Categories About Us

Marketing & Sales

Handling Objections
AI Fundamentals
Power BI for Everyday Users
Agile is Dead? Long Live Agile!
Personal Brand Messaging
Proposal Power
Sales Resilience
An Introduction to Business Research Methods
Personal Branding
3 Different Management Styles and When To Use Them
Handling Customer Objections
AI-Driven Personalization
Influencing and Persuasion skills
A Human Centred Design Approach for Sales
Send Better Emails, Make More Money
Fundamentals of Data Visualization
Motivational Mindset
How to successfully start your own podcast! (2/6)
Empathetic Artificial Intelligence
Don't Say Yes to EVERYONE
High-impact interpersonal skills
12 Smart Practices to Improve Marketing and Sales
Essentials of Marketing Research
Manage Your Pipeline To Manage Success
Emotional Intelligence in Sales
How to Create and Write Nuggets of Content Gold
Customer Service Best Practices
Managing Negotiation
Artificial Intelligence in Digital Marketing
Complex Negotiations
Discover the Brand You Already Have
Effective Ways to Close Deals & Win More Business
Networking with Purpose
Email Marketing
Keep Moving: Empathy and Growth Mindset
Fundamentals of communication, P.R. and leadership
Strategic Marketing
Channel Management
Working with Uncertainty
Customer service
Sell Through Storytelling
Basic Selling Skills
How to Use AI for Peak Sales Performance
How to Build Your Personal Brand
Ten Tips to Win Your Next Pitch
Success in Selling: A Light-Hearted Guide, Part I
Creating and Selling the Customer Experience
Digital Marketing Handbook (Vol 1)
Digital Marketing Handbook (Vol 3)
Effective Use of Metrics in Sales Management
How to successfully start your own podcast! (5/6)
Effective Negotiation
Productivity Hacks to Maximise Your Workday
Digital Marketing Handbook (Vol 2)
Six Ways for More Mindful Social Media Use
Powerful Online Communication
Market Research
Cool It!
Mastering Sales Principles
Making Customer Service Count
Marketing for the Non-Marketing Manager Part II
Master your Sales Technique
In Focus: the Future of Recruitment
Handling Objections in Sales
Listening in the Digital Age
Pitch like a Pro
Affiliate Marketing
Mastering the Sales Mindset
Strategic Debtor Management and Terms of Sale
On-Page SEO that You Can Do Yourself
Grow Your Customers with Cross-Selling Techniques
The Experts Teach: Customer Care
Expert Talk: How to Implement Agile
Storytelling in Business
Understanding your Customers
Social Media Secrets: Write to Ignite Interest
Mastering the Art of Face to Face Customer Service
How to successfully start your own podcast! (1/6)
Negotiation Skills
Simple Easy Elevator Pitch
How to successfully start your own podcast! (3/6)
Sales Planning
Negotiate at home and abroad
Words that Sell
From Assistant to Advisor
Winning Pitches for Investors
Effective Ways to Communicate With Customers
Will AI Replace the Sales Rep
How to Handle Price Negotiation
Matching Your Selling to Your Customers' Buying
Preparing for Cold Calls
Transforming Your Underperforming Sales Team
Preparing for the Sale
Selling Demystified
Is The Customer Really Always Right?
Handling Objections at Each Stage of the Process
Marketing: Everything You Need to Know
Demystifying Marketing
100 Low-Cost Ways to Promote your Business
In Focus: Building a Brand with Content Marketing
The Foundations of a Personal Branding Strategy
Take a Deep Breath…We Got This
Social Selling
Sales Fails and How To Fix Them
Why Creative Expression is Worth Investing in?
Commercial Awareness for Managers
Amazon Prime
How to Reduce NO SHOWS from Virtual Sales Meetings
How to Sell with a Genuine Human Approach
How to Structure your Pitch
Mastering Sales Conversations
Leadership: How to Network
Understanding Your Buyers
Your Business Model
What Do I Do With All This Data?
