Marketing & Sales

Matching Your Selling to Your Customers' Buying

Preparing for Cold Calls

A Human Centred Design Approach for Sales

Digital Marketing Handbook (Vol 3)

How to Talk to Print Journalists

Your Business Model

Proposal Power

Beautiful Blogs

Six Ways for More Mindful Social Media Use

Take a Deep Breath…We Got This

Berliner Balanced Scorecard: Customer Perspective

Effective Negotiation

Attaining Success with the New Customer

Winning over Difficult Clients

How to Penetrate A Sales Market in 90 Days

Effective Use of Metrics in Sales Management

Virtual Engagement for Successful Sales

Must-Have Content for Your Business Website

How to Sell with a Genuine Human Approach

Commercial Awareness for Managers

Craft Narratives That Sell

Empathetic Artificial Intelligence

How to successfully start your own podcast! (5/6)

Managing Salespeople Made Easier with KPIs

Don't Say Yes to EVERYONE

The Business of Writing Blogs

The Pitch Canvas

Discover the Brand You Already Have

100 Low-Cost Ways to Promote your Business

Explaining Marketing to Grank, an Alien

How to Reduce NO SHOWS from Virtual Sales Meetings

Understanding Your Buyers

Digital Marketing Handbook (Vol 1)

Preparing for the Sale

Why Payments are Critical to a Marketing Strategy

Going On a Sales Date To Win Over Customers

The Science of Sales

Handling Customer Objections

In Focus: Building a Brand with Content Marketing

Choosing the Right Recruiter

In Focus: Lessons from the SAP Sales Academy

Leadership: How to Network

Why People Buy

Being a Natural Born Seller

Amazon Prime

Transforming Your Underperforming Sales Team

Write Amazing Headlines to Delight Your Audience

Is The Customer Really Always Right?

Demystifying Marketing

What Do I Do With All This Data?

Productivity Hacks to Maximise Your Workday

Digital Marketing Handbook (Vol 2)

Selling Demystified

The Foundations of a Personal Branding Strategy

Effective Ways to Close Deals & Win More Business

Performance Improvement Plan

Negotiating Sales

How to Make Your Content Marketing Work

Are You a Sales Manager or a Sales Leader

Marketing: Everything You Need to Know

How to Structure your Pitch

Mastering Sales Conversations

Mastering Sales Fears

Social Selling

How to successfully start your own podcast! (2/6)

Sales Fails and How To Fix Them

Why Creative Expression is Worth Investing in?

Handling Objections at Each Stage of the Process

Market Research

Sales Effectiveness

Sales Presentation Techniques

Managing Customer Experience in the Networked Age

Networking with Purpose

How to sell your value and your price

Email Marketing

Practical PR

Pharmaceutical Selling

High-impact interpersonal skills

Obtaining and Retaining Customers - Part I

Cool It!

