionally Helping People to Buy from You III
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
In Focus: Employer Branding at Albert Heijn
Vive la Difference
How to Manage Your Remote Sales Team
How to Write a Marketing Plan
Booking Meetings over the Phone
Words that Sell
Content Marketing: Further development areas
Removing Limiting Beliefs to Excel in Sales
The Making of A DIGITAL BLITZ
Audiobook: Preparing for Uniqueness
After the Sales Call
Look at Being Different in Your Industry
Your Future Marketing
14 Reasons Why You Did Not Close the Sale
Content Marketing: Implementation
The Sales Cycle for Veterans and Novices
Price: The Deadliest Sales Objection
5 Techniques For Managing Sales People
Marketing for the Non-Marketing Manager Part IV
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Controlling The Sale
Neomarketing
How To Meet Anyone By Hosting a Simple Podcast
Advanced Strategic Pricing
Using Emotion in Sales
Influencer Marketing Strategies
Going to the Sales Gym to Improve Your Performance
How to Network Without Overstuffing Your Calendar
8 Steps to Building Meaningful Connections