Categories About Us

Marketing & Sales

AI Fundamentals
Power BI for Everyday Users
Sales Resilience
An Introduction to Business Research Methods
High-impact interpersonal skills
How to Build Your Personal Brand
Sales Effectiveness
Personal Brand Messaging
Basic Selling Skills
Effective Ways to Close Deals & Win More Business
Handling Customer Objections
Working with Uncertainty
The Experts Teach: Customer Care
Closing the Sale
Effective Negotiation
Influencing and Persuasion skills
Understanding Your Buyers
Mastering the Art of Face to Face Customer Service
Fundamentals of Data Visualization
Networking with Purpose
Customer service
Sell Through Storytelling
Negotiation Skills
Fundamentals of communication, P.R. and leadership
12 Smart Practices to Improve Marketing and Sales
Controlling the Sale
Sales Planning
How to Build a Loyal Audience
Simple Easy Elevator Pitch
Naked Prospecting
Sales Fails and How To Fix Them
Leadership: How to Negotiate
Craft Narratives That Sell
100 Low-Cost Ways to Promote your Business
Effective Ways to Communicate With Customers
Customer Care or Nightmare!
Email Marketing
Discover the Brand You Already Have
Why a Mentor is Vital in Business
Strategic Marketing
Mastering Sales Principles
Business Success: Aligning Strategy and Strengths
Creating and Selling the Customer Experience
Channel Management
Managing Difficult Customers
Negotiation Tactics for Optimal Purchasing Deals
Decoding Buyer Behavior
Branding through Logos
Emotional Intelligence in Sales
Developing an Internet Marketing Strategy
Expert Talk: How to Implement Agile
Mastering Sales Fears
Powerful Online Communication
Digital Marketing Handbook (Vol 1)
Sales Presentation Techniques
Personal Branding is a Key Skill
How to Build a Subscription Movement
Strong Sales Presentations
Keep Moving: Empathy and Growth Mindset
Motivational Mindset
Using Social Media for Personal Gain
Writing Non-Fiction Books
Discover your values, and others who share them
Negotiating Sales
Digital Marketing Handbook (Vol 4)
Personal Branding
Resilience in Customer Service
In Focus: Power of Improvisation in Business
Productivity Hacks to Maximise Your Workday
How to sell your value and your price
Virtual Sales Presentations
How to Use Video like a Leader
Customer Service
Thoughtful Persuasion
An Introduction to Sales
Winning Over Tough Clients with Ease
Setting and Selling Price
Negotiate at home and abroad
Business Digitalization
How to Stand Out
Customer Service Best Practices
Making Customer Service Count
How to Penetrate A Sales Market in 90 Days
How to Use AI for Peak Sales Performance
Words that Sell
How to Handle Price Negotiation
Internet Marketing
Handling Objections at Each Stage of the Process
How to successfully start your own podcast! (1/6)
How to successfully start your own podcast! (2/6)
Building a Professional LinkedIn Profile
Marketing & Sales Alignment
Success in Selling: A Light-Hearted Guide, Part I
Mastering the Sales Interaction
Pre-Call Planning Pharmaceutical Selling
Storytelling in Business
Marketing for the Non-Marketing Manager Part I
Understanding your Customers
Winning over Difficult Clients
Matching Your Selling to Your Customers' Buying
Expert Talk: Customer Retention, #1 Growth Hack
Understanding Social Media
Business Blogs
Digital Marketing Handbook (Vol 3)
Get your audience to read your posts TO THE END
Cool It!