How to Set Up an Office at Home

Keep Moving: Empathy and Growth Mindset

Consumer Psychology for the 21st Century

Powerful Online Communication

The 5 Critical Sales Management Focus Areas

Be Your Customer’s Decision-Coach

Finding Post-Covid Brand Trends

Marketing for the Non-Marketing Manager Part III

Cognitive Selling

B2B Digital Marketing

Marketing for the Non-Marketing Manager Part I

Berliner Balanced Scorecard: Employee Perspective

Your Sales Strategy

Making PPC Marketing Profitable

Increase Your Brand Visibility

Marketing for the Non-Marketing Manager Part II

Decoding Buyer Behavior

Virtual Sales Presentations

Using storytelling in sales with Clare Cui

Marketing Essentials for Small Business

Telesales

How to Build a Loyal Audience

Expert Talk: Attract Clients with Authenticity

How to Name Your Brand

Content Marketing for Small Businesses

Leadership: How to Negotiate

Making Customer Service Count

Using LinkedIn as a Business Tool

Power Up Your Sales Culture In 30 Mins

Foundations of International Trade

Pitching - Frequently Asked Questions

Your Meaningful Work

A to Z of How to Grow Your Small Business Online

AI Fundamentals

Don’t be a Son of a PITCH

In Focus: the Future of Recruitment

Your Marketing Tactics

How to Reach an Agreement

Get your audience to read your posts TO THE END

Web 2.0 and Social Media

Working Capital and Strategic Debtor Management

Fundamentals of communication, P.R. and leadership

Working Capital and Debtor Management: Exercises

12 Smart Practices to Improve Marketing and Sales

Obtaining and Retaining Customers - Part II

Internet Marketing Strategies For Your Business

Managerial Marketing in the Real World

How to Sell Virtually Part 1

Strategic Marketing

Successful Prospecting in Sales

Branding through Logos

Effective Marketing

Handling Objections in Sales

B2B Selling Skills

Channel Management

TAKE AIM at B2B Sales Success – Abridged

Mastering Sales Principles

Business Digitalization

Better Your Sales With This One Tip

Fighting The Scary Monsters of Sales Prospecting

How to Build Sales Confidence

Pitching Successfully to Customers

10 Ways To Boost Your Sales Confidence

Sales Success Blueprint

A guide to Content Marketing

From pushy to natural promotion with Heather Sager

Your Marketing Strategy

Master your Sales Technique

Building a Professional Reputation Using LinkedIn

How to Conduct Great Virtual Sales Meetings

How Salespeople Stay Productive Working from Home

The Subscription Movement

Digital Marketing Without Cookies

Marketing Automation Basic to Advanced Integration

Media and Cultural Theory

Motivating Salespeople To Their Success

The 3 Critical Discovery Questions

B2B Startup Marketing

Email Marketing: Increase Visibility & Conversions

AI-Driven Personalization

Agile is Dead? Long Live Agile!

Using Net Promoter Scores for Events

Working with Uncertainty

Customer service

SMART Marketing Strategy: Align Actions with Goals

The CARE Factor Fix™

Marketing: Psychology Behind Profit

Building a Professional LinkedIn Profile

PASSTA: It's the New Take on SPIN Selling

Virtual Selling

Virtual Selling: Making it Work for You!

7 Behaviours of Highly Effective Sales Managers

How to successfully start your own podcast! (4/6)

Search Engine Advertising

Buyer behaviour

Dealing with Difficult Clients

Prospecting and Gaining Referrals

An Introduction to Sales

Listening in the Digital Age

Personal Branding

Managing Difficult Customers

Market Research – Glass Half-full or Half-empty?

Verbal Acuity: Communication Impact on Career

Introduction to E-Commerce

In Focus: Strategic Target Setting

Software as a Service (SaaS)

