Categories About Us

Marketing & Sales

Handling Objections
Empathetic Artificial Intelligence
Effective Ways to Close Deals & Win More Business
Emotional Intelligence in Sales
Proposal Power
Handling Customer Objections
Creating and Selling the Customer Experience
Power BI for Everyday Users
AI Fundamentals
Motivational Mindset
Pitch like a Pro
Effective Ways to Communicate With Customers
Pitching - Frequently Asked Questions
Fighting The Scary Monsters of Sales Prospecting
Grow Your Customers with Cross-Selling Techniques
Ten Tips to Win Your Next Pitch
Customer service
Simple Easy Elevator Pitch
Writing Non-Fiction Books
Leadership: How to Network
Being a Natural Born Seller
High-impact interpersonal skills
Going On a Sales Date To Win Over Customers
10 Ways To Boost Your Sales Confidence
12 Smart Practices to Improve Marketing and Sales
Don’t be a Son of a PITCH
Mini-Goals In Sales: Steps To Success
Influencing and Persuasion skills
Boost your Sales Conversion
Fundamentals of Data Visualization
An Introduction to Business Research Methods
Sales Planning
3 Different Management Styles and When To Use Them
Pitch to Win Buy-in for Your Projects and Ideas
Going to the Sales Gym to Improve Your Performance
How to successfully start your own podcast! (2/6)
Sales Presentation Techniques
Virtual Engagement for Successful Sales
In Focus: the Future of Recruitment
Agile is Dead? Long Live Agile!
How to Use AI for Peak Sales Performance
Expert Talk: Weight Watcher's Rebrand to WW
Manage Your Pipeline To Manage Success
Managing Difficult Customers
How to successfully start your own podcast! (3/6)
How to successfully start your own podcast! (1/6)
Personal Brand Messaging
Understanding Social Media
Commercial Awareness for Managers
Digital Marketing Handbook (Vol 1)
Marketing: Everything You Need to Know
Demystifying Marketing
Productivity Hacks to Maximise Your Workday
Digital Marketing Handbook (Vol 2)
Mastering Sales Conversations
A Human Centred Design Approach for Sales
The Business of Writing Blogs
Mastering Sales Fears
The Foundations of a Personal Branding Strategy
Sales Effectiveness
How to successfully start your own podcast! (5/6)
100 Low-Cost Ways to Promote your Business
Keep Moving: Empathy and Growth Mindset
Virtual Selling
Working with Uncertainty
Channel Management
The 3 Critical Discovery Questions
A to Z of How to Grow Your Small Business Online
AI-Driven Personalization
Basic Selling Skills
The Experts Teach: Customer Care
How to Build Your Personal Brand
Controlling the Sale
The Secrets to Master a Customer-Centric Strategy
Understanding your Customers
Customer Service Best Practices
Winning Over Tough Clients with Ease
Your Business Model
Sales Fails and How To Fix Them
Social Selling
How to Sell with a Genuine Human Approach
Discover the Brand You Already Have
How to Penetrate A Sales Market in 90 Days
In Focus: Lessons from the SAP Sales Academy
Attaining Success with the New Customer
Digital Marketing Handbook (Vol 3)
What Do I Do With All This Data?
Effective Negotiation
Transforming Your Underperforming Sales Team
Must-Have Content for Your Business Website
Email Marketing
Networking with Purpose
Beautiful Blogs
Is The Customer Really Always Right?
Winning over Difficult Clients
Six Ways for More Mindful Social Media Use
How to sell your value and your price
Negotiating Sales
Powerful Online Communication
How to Set Up an Office at Home
Using LinkedIn as a Business Tool
Master your Sales Technique
Pitching Successfully to Customers
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
Business Digitalization
Fundamentals of communication, P.R. and leadership
Making Customer Service Count
Marketing Essentials for Small Business
B2B Digital Marketing
Branding through Logos
Affiliate Marketing
Content Marketing
Closing the Sale
Strong Sales Presentations
Customer Service
Personal Branding
Storytelling in Business
Listening in the Digital Age
How to Build a Subscription Movement
Mastering the Art of Face to Face Customer Service
Negotiation Skills
Why a Mentor is Vital in Business
From Assistant to Advisor
Complex Negotiations
Marketing & Sales Alignment
Winning Pitches for Investors
How to successfully start your own podcast! (6/6)
Will AI Replace the Sales Rep
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
How to Handle Price Negotiation
Amazon Prime
Choosing the Right Recruiter
Don't Say Yes to EVERYONE
How to Talk to Print Journalists
In Focus: Building a Brand with Content Marketing
Why Creative Expression is Worth Investing in?
