Categories About Us

Marketing & Sales

Handling Objections
Empathetic Artificial Intelligence
Effective Ways to Close Deals & Win More Business
Emotional Intelligence in Sales
Effective Ways to Communicate With Customers
Creating and Selling the Customer Experience
Fighting The Scary Monsters of Sales Prospecting
Power BI for Everyday Users
Proposal Power
Grow Your Customers with Cross-Selling Techniques
Motivational Mindset
Going On a Sales Date To Win Over Customers
10 Ways To Boost Your Sales Confidence
AI Fundamentals
Mini-Goals In Sales: Steps To Success
Going to the Sales Gym to Improve Your Performance
Customer service
Pitch like a Pro
Boost your Sales Conversion
Ten Tips to Win Your Next Pitch
Writing Non-Fiction Books
Fundamentals of Data Visualization
How to successfully start your own podcast! (2/6)
Being a Natural Born Seller
Handling Customer Objections
Pitching - Frequently Asked Questions
Manage Your Pipeline To Manage Success
Managing Difficult Customers
How to successfully start your own podcast! (1/6)
Pitch to Win Buy-in for Your Projects and Ideas
Simple Easy Elevator Pitch
How to successfully start your own podcast! (3/6)
Leadership: How to Network
The Business of Writing Blogs
High-impact interpersonal skills
Virtual Selling
Don’t be a Son of a PITCH
The 3 Critical Discovery Questions
3 Different Management Styles and When To Use Them
Is The Customer Really Always Right?
Virtual Engagement for Successful Sales
How to successfully start your own podcast! (5/6)
In Focus: the Future of Recruitment
Agile is Dead? Long Live Agile!
12 Smart Practices to Improve Marketing and Sales
Working with Uncertainty
How to Use AI for Peak Sales Performance
Influencing and Persuasion skills
The Secrets to Master a Customer-Centric Strategy
Controlling the Sale
An Introduction to Business Research Methods
Personal Brand Messaging
Winning Over Tough Clients with Ease
Demystifying Marketing
Productivity Hacks to Maximise Your Workday
Your Business Model
Commercial Awareness for Managers
What Do I Do With All This Data?
Digital Marketing Handbook (Vol 3)
Digital Marketing Handbook (Vol 2)
Mastering Sales Fears
The Foundations of a Personal Branding Strategy
Transforming Your Underperforming Sales Team
Marketing: Everything You Need to Know
Mastering Sales Conversations
Attaining Success with the New Customer
Digital Marketing Handbook (Vol 1)
Networking with Purpose
Powerful Online Communication
Sales Presentation Techniques
Pitching Successfully to Customers
Using LinkedIn as a Business Tool
How to successfully start your own podcast! (4/6)
A to Z of How to Grow Your Small Business Online
AI-Driven Personalization
B2B Digital Marketing
The Experts Teach: Customer Care
How to Build Your Personal Brand
Customer Service
Basic Selling Skills
Understanding your Customers
Customer Service Best Practices
From Assistant to Advisor
How to successfully start your own podcast! (6/6)
Expert Talk: Customer Retention, #1 Growth Hack
Take a Deep Breath…We Got This
In Focus: Lessons from the SAP Sales Academy
Explaining Marketing to Grank, an Alien
Cool It!
A Human Centred Design Approach for Sales
How to Talk to Print Journalists
The Science of Sales
Discover the Brand You Already Have
How to Penetrate A Sales Market in 90 Days
Six Ways for More Mindful Social Media Use
Effective Negotiation
Sales Fails and How To Fix Them
Why Creative Expression is Worth Investing in?