B2C Ecommerce

The first 5 minutes of a sales call – what to do

Getting Started with Podcasting for Business

Sales by Numbers

Boost your Sales Conversion

Brand Development and Storytelling

How to Turn Customers into Fans

Building Your Confidence in Sales

Sales Resilience

Overcome Objections & Close the Sale

Creativity, Brand Narrative & the Power of Story

Managing Your Personal Brand Presence

Business Success: Aligning Strategy and Strengths

Succeeding in Sales

Your MarTech Stack

Setting and Selling Price

On-Page SEO that You Can Do Yourself

Making a Mark in the Media

Lead Generation - A Primer

Mastering the Sales Mindset

Your Brand, Your Treasure

Working from Home as a Recruitment Consultant

Content Creation: Fast & Easy Is A Slippery Slope

Employee Empowerment is doomed, unless…

Making Sure You Use Negativity Positively to Grow

Mini-Goals In Sales: Steps To Success

Grow Your Customers with Cross-Selling Techniques

How to Maximise Your Juiciest Content

Sell Through Storytelling

Your Marketing Mindset

Build Your Unique Value Story and Stand Out

Your PR Strategy

Keep Moving: Crisis Marketing

Rethinking Your Sales Force Org Structure

Removing the Competition

How to Make Marketing Fun

Virtual Selling Success

Creating and Maintaining Sales Excellence

Network Above Your League with Podcasting

In Focus: Power of Improvisation in Business

Find Great Business Marketing Software Every Time

How to make your profile WORTH staying on

Prospecting and Following up

Marketing Automation & Integration

Affiliate Marketing

Pitch like a Pro

How To Get Out Of A Sales Slump

Death and Rebirth of Customer Centric Marketing

Getting Past Gatekeepers

How to Develop Your Sales team

Effective Sales Meetings

Introduction to Naming a New Brand

How to Build Your Personal Brand

What is a Pitch

Maximize Your Sales Success

Expert Talk: How to Implement Agile

How to plan and prepare for sales success

Manage Your Pipeline To Manage Success

Expert Talk: Weight Watcher's Rebrand to WW

Managing Difficult Salespeople

Storytelling in Business

How to Use AI for Peak Sales Performance

Influencing and Persuasion skills

Strong Sales Presentations

Basic Selling Skills

Essentials of Marketing Research

Essentials of Marketing Research: Exercises

Closing the Sale

The Experts Teach: Customer Care

Strategic Debtor Management and Terms of Sale

Content Marketing

Business Blogs

Consumer Behaviour and PR

Customer Service

Understanding your Customers

Promote Yourself

Body Language in Sales

Look Before you Leap

How to Sell Virtually

Simple Easy Elevator Pitch

Social Media Secrets: Write to Ignite Interest

Mastering the Art of Face to Face Customer Service

Ten Tips to Win Your Next Pitch

How to Lead Your Sales Team

The Means to the End

The Power of Conjoint Analysis

Thrive After Five & Master Off-Hours Work

Boost Your Profile In Print

Controlling the Sale

Telephone Selling with Integrity

Why the “Discovery Phase” is Key to Closing Sales

The 90 Minute Marketing Plan

E-Commerce and the Future of Business

Professionally Helping People to Buy from You II

Reinforcing your Sales Case

How to Create and Write Nuggets of Content Gold

Sales Emails That Prospects Will Actually Read

Unseen

Fundamentals of Data Visualization

D and I Focus: Agility and Sales Organizations

Power BI for Everyday Users

Digital Marketing Handbook (Vol 4)

How to Beat your Pitching Nerves

Negotiation Tactics for Optimal Purchasing Deals

How to Stand Out

Sales presentations that will win you the business

How to speak up to create change with VP Wright

How to successfully start your own podcast! (1/6)

Digital Marketing: What You’re Told & Sold

Mastering the Sales Interaction

Negotiation Skills

How to close the sale successfully

From Guesswork to Gold: Explore Your Target Market

How to successfully start your own podcast! (3/6)

How to Build a Lead Generation Engine

Emotional Intelligence in Sales

Expert Talk: Sell your Business with Storytelling

Writing Non-Fiction Books

Social Media for Lead Gen

Effortless Email Networking

The Naked Buyer

Expert Talk: 3 Questions Every Brand Must Answer

Internet Marketing

Developing an Internet Marketing Strategy

Success in Selling: A Light-Hearted Guide, Part I

How to Grow Your Virtual Network

Why a Mentor is Vital in Business

Send Better Emails, Make More Money

The Secrets to Master a Customer-Centric Strategy

Re-engaging Prospects Through Email

The 5 Keys to Managing Sales Performance

Transformational Sales Prospecting Strategies

10 Selling Habits To Change For Better Results

Ghosting in Work & Business and Long-Term Effects

Personal Branding is a Key Skill

Gaining an Unfair Advantage

Public Relations in the XXI Century

Social Media Success

Resilience in Customer Service

An Introduction to Business Research Methods

Sales Planning

Essentials of Marketing Research: Part II

Essentials of Marketing Research: Part I

Customer Service Best Practices

Using Social Media for Personal Gain

Marketing Communications

Sales Alchemy: Turn Cold Calls into GOLD Calls

How to Build a Subscription Movement

The Four Faces of Marketing

Strategy, Marketing Plans and Small Organisations

Customer Care or Nightmare!