Leadership: How to Network
How to successfully start your own podcast! (5/6)
Virtual Selling
Your Customer Journey
Affiliate Marketing
Prospecting and Gaining Referrals
Sales presentations that will win you the business
Dealing with Difficult Clients
Master your Sales Technique
The Business of Writing Blogs
Mastering Sales Conversations
Don't Say Yes to EVERYONE
Advanced Strategic Pricing
Strategic Debtor Management and Terms of Sale
Presentation Skills: Post-Presentation Tips
B2B Selling Skills
Guiding Principles of Selling
How to close the sale successfully
Social Selling
Mastering the Sales Cycle
A guide to Contemporary Data Driven Marketing
Supercharge your Networking using LinkedIn
Your Marketing Strategy
B2B Startup Marketing
Digital Marketing Handbook (Vol 6)
The Foundations of a Personal Branding Strategy
Customer Care
TAKE AIM at B2B Sales Success – Abridged
Grow Your Customers with Cross-Selling Techniques
Transformational Sales Prospecting Strategies
First Steps in Selling
Creating Engaging Virtual Events
Content Marketing
Buyer behaviour
Winning Pitches for Investors
50 Ways to lead your sales team
B2C Ecommerce
Building a Professional Network Using LinkedIn
Social Media Success
Managing Your Personal Brand Presence
Manage Your Pipeline To Manage Success
Marketing Essentials for Small Business
Making a Mark in the Media
Questions that will win you the sale
3 Different Management Styles and When To Use Them
How to Write a Marketing Plan
Marketing for the Non-Marketing Manager Part II
Sales Success Blueprint
Using Net Promoter Scores for Events
Content Marketing: Implementation
Are You a Sales Manager or a Sales Leader
Your PR Strategy
Introduction to the Service Supply Chain
Preparing for Cold Calls
Brand Development and Storytelling
White paper: Learning Content Strategy
Why Consistency Matters in Your Marketing Approach
Creating and Maintaining Sales Excellence
Consultative Selling Skills
Empathetic Artificial Intelligence
What Do I Do With All This Data?
Performance Improvement Plan
Controlling The Sale
How to Use Social Media for Work Efficiency
Marketing Automation & Integration
Managing Negotiation
Commercial Awareness for Managers
Lead Generation - A Primer
Artificial Intelligence in Digital Marketing
Build Your Unique Value Story and Stand Out
Search Engine Advertising
Complex Negotiations
Market Research – Glass Half-full or Half-empty?
Social Media Secrets: Write to Ignite Interest
Thrive After Five & Master Off-Hours Work
How to make your profile WORTH staying on
Beautiful Blogs
8 Steps to Building Meaningful Connections
Must-Have Content for Your Business Website
Your Marketing Tactics
Effortless Email Networking
The Bullwhip Effect in Supply Chain Management
How to Turn Customers into Fans
Reinforcing your Sales Case
Ten Tips to Win Your Next Pitch
Ethical storytelling with Cassandra Le
Making Sales Performance Great
Successful Prospecting in Sales
Why Creative Expression is Worth Investing in?
Creativity, Brand Narrative & the Power of Story
How to Build Sales Confidence
How to successfully start your own podcast! (3/6)
Is The Customer Really Always Right?
Sales by Numbers
Digital Marketing Handbook (Vol 2)
Removing Limiting Beliefs to Excel in Sales
The Secrets to Master a Customer-Centric Strategy
In Focus: Strategic Target Setting
Promote Yourself
Managing Customer Experience in the Networked Age
How to Sell Virtually Part 1
Knowing What to Ask For Effective Networking
Your Brand, Your Treasure
B2B Digital Marketing
Introduction to E-Commerce
How to successfully start your own podcast! (6/6)
Sales Emails That Prospects Will Actually Read
From pushy to natural promotion with Heather Sager
Market Research
Relationship Marketing in HR
Using storytelling in sales with Clare Cui
The Making of A DIGITAL BLITZ
Content Marketing: Further development areas
Effective Use of Metrics in Sales Management
Verbal Acuity: Communication Impact on Career
Using Fast Thinking in Business
The 3 Critical Discovery Questions
The 90 Minute Marketing Plan
Social Media for Lead Gen
How to Talk to Print Journalists
Digital Marketing Handbook (Vol 5)
Write Amazing Headlines to Delight Your Audience
A to Z of How to Grow Your Small Business Online
Vive la Difference
Essentials of Marketing Research: Part II
Mastering the Sales Mindset
Essentials of Marketing Research: Part I
Death and Rebirth of Customer Centric Marketing
Six Ways for More Mindful Social Media Use
Your MarTech Stack
Summiting Sales
Marketing for the Non-Marketing Manager Part IV
Telephone Selling with Integrity
SMART Marketing Strategy: Align Actions with Goals
How to Sell When Times are Tough
Making Sure You Use Negativity Positively to Grow
A guide to Content Marketing
Pitching Successfully to Customers
What’s Growth Hacking?