Effective Use of Metrics in Sales Management
Write Amazing Headlines to Delight Your Audience
Understanding Your Buyers
Handling Objections at Each Stage of the Process
Berliner Balanced Scorecard: Customer Perspective
Matching Your Selling to Your Customers' Buying
How to Reduce NO SHOWS from Virtual Sales Meetings
Explaining Marketing to Grank, an Alien
Take a Deep Breath…We Got This
Selling Demystified
How to Structure your Pitch
Performance Improvement Plan
Preparing for Cold Calls
Preparing for the Sale
The Pitch Canvas
Managing Salespeople Made Easier with KPIs
Obtaining and Retaining Customers - Part I
Pharmaceutical Selling
Managing Customer Experience in the Networked Age
How to Make Your Content Marketing Work
Why Payments are Critical to a Marketing Strategy
The Science of Sales
Are You a Sales Manager or a Sales Leader
Why People Buy
Craft Narratives That Sell
Practical PR
Market Research
Consumer Psychology for the 21st Century
Cool It!
The 5 Critical Sales Management Focus Areas
Using storytelling in sales with Clare Cui
7 Behaviours of Highly Effective Sales Managers
Decoding Buyer Behavior
Using Net Promoter Scores for Events
Digital Marketing Without Cookies
Marketing Automation Basic to Advanced Integration
Be Your Customer’s Decision-Coach
The CARE Factor Fix™
Leadership: How to Negotiate
How to Reach an Agreement
Marketing for the Non-Marketing Manager Part II
Virtual Selling: Making it Work for You!
Telesales
The Subscription Movement
B2B Startup Marketing
Email Marketing: Increase Visibility & Conversions
SMART Marketing Strategy: Align Actions with Goals
Search Engine Advertising
Dealing with Difficult Clients
Sales Success Blueprint
Prospecting and Gaining Referrals
How to Build a Loyal Audience
Get your audience to read your posts TO THE END
Expert Talk: Attract Clients with Authenticity
Increase Your Brand Visibility
How Salespeople Stay Productive Working from Home
Better Your Sales With This One Tip
PASSTA: It's the New Take on SPIN Selling
Strategic Marketing
Successful Prospecting in Sales
Web 2.0 and Social Media
Working Capital and Debtor Management: Exercises
Handling Objections in Sales
Working Capital and Strategic Debtor Management
Obtaining and Retaining Customers - Part II
B2B Selling Skills
Effective Marketing
Buyer behaviour
Mastering Sales Principles
How to Conduct Great Virtual Sales Meetings
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
A guide to Content Marketing
From pushy to natural promotion with Heather Sager
Virtual Sales Presentations
Your Meaningful Work
Content Marketing for Small Businesses
How to Name Your Brand
Your Sales Strategy
Motivating Salespeople To Their Success
How to Build Sales Confidence
Making PPC Marketing Profitable
Berliner Balanced Scorecard: Employee Perspective
Cognitive Selling
Your Marketing Tactics
Foundations of International Trade
Your Marketing Strategy
Media and Cultural Theory
TAKE AIM at B2B Sales Success – Abridged
Marketing: Psychology Behind Profit
Power Up Your Sales Culture In 30 Mins
Building a Professional LinkedIn Profile
Managerial Marketing in the Real World
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
An Introduction to Sales
Getting Started with Podcasting for Business
Removing the Competition
How to Make Marketing Fun
Employee Empowerment is doomed, unless…
Brand Development and Storytelling
Lead Generation - A Primer
Overcome Objections & Close the Sale
Maximize Your Sales Success
Rethinking Your Sales Force Org Structure
The first 5 minutes of a sales call – what to do
How to plan and prepare for sales success
Getting Past Gatekeepers
Software as a Service (SaaS)
How To Get Out Of A Sales Slump
Prospecting and Following up
How to Maximise Your Juiciest Content
How to Develop Your Sales team
Effective Sales Meetings
What is a Pitch
B2C Ecommerce
Setting and Selling Price
Your Marketing Mindset
Expert Talk: How to Implement Agile
Death and Rebirth of Customer Centric Marketing
Build Your Unique Value Story and Stand Out
On-Page SEO that You Can Do Yourself
Your MarTech Stack
Introduction to Naming a New Brand
How to Turn Customers into Fans
Find Great Business Marketing Software Every Time
Managing Difficult Salespeople
How to make your profile WORTH staying on
Business Blogs
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Consumer Behaviour and PR
In Focus: Strategic Target Setting
Introduction to E-Commerce
Making a Mark in the Media
Virtual Selling Success
Network Above Your League with Podcasting
Sales by Numbers
Succeeding in Sales
Content Creation: Fast & Easy Is A Slippery Slope
Creativity, Brand Narrative & the Power of Story
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
Creating and Maintaining Sales Excellence
Making Sure You Use Negativity Positively to Grow
Verbal Acuity: Communication Impact on Career
Mastering the Sales Mindset
Your Brand, Your Treasure
Your PR Strategy
Keep Moving: Crisis Marketing
Strategic Debtor Management and Terms of Sale
Market Research – Glass Half-full or Half-empty?