Social Selling
How to Sell with a Genuine Human Approach
Beautiful Blogs
Winning over Difficult Clients
Must-Have Content for Your Business Website
How to sell your value and your price
How to Set Up an Office at Home
Negotiating Sales
Email Marketing
Sales Effectiveness
Keep Moving: Empathy and Growth Mindset
100 Low-Cost Ways to Promote your Business
Marketing for the Non-Marketing Manager Part I
Master your Sales Technique
Marketing: Psychology Behind Profit
SMART Marketing Strategy: Align Actions with Goals
Business Digitalization
Mastering Sales Principles
Making Customer Service Count
Fundamentals of communication, P.R. and leadership
Cognitive Selling
Branding through Logos
Marketing Essentials for Small Business
How to Build Sales Confidence
Channel Management
Personal Branding
Storytelling in Business
Mastering the Sales Mindset
Listening in the Digital Age
Closing the Sale
Content Marketing
Strong Sales Presentations
Mastering the Art of Face to Face Customer Service
Telephone Selling with Integrity
Personal Branding is a Key Skill
Negotiation Skills
Why a Mentor is Vital in Business
Promote Yourself
How to Build a Subscription Movement
Sales Planning
Marketing & Sales Alignment
Complex Negotiations
Managing Negotiation
Winning Pitches for Investors
Will AI Replace the Sales Rep
Understanding Social Media
How to Handle Price Negotiation
How to Structure your Pitch
Selling Demystified
Amazon Prime
Don't Say Yes to EVERYONE
Berliner Balanced Scorecard: Customer Perspective
Preparing for Cold Calls
Matching Your Selling to Your Customers' Buying
Write Amazing Headlines to Delight Your Audience
Choosing the Right Recruiter
Performance Improvement Plan
Practical PR
Preparing for the Sale
In Focus: Building a Brand with Content Marketing
How to Make Your Content Marketing Work
Why Payments are Critical to a Marketing Strategy
How to Reduce NO SHOWS from Virtual Sales Meetings
Craft Narratives That Sell
Understanding Your Buyers
Handling Objections at Each Stage of the Process
The Pitch Canvas
Effective Use of Metrics in Sales Management
Are You a Sales Manager or a Sales Leader
Why People Buy
Pharmaceutical Selling
Managing Salespeople Made Easier with KPIs
Market Research
Obtaining and Retaining Customers - Part I
Consumer Psychology for the 21st Century
Managing Customer Experience in the Networked Age
The 5 Critical Sales Management Focus Areas
Using storytelling in sales with Clare Cui
7 Behaviours of Highly Effective Sales Managers
Decoding Buyer Behavior
Using Net Promoter Scores for Events
Digital Marketing Without Cookies
Marketing Automation Basic to Advanced Integration
Be Your Customer’s Decision-Coach
The CARE Factor Fix™
Leadership: How to Negotiate
Building a Professional Reputation Using LinkedIn
Telesales
How to Reach an Agreement
Marketing for the Non-Marketing Manager Part II
Virtual Selling: Making it Work for You!
The Subscription Movement
B2B Startup Marketing
Email Marketing: Increase Visibility & Conversions
TAKE AIM at B2B Sales Success – Abridged
Power Up Your Sales Culture In 30 Mins
Building a Professional LinkedIn Profile
Berliner Balanced Scorecard: Employee Perspective
Expert Talk: Attract Clients with Authenticity
Prospecting and Gaining Referrals
Sales Success Blueprint
Get your audience to read your posts TO THE END
How to Build a Loyal Audience
How Salespeople Stay Productive Working from Home
Better Your Sales With This One Tip
PASSTA: It's the New Take on SPIN Selling
Search Engine Advertising
Dealing with Difficult Clients
How to Conduct Great Virtual Sales Meetings
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
A guide to Content Marketing
From pushy to natural promotion with Heather Sager
Content Marketing for Small Businesses
How to Name Your Brand
Your Sales Strategy
Virtual Sales Presentations
Your Meaningful Work
Your Marketing Tactics
Foundations of International Trade
Strategic Marketing
Successful Prospecting in Sales
Working Capital and Debtor Management: Exercises
Obtaining and Retaining Customers - Part II
Working Capital and Strategic Debtor Management
Web 2.0 and Social Media
Handling Objections in Sales
B2B Selling Skills
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
An Introduction to Sales
Managerial Marketing in the Real World
Effective Marketing
Making PPC Marketing Profitable
Increase Your Brand Visibility
Your Marketing Strategy
Buyer behaviour
Motivating Salespeople To Their Success
Media and Cultural Theory
Affiliate Marketing
Getting Started with Podcasting for Business
The first 5 minutes of a sales call – what to do
How to plan and prepare for sales success
Lead Generation - A Primer
Software as a Service (SaaS)
How To Get Out Of A Sales Slump
Prospecting and Following up
Getting Past Gatekeepers
Removing the Competition
How to Make Marketing Fun
Employee Empowerment is doomed, unless…
Brand Development and Storytelling
Overcome Objections & Close the Sale
Maximize Your Sales Success
Rethinking Your Sales Force Org Structure
Find Great Business Marketing Software Every Time
Managing Difficult Salespeople
Expert Talk: How to Implement Agile
Succeeding in Sales
Content Creation: Fast & Easy Is A Slippery Slope
Your Marketing Mindset
How to make your profile WORTH staying on
Sales by Numbers
In Focus: Strategic Target Setting
Introduction to E-Commerce
Making a Mark in the Media
Virtual Selling Success
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
Creativity, Brand Narrative & the Power of Story
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
Creating and Maintaining Sales Excellence
Making Sure You Use Negativity Positively to Grow
Verbal Acuity: Communication Impact on Career
How to Maximise Your Juiciest Content
How to Develop Your Sales team
Effective Sales Meetings
What is a Pitch
Death and Rebirth of Customer Centric Marketing
Build Your Unique Value Story and Stand Out
On-Page SEO that You Can Do Yourself
Your MarTech Stack
Introduction to Naming a New Brand
How to Turn Customers into Fans
B2C Ecommerce
Setting and Selling Price
Your Brand, Your Treasure
Your PR Strategy
Keep Moving: Crisis Marketing
Building Your Confidence in Sales
Working from Home as a Recruitment Consultant
In Focus: Power of Improvisation in Business
Sell Through Storytelling
Sales Resilience
Strategic Debtor Management and Terms of Sale
Consumer Behaviour and PR
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Market Research – Glass Half-full or Half-empty?