Pitch like a Pro
Marketing for the Non-Marketing Manager Part III
Obtaining and Retaining Customers - Part I
In Focus: the Future of Recruitment
Amazon Prime
How to Set Up an Office at Home
Obtaining and Retaining Customers - Part II
Essentials of Marketing Research
Software as a Service (SaaS)
How to Reach an Agreement
Expert Talk: Sell your Business with Storytelling
Why People Buy
Understanding Buyers
Making PPC Marketing Profitable
Re-engaging Prospects Through Email
Ghosting in Work & Business and Long-Term Effects
Building Your Confidence in Sales
Take a Deep Breath…We Got This
Digital Marketing Without Cookies
On-Page SEO that You Can Do Yourself
Will AI Replace the Sales Rep
The Pitch Canvas
How to Grow Your Virtual Network
Internet Marketing Strategies For Your Business
Boost Your Profile In Print
Booking Meetings over the Phone
Unseen
Handling Objections
Getting Past Gatekeepers
Foundations of International Trade
Your Meaningful Work
14 Reasons Why You Did Not Close the Sale
Working from Home as a Recruitment Consultant
How to Build a Lead Generation Engine
Demystifying Marketing
Handling Objections in Sales
After the Sales Call
The Four Faces of Marketing
How to speak up to create change with VP Wright
Sales Alchemy: Turn Cold Calls into GOLD Calls
The Science of Sales
10 Selling Habits To Change For Better Results
Send Better Emails, Make More Money
Overcome Objections & Close the Sale
The 5 Keys to Managing Sales Performance
Marketing: Psychology Behind Profit
How to Make Marketing Fun
How to Lead Your Sales Team
How to Name Your Brand
The 5 Critical Sales Management Focus Areas
Building a Professional Reputation Using LinkedIn
Consumer Behaviors Affecting Business' Marketing
Attaining Success with the New Customer
Managerial Marketing in the Real World
Effective Marketing
A Guide to Using Touchpoints in Marketing
Public Relations in the XXI Century
A Human Centred Design Approach for Sales
Practical PR
Authenticity in Business
Changing your Sales Mindset
Preparing for the Sale
Succeeding in Sales
The first 5 minutes of a sales call – what to do
How to Conduct Great Virtual Sales Meetings
Powerful Strategies for Sales Success
Marketing Channels for Your Campaign
Influencer Marketing Strategies
Selling Demystified
Digital Marketing: What You’re Told & Sold
Transforming Your Underperforming Sales Team
How To Meet Anyone By Hosting a Simple Podcast
Rapport & Influence: Sales Secrets
Your Sales Strategy
Seven Ways to Build Trust into The Sales Process
Success in Selling: A Light-Hearted Guide, Part II
Why Many Sales Managers Fail
Prospecting and Following up
How to Sell with a Genuine Human Approach
Increase Your Brand Visibility
Gaining an Unfair Advantage
Content Marketing for Small Businesses
Why Payments are Critical to a Marketing Strategy
Using Emotion in Sales
Email Marketing: Increase Visibility & Conversions
Audiobook: Preparing for Uniqueness
Be Your Customer’s Decision-Coach
Your Business Model
Going On a Sales Date To Win Over Customers
Expert Talk: 3 Questions Every Brand Must Answer
PASSTA: It's the New Take on SPIN Selling
How to successfully start your own podcast! (4/6)
Your Marketing Mindset
Look Before you Leap
Why the “Discovery Phase” is Key to Closing Sales
Berliner Balanced Scorecard: Employee Perspective
Audiobook: 50 Ways To Lead Your Sales Team
Using LinkedIn as a Business Tool
The Power of Conjoint Analysis
Expert Talk: Attract Clients with Authenticity
Pitching - Frequently Asked Questions
Virtual Selling: Making it Work for You!