Negotiate at home and abroad

Summiting Sales

Rapport & Influence: Sales Secrets

Pitch to Win Buy-in for Your Projects and Ideas

The Bullwhip Effect in Supply Chain Management

The Best Apps to Use to Sell Virtually

Introduction to the Service Supply Chain

Digital Marketing Handbook (Vol 6)

Successful Selling in a Virtual World

Changing your Sales Mindset

Authenticity in Business

Price: The Deadliest Sales Objection

Your Customer Journey

Effective Ways to Communicate With Customers

Using Emotion in Sales

Influencer Marketing Strategies

Guiding Principles of Selling

In Focus: What Does Your Company Brand Stand For?

How to Use Video like a Leader

Going to the Sales Gym to Improve Your Performance

Your Future Marketing

Professionally Helping People to Buy from You I

A Guide to Using Touchpoints in Marketing

In Focus: Employer Branding at Albert Heijn

How to Manage Your Remote Sales Team

Creating Engaging Virtual Events

Creating and Selling the Customer Experience

Ethical storytelling with Cassandra Le

Consultative Selling Skills

Marketing & Sales Alignment

14 Reasons Why You Did Not Close the Sale

Digital Marketing Handbook (Vol 5)

Look at Being Different in Your Industry

Marketing Channels for Your Campaign

Vive la Difference

Mastering the Sales Cycle

Building a Professional Network Using LinkedIn

White paper: Learning Content Strategy

From Assistant to Advisor

The Making of A DIGITAL BLITZ

How to Network Without Overstuffing Your Calendar

Naked Prospecting

Booking Meetings over the Phone

A guide to Contemporary Data Driven Marketing

Words that Sell

Being Genuine with Yourself and Customers

Artificial Intelligence in Digital Marketing

Pre-Call Planning Pharmaceutical Selling

What’s Growth Hacking?

Micro Talk: Getting Back to B2C

How to Sell When Times are Tough

Sales Confidence 101

Engage a Growing Network with “Friendly Follow Up”

Why Many Sales Managers Fail

Motivational Mindset

Expert Talk: Customer Retention, #1 Growth Hack

Content Marketing: Further development areas

Thoughtful Persuasion

Audiobook: 50 Ways To Lead Your Sales Team

Supercharge your Networking using LinkedIn

Discover your values, and others who share them

Facilitating Effective Sales Meetings

How to Use Social Media for Work Efficiency

Controlling The Sale

Will AI Replace the Sales Rep

Removing Limiting Beliefs to Excel in Sales

5 Techniques For Managing Sales People

Knowing What to Ask For Effective Networking

Complex Negotiations

Marketing for the Non-Marketing Manager Part IV

Using Fast Thinking in Business

How to successfully start your own podcast! (6/6)

Making Sales Performance Great

After the Sales Call

Preparation & Mindset

Winning Pitches for Investors

Questions that will win you the sale

Understanding Buyers

Consumer Behaviors Affecting Business' Marketing

3 Different Management Styles and When To Use Them

How to Write a Marketing Plan

Managing Negotiation

Neomarketing

8 Steps to Building Meaningful Connections

How To Meet Anyone By Hosting a Simple Podcast

I Am Not Your Sales GURU

Seven Ways to Build Trust into The Sales Process

Why Consistency Matters in Your Marketing Approach

Presentation Skills: Post-Presentation Tips

Professionally Helping People to Buy from You III

Relationship Marketing in HR

Personal Brand Messaging

Winning Over Tough Clients with Ease

Audiobook: Preparing for Uniqueness

Sales for Engineering Companies

Advanced Strategic Pricing

Content Marketing: Implementation

Customer Care

The Sales Cycle for Veterans and Novices

Success in Selling: A Light-Hearted Guide, Part II

Understanding Social Media

Handling Objections

How to Handle Price Negotiation

Strategic Analysis of Supply Chain Design

Powerful Strategies for Sales Success

50 Ways to lead your sales team

First Steps in Selling