Business Blogs
How to Sell Virtually
10 Selling Habits To Change For Better Results
Negotiation Tactics for Optimal Purchasing Deals
Social Media for Lead Gen
Look Before you Leap
E-Commerce and the Future of Business
Digital Marketing Handbook (Vol 4)
D and I Focus: Agility and Sales Organizations
Social Media Secrets: Write to Ignite Interest
Ghosting in Work & Business and Long-Term Effects
Mastering the Sales Interaction
Gaining an Unfair Advantage
Public Relations in the XXI Century
How to Build a Lead Generation Engine
How to Stand Out
Thrive After Five & Master Off-Hours Work
Transformational Sales Prospecting Strategies
Expert Talk: 3 Questions Every Brand Must Answer
Expert Talk: Sell your Business with Storytelling
Sales presentations that will win you the business
The Power of Conjoint Analysis
How to Lead Your Sales Team
How to close the sale successfully
Effortless Email Networking
The Means to the End
Social Media Success
Digital Marketing: What You’re Told & Sold
Professionally Helping People to Buy from You II
Boost Your Profile In Print
The 90 Minute Marketing Plan
Unseen
The 5 Keys to Managing Sales Performance
From Guesswork to Gold: Explore Your Target Market
Send Better Emails, Make More Money
Why the “Discovery Phase” is Key to Closing Sales
Sales Emails That Prospects Will Actually Read
How to speak up to create change with VP Wright
Re-engaging Prospects Through Email
Reinforcing your Sales Case
How to Beat your Pitching Nerves
Resilience in Customer Service
How to Grow Your Virtual Network
Body Language in Sales
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
Internet Marketing
Developing an Internet Marketing Strategy
The Naked Buyer
Success in Selling: A Light-Hearted Guide, Part I
The Four Faces of Marketing
Essentials of Marketing Research: Part II
Essentials of Marketing Research: Part I
Marketing Communications
Summiting Sales
Customer Care or Nightmare!
Negotiate at home and abroad
Strategy, Marketing Plans and Small Organisations
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
Neomarketing
Ethical storytelling with Cassandra Le
Booking Meetings over the Phone
A Guide to Using Touchpoints in Marketing
Changing your Sales Mindset
The Making of A DIGITAL BLITZ
Audiobook: Preparing for Uniqueness
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Your Customer Journey
Relationship Marketing in HR
Questions that will win you the sale
What’s Growth Hacking?
Removing Limiting Beliefs to Excel in Sales
14 Reasons Why You Did Not Close the Sale
Why Many Sales Managers Fail
Price: The Deadliest Sales Objection
Using Emotion in Sales
In Focus: Employer Branding at Albert Heijn
Pre-Call Planning Pharmaceutical Selling
Guiding Principles of Selling
Sales for Engineering Companies
Influencer Marketing Strategies
How to Write a Marketing Plan
Marketing for the Non-Marketing Manager Part IV
Artificial Intelligence in Digital Marketing
Vive la Difference
Mastering the Sales Cycle
Content Marketing: Further development areas
Successful Selling in a Virtual World
Discover your values, and others who share them
Consumer Behaviors Affecting Business' Marketing
White paper: Learning Content Strategy
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Professionally Helping People to Buy from You III
The Best Apps to Use to Sell Virtually
Thoughtful Persuasion
Audiobook: 50 Ways To Lead Your Sales Team
Facilitating Effective Sales Meetings
Consultative Selling Skills
How to Network Without Overstuffing Your Calendar
Marketing Channels for Your Campaign
Digital Marketing Handbook (Vol 6)
Understanding Buyers
How to Use Video like a Leader
Making Sales Performance Great
After the Sales Call
A guide to Contemporary Data Driven Marketing
Your Future Marketing
Introduction to the Service Supply Chain
How To Meet Anyone By Hosting a Simple Podcast
Engage a Growing Network with “Friendly Follow Up”
Building a Professional Network Using LinkedIn
Knowing What to Ask For Effective Networking
How to Manage Your Remote Sales Team
Preparation & Mindset
Using Fast Thinking in Business
Words that Sell
I Am Not Your Sales GURU
Controlling The Sale
Why Consistency Matters in Your Marketing Approach
Digital Marketing Handbook (Vol 5)
Presentation Skills: Post-Presentation Tips
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Authenticity in Business
How to Use Social Media for Work Efficiency
Creating Engaging Virtual Events
8 Steps to Building Meaningful Connections
Look at Being Different in Your Industry
Professionally Helping People to Buy from You I
Powerful Strategies for Sales Success
The Sales Cycle for Veterans and Novices
Strategic Analysis of Supply Chain Design
Success in Selling: A Light-Hearted Guide, Part II
Customer Care
5 Techniques For Managing Sales People
50 Ways to lead your sales team
Advanced Strategic Pricing
Naked Prospecting
Content Marketing: Implementation
First Steps in Selling