7 Behaviours of Highly Effective Sales Managers
Explaining Marketing to Grank, an Alien
From Guesswork to Gold: Explore Your Target Market
D and I Focus: Agility and Sales Organizations
Price: The Deadliest Sales Objection
Don’t be a Son of a PITCH
Virtual Engagement for Successful Sales
Virtual Selling Success
Content Creation: Fast & Easy Is A Slippery Slope
Engage a Growing Network with “Friendly Follow Up”
Removing the Competition
Cognitive Selling
Marketing: Everything You Need to Know
Successful Selling in a Virtual World
E-Commerce and the Future of Business
How to Network Without Overstuffing Your Calendar
In Focus: Employer Branding at Albert Heijn
The Means to the End
Finding Post-Covid Brand Trends
Neomarketing
How to Reduce NO SHOWS from Virtual Sales Meetings
The Subscription Movement
The Sales Cycle for Veterans and Novices
The CARE Factor Fix™
The Naked Buyer
Body Language in Sales
Employee Empowerment is doomed, unless…
Consumer Behaviour and PR
Sales for Engineering Companies
How to Sell Virtually
Being a Natural Born Seller
Facilitating Effective Sales Meetings
In Focus: What Does Your Company Brand Stand For?
How Salespeople Stay Productive Working from Home
Rethinking Your Sales Force Org Structure
How to Manage Your Remote Sales Team
How to Beat your Pitching Nerves
Introduction to Naming a New Brand
What is a Pitch
How to Structure your Pitch
Fighting The Scary Monsters of Sales Prospecting
Choosing the Right Recruiter
How to Develop Your Sales team
I Am Not Your Sales GURU
Working Capital and Strategic Debtor Management
How to Make Your Content Marketing Work
Media and Cultural Theory
Professionally Helping People to Buy from You III
Preparation & Mindset
Effective Sales Meetings
Pitch to Win Buy-in for Your Projects and Ideas
Mini-Goals In Sales: Steps To Success
Sales Confidence 101
Consumer Psychology for the 21st Century
Pharmaceutical Selling
Keep Moving: Crisis Marketing
Getting Started with Podcasting for Business
Telesales
The Best Apps to Use to Sell Virtually
Maximize Your Sales Success
Being Genuine with Yourself and Customers
Boost your Sales Conversion
How to plan and prepare for sales success
Micro Talk: Getting Back to B2C
Power Up Your Sales Culture In 30 Mins
In Focus: Building a Brand with Content Marketing
Professionally Helping People to Buy from You II
Marketing Automation Basic to Advanced Integration
Strategic Analysis of Supply Chain Design
Network Above Your League with Podcasting
Your Future Marketing
Find Great Business Marketing Software Every Time
How to Maximise Your Juiciest Content
In Focus: Lessons from the SAP Sales Academy
Professionally Helping People to Buy from You I
10 Ways To Boost Your Sales Confidence
Look at Being Different in Your Industry
Expert Talk: Weight Watcher's Rebrand to WW
Better Your Sales With This One Tip
Working Capital and Debtor Management: Exercises
Essentials of Marketing Research: Exercises
Motivating Salespeople To Their Success
Strategy, Marketing Plans and Small Organisations
Berliner Balanced Scorecard: Customer Perspective
Web 2.0 and Social Media
Marketing Communications
5 Techniques For Managing Sales People
Managing Difficult Salespeople
Managing Salespeople Made Easier with KPIs
How To Get Out Of A Sales Slump
Proposal Power
Going to the Sales Gym to Improve Your Performance