Berliner Balanced Scorecard: Customer Perspective
How to Penetrate A Sales Market in 90 Days
Winning over Difficult Clients
Are You a Sales Manager or a Sales Leader
Choosing the Right Recruiter
Beautiful Blogs
Must-Have Content for Your Business Website
The Business of Writing Blogs
How to Talk to Print Journalists
In Focus: Lessons from the SAP Sales Academy
Performance Improvement Plan
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Write Amazing Headlines to Delight Your Audience
Attaining Success with the New Customer
Managing Salespeople Made Easier with KPIs
How to Make Your Content Marketing Work
Virtual Engagement for Successful Sales
Being a Natural Born Seller
Craft Narratives That Sell
Explaining Marketing to Grank, an Alien
The Pitch Canvas
Why People Buy
Consumer Psychology for the 21st Century
Obtaining and Retaining Customers - Part I
Negotiating Sales
Practical PR
How to Set Up an Office at Home
Mastering Sales Fears
Managing Customer Experience in the Networked Age
How to sell your value and your price
Pharmaceutical Selling
Sales Effectiveness
Sales Presentation Techniques
Using Net Promoter Scores for Events
Leadership: How to Negotiate
Your Meaningful Work
TAKE AIM at B2B Sales Success – Abridged
Working Capital and Debtor Management: Exercises
Working Capital and Strategic Debtor Management
Obtaining and Retaining Customers - Part II
Web 2.0 and Social Media
Decoding Buyer Behavior
The 5 Critical Sales Management Focus Areas
Telesales
Your Marketing Tactics
A to Z of How to Grow Your Small Business Online
Virtual Sales Presentations
Successful Prospecting in Sales
Cognitive Selling
Dealing with Difficult Clients
SMART Marketing Strategy: Align Actions with Goals
10 Ways To Boost Your Sales Confidence
Sales Success Blueprint
Power Up Your Sales Culture In 30 Mins
Your Marketing Strategy
Prospecting and Gaining Referrals
How to Build a Loyal Audience
From pushy to natural promotion with Heather Sager
Berliner Balanced Scorecard: Employee Perspective
How to Conduct Great Virtual Sales Meetings
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
The CARE Factor Fix™
A guide to Content Marketing
Fighting The Scary Monsters of Sales Prospecting
Content Marketing for Small Businesses
Virtual Selling
How Salespeople Stay Productive Working from Home
Marketing Essentials for Small Business
Digital Marketing Without Cookies
Pitching Successfully to Customers
Search Engine Advertising
Media and Cultural Theory
Motivating Salespeople To Their Success
Marketing Automation Basic to Advanced Integration
How to Name Your Brand
Your Sales Strategy
B2B Digital Marketing
7 Behaviours of Highly Effective Sales Managers
Using storytelling in sales with Clare Cui
Expert Talk: Attract Clients with Authenticity
Business Digitalization
Better Your Sales With This One Tip
PASSTA: It's the New Take on SPIN Selling
Increase Your Brand Visibility
Making PPC Marketing Profitable
Using LinkedIn as a Business Tool
Pitching - Frequently Asked Questions
Don’t be a Son of a PITCH
Virtual Selling: Making it Work for You!
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
Be Your Customer’s Decision-Coach
How to Reach an Agreement
Marketing: Psychology Behind Profit
B2B Startup Marketing
Email Marketing: Increase Visibility & Conversions
The 3 Critical Discovery Questions
The Subscription Movement
Building a Professional LinkedIn Profile
Get your audience to read your posts TO THE END
How to Build Sales Confidence
Foundations of International Trade
B2B Selling Skills
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
Managerial Marketing in the Real World
Effective Marketing
Branding through Logos
Buyer behaviour
An Introduction to Sales
Death and Rebirth of Customer Centric Marketing
How To Get Out Of A Sales Slump
Employee Empowerment is doomed, unless…
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
Getting Past Gatekeepers
Setting and Selling Price
Rethinking Your Sales Force Org Structure
Your MarTech Stack
In Focus: Power of Improvisation in Business
How to Make Marketing Fun
Introduction to Naming a New Brand
Market Research – Glass Half-full or Half-empty?
Find Great Business Marketing Software Every Time
Managing Difficult Salespeople
How to make your profile WORTH staying on
Brand Development and Storytelling
Succeeding in Sales
Making a Mark in the Media
Software as a Service (SaaS)
Your PR Strategy
Managing Difficult Customers
Making Sure You Use Negativity Positively to Grow
The first 5 minutes of a sales call – what to do
How to plan and prepare for sales success
Creativity, Brand Narrative & the Power of Story
Getting Started with Podcasting for Business
Your Marketing Mindset
Introduction to E-Commerce
Virtual Selling Success
Sales by Numbers
Build Your Unique Value Story and Stand Out
Your Brand, Your Treasure
Building Your Confidence in Sales
Strong Sales Presentations
Essentials of Marketing Research: Exercises
Content Marketing
Business Blogs
Content Creation: Fast & Easy Is A Slippery Slope
In Focus: Strategic Target Setting
How to Maximise Your Juiciest Content
Creating and Maintaining Sales Excellence
Boost your Sales Conversion
Verbal Acuity: Communication Impact on Career
B2C Ecommerce
Overcome Objections & Close the Sale
Maximize Your Sales Success
Prospecting and Following up
Consumer Behaviour and PR