Working from Home as a Recruitment Consultant
In Focus: Power of Improvisation in Business
Building Your Confidence in Sales
Sales Resilience
Sell Through Storytelling
Boost Your Profile In Print
The Power of Conjoint Analysis
How to Lead Your Sales Team
Digital Marketing: What You’re Told & Sold
Professionally Helping People to Buy from You II
Mastering the Sales Interaction
Transformational Sales Prospecting Strategies
Expert Talk: 3 Questions Every Brand Must Answer
Expert Talk: Sell your Business with Storytelling
Send Better Emails, Make More Money
Why the “Discovery Phase” is Key to Closing Sales
Sales Emails That Prospects Will Actually Read
How to speak up to create change with VP Wright
Re-engaging Prospects Through Email
Thrive After Five & Master Off-Hours Work
Unseen
How to Beat your Pitching Nerves
The Means to the End
Effortless Email Networking
D and I Focus: Agility and Sales Organizations
Look Before you Leap
E-Commerce and the Future of Business
Negotiation Tactics for Optimal Purchasing Deals
Social Media Success
How to close the sale successfully
Marketing Communications
Using Social Media for Personal Gain
Customer Care or Nightmare!
Negotiate at home and abroad
Summiting Sales
The Naked Buyer
Sales Alchemy: Turn Cold Calls into GOLD Calls
The Four Faces of Marketing
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Internet Marketing
Developing an Internet Marketing Strategy
Success in Selling: A Light-Hearted Guide, Part I
Strategy, Marketing Plans and Small Organisations
Personal Branding is a Key Skill
Gaining an Unfair Advantage
How to Sell Virtually
Social Media Secrets: Write to Ignite Interest
Digital Marketing Handbook (Vol 4)
Public Relations in the XXI Century
How to Build a Lead Generation Engine
How to Stand Out
10 Selling Habits To Change For Better Results
Social Media for Lead Gen
Telephone Selling with Integrity
Resilience in Customer Service
How to Grow Your Virtual Network
The 5 Keys to Managing Sales Performance
From Guesswork to Gold: Explore Your Target Market
Reinforcing your Sales Case
Promote Yourself
Body Language in Sales
The 90 Minute Marketing Plan
Sales presentations that will win you the business
Ghosting in Work & Business and Long-Term Effects
Powerful Strategies for Sales Success
Digital Marketing Handbook (Vol 6)
Understanding Buyers
How to Use Video like a Leader
Marketing Channels for Your Campaign
Engage a Growing Network with “Friendly Follow Up”
Building a Professional Network Using LinkedIn
How to Use Social Media for Work Efficiency
Creating Engaging Virtual Events
Naked Prospecting
Advanced Strategic Pricing
Digital Marketing Handbook (Vol 5)
Words that Sell
I Am Not Your Sales GURU
Knowing What to Ask For Effective Networking
How to Manage Your Remote Sales Team
Presentation Skills: Post-Presentation Tips
5 Techniques For Managing Sales People
Controlling The Sale
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Why Consistency Matters in Your Marketing Approach
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
Neomarketing
Ethical storytelling with Cassandra Le
Booking Meetings over the Phone
A Guide to Using Touchpoints in Marketing
Using Emotion in Sales
Changing your Sales Mindset
The Making of A DIGITAL BLITZ
Audiobook: Preparing for Uniqueness
In Focus: Employer Branding at Albert Heijn
Pre-Call Planning Pharmaceutical Selling
Sales for Engineering Companies
Influencer Marketing Strategies
Guiding Principles of Selling
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Professionally Helping People to Buy from You III
Managing Negotiation
The Best Apps to Use to Sell Virtually
Thoughtful Persuasion
Audiobook: 50 Ways To Lead Your Sales Team
Marketing for the Non-Marketing Manager Part IV
Artificial Intelligence in Digital Marketing
Vive la Difference
Mastering the Sales Cycle
Content Marketing: Further development areas
Successful Selling in a Virtual World
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Removing Limiting Beliefs to Excel in Sales
14 Reasons Why You Did Not Close the Sale
Why Many Sales Managers Fail
Price: The Deadliest Sales Objection
How to Write a Marketing Plan
Your Customer Journey
Relationship Marketing in HR
Questions that will win you the sale
What’s Growth Hacking?
Discover your values, and others who share them
Consumer Behaviors Affecting Business' Marketing
White paper: Learning Content Strategy
Strategic Analysis of Supply Chain Design
Facilitating Effective Sales Meetings
Consultative Selling Skills
Customer Care
The Sales Cycle for Veterans and Novices
How to Network Without Overstuffing Your Calendar
Making Sales Performance Great
After the Sales Call
A guide to Contemporary Data Driven Marketing
Your Future Marketing
Introduction to the Service Supply Chain
How To Meet Anyone By Hosting a Simple Podcast
Preparation & Mindset
Using Fast Thinking in Business
Professionally Helping People to Buy from You I
8 Steps to Building Meaningful Connections
Look at Being Different in Your Industry
Content Marketing: Implementation
Success in Selling: A Light-Hearted Guide, Part II
50 Ways to lead your sales team
First Steps in Selling