Closing the Sale
Customer Service
Mini-Goals In Sales: Steps To Success
Lead Generation - A Primer
Working from Home as a Recruitment Consultant
How to Develop Your Sales team
Effective Sales Meetings
Keep Moving: Crisis Marketing
Removing the Competition
How to Turn Customers into Fans
What is a Pitch
How to Lead Your Sales Team
D and I Focus: Agility and Sales Organizations
Digital Marketing Handbook (Vol 4)
How to Sell Virtually
How to close the sale successfully
Digital Marketing: What You’re Told & Sold
Reinforcing your Sales Case
Resilience in Customer Service
10 Selling Habits To Change For Better Results
Boost Your Profile In Print
Why a Mentor is Vital in Business
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
The Means to the End
Negotiation Tactics for Optimal Purchasing Deals
E-Commerce and the Future of Business
Social Media for Lead Gen
Look Before you Leap
Sales presentations that will win you the business
How to Grow Your Virtual Network
Gaining an Unfair Advantage
How to Beat your Pitching Nerves
Re-engaging Prospects Through Email
Effortless Email Networking
Social Media Success
The Power of Conjoint Analysis
Public Relations in the XXI Century
Writing Non-Fiction Books
How to Build a Lead Generation Engine
Ghosting in Work & Business and Long-Term Effects
The 90 Minute Marketing Plan
Expert Talk: 3 Questions Every Brand Must Answer
Why the “Discovery Phase” is Key to Closing Sales
Sales Emails That Prospects Will Actually Read
Professionally Helping People to Buy from You II
How to Stand Out
Mastering the Sales Interaction
Transformational Sales Prospecting Strategies
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Promote Yourself
Body Language in Sales
The 5 Keys to Managing Sales Performance
Controlling the Sale
The Secrets to Master a Customer-Centric Strategy
From Guesswork to Gold: Explore Your Target Market
Unseen
Personal Branding is a Key Skill
Telephone Selling with Integrity
Expert Talk: Sell your Business with Storytelling
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
Internet Marketing
Developing an Internet Marketing Strategy
The Naked Buyer
Customer Care or Nightmare!
Marketing Communications
How to Build a Subscription Movement
The Four Faces of Marketing
Summiting Sales
Strategy, Marketing Plans and Small Organisations
Audiobook: Preparing for Uniqueness
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Pre-Call Planning Pharmaceutical Selling
Going to the Sales Gym to Improve Your Performance
Professionally Helping People to Buy from You III
Your Future Marketing
Look at Being Different in Your Industry
Marketing & Sales Alignment
Changing your Sales Mindset
5 Techniques For Managing Sales People
Digital Marketing Handbook (Vol 6)
Facilitating Effective Sales Meetings
Ethical storytelling with Cassandra Le
A Guide to Using Touchpoints in Marketing
Booking Meetings over the Phone
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
How to Network Without Overstuffing Your Calendar
Pitch to Win Buy-in for Your Projects and Ideas
The Best Apps to Use to Sell Virtually
Why Many Sales Managers Fail
Preparation & Mindset
Marketing Channels for Your Campaign
Engage a Growing Network with “Friendly Follow Up”
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
14 Reasons Why You Did Not Close the Sale
Consultative Selling Skills
Introduction to the Service Supply Chain
How To Meet Anyone By Hosting a Simple Podcast
Removing Limiting Beliefs to Excel in Sales
Neomarketing
Mastering the Sales Cycle
Professionally Helping People to Buy from You I
Making Sales Performance Great
After the Sales Call
Sales for Engineering Companies
Influencer Marketing Strategies
Price: The Deadliest Sales Objection
Vive la Difference
How to Manage Your Remote Sales Team
What’s Growth Hacking?
Questions that will win you the sale
In Focus: Employer Branding at Albert Heijn
I Am Not Your Sales GURU
Thoughtful Persuasion
Creating Engaging Virtual Events
Content Marketing: Further development areas
The Making of A DIGITAL BLITZ
Using Emotion in Sales
Successful Selling in a Virtual World
Presentation Skills: Post-Presentation Tips
A guide to Contemporary Data Driven Marketing
How to Use Social Media for Work Efficiency
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
Discover your values, and others who share them
Consumer Behaviors Affecting Business' Marketing
Digital Marketing Handbook (Vol 5)
Building a Professional Network Using LinkedIn
Knowing What to Ask For Effective Networking
How to Write a Marketing Plan
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Winning Over Tough Clients with Ease
Why Consistency Matters in Your Marketing Approach
Controlling The Sale
White paper: Learning Content Strategy
Your Customer Journey
Relationship Marketing in HR
Guiding Principles of Selling
Audiobook: 50 Ways To Lead Your Sales Team
Marketing for the Non-Marketing Manager Part IV
Understanding Buyers
How to Use Video like a Leader
8 Steps to Building Meaningful Connections
Understanding Social Media
Advanced Strategic Pricing
50 Ways to lead your sales team
Content Marketing: Implementation
The Sales Cycle for Veterans and Novices
Customer Care
Success in Selling: A Light-Hearted Guide, Part II
Naked Prospecting
Powerful Strategies for Sales Success
Strategic Analysis of Supply Chain Design
First Steps in Selling