Categories Corporate

Trh & tržní prodej

How to Sell with a Genuine Human Approach
Managing Salespeople Made Easier with KPIs
How to Talk to Print Journalists
Your Business Model
Going On a Sales Date To Win Over Customers
How to Reduce NO SHOWS from Virtual Sales Meetings
Take a Deep Breath…We Got This
Empathetic Artificial Intelligence
Explaining Marketing to Grank, an Alien
Marketing: Everything You Need to Know
In Focus: Building a Brand with Content Marketing
Attaining Success with the New Customer
Digital Marketing Handbook (Vol 1)
What Do I Do With All This Data?
Social Selling
How to Make Your Content Marketing Work
Networking with Purpose
How to Penetrate A Sales Market in 90 Days
Effective Use of Metrics in Sales Management
The Foundations of a Personal Branding Strategy
Effective Negotiation
Preparing for the Sale
Matching Your Selling to Your Customers' Buying
Berliner Balanced Scorecard: Customer Perspective
Sales Fails and How To Fix Them
Being a Natural Born Seller
Consumer Psychology for the 21st Century
Pharmaceutical Selling
High-impact interpersonal skills
Cool It!
Practical PR
Mastering Sales Fears
Handling Objections at Each Stage of the Process
Expert Talk: Product Marketing
Six Ways for More Mindful Social Media Use
Effective Ways to Close Deals & Win More Business
Must-Have Content for Your Business Website
Commercial Awareness for Managers
Why People Buy
Understanding Your Buyers
Why Payments are Critical to a Marketing Strategy
Demystifying Marketing
Mastering Sales Conversations
Amazon Prime
Selling Demystified
Digital Marketing Handbook (Vol 3)
Expert Talk: E-Commerce Marketing
The Science of Sales
Transforming Your Underperforming Sales Team
Choosing the Right Recruiter
Virtual Engagement for Successful Sales
Craft Narratives That Sell
Why Creative Expression is Worth Investing in?
In Focus: Lessons from the SAP Sales Academy
How to successfully start your own podcast! (5/6)
Beautiful Blogs
Performance Improvement Plan
Handling Customer Objections
Obtaining and Retaining Customers - Part I
Is The Customer Really Always Right?
Productivity Hacks to Maximise Your Workday
100 Low-Cost Ways to Promote your Business
Digital Marketing Handbook (Vol 2)
How to Structure your Pitch
Preparing for Cold Calls
Are You a Sales Manager or a Sales Leader
Stacking the Sales Pipeline
Don't Say Yes to EVERYONE
A Human Centred Design Approach for Sales
The Pitch Canvas
How to successfully start your own podcast! (2/6)
B2B Sales
Leadership: How to Network
Discover the Brand You Already Have
Managing Customer Experience in the Networked Age
Sales Presentation Techniques
How to sell your value and your price
The Business of Writing Blogs
Sales Effectiveness
Email Marketing
Negotiating Sales
Market Research
Powerful Online Communication
How to Set Up an Office at Home
Expert Talk: Commercial Awareness
Keep Moving: Empathy and Growth Mindset
Your Marketing Tactics
Using LinkedIn as a Business Tool
TAKE AIM at B2B Sales Success – Abridged
The CARE Factor Fix™
Marketing Automation Basic to Advanced Integration
Fighting The Scary Monsters of Sales Prospecting
Cognitive Selling
Dealing with Difficult Clients
10 Ways To Boost Your Sales Confidence
Decoding Buyer Behavior
Expert Talk: Attract Clients with Authenticity
Get your audience to read your posts TO THE END
Marketing for the Non-Marketing Manager Part II
Media and Cultural Theory
Your Marketing Strategy
Foundations of International Trade
Marketing for the Non-Marketing Manager Part I
Your Sales Strategy
A guide to Content Marketing
How to successfully start your own podcast! (4/6)
Expert Talk: Commercial Storytelling
Don’t be a Son of a PITCH
The 5 Critical Sales Management Focus Areas
Channel Management
Virtual Selling: Making it Work for You!
B2B Digital Marketing
Expert Talk: Customer Service & Retention
B2B Startup Marketing
Content Marketing
Virtual Sales Presentations
Virtual Selling
Master your Sales Technique
How Salespeople Stay Productive Working from Home
Sales Success Blueprint
Pitching - Frequently Asked Questions
How to Name Your Brand
How to Sell Virtually Part 1
How to Build Sales Confidence
Motivating Salespeople To Their Success
Digital Marketing Without Cookies
7 Behaviours of Highly Effective Sales Managers
Marketing Essentials for Small Business
Marketing for the Non-Marketing Manager Part III
Mastering Sales Principles
Building a Professional Reputation Using LinkedIn
Finding Post-Covid Brand Trends
Marketing: Psychology Behind Profit
How to Build a Loyal Audience
Making PPC Marketing Profitable
Leadership: How to Negotiate
Expert Talk: Marketing Research and Analysis
Search Engine Advertising
How to Conduct Great Virtual Sales Meetings
Your Meaningful Work
Using Net Promoter Scores for Events
Prospecting and Gaining Referrals
Making Customer Service Count
Berliner Balanced Scorecard: Employee Perspective
Building a Professional LinkedIn Profile
Increase Your Brand Visibility
Telesales
E-Commerce and Maximizing Your Online Sales
Be Your Customer’s Decision-Coach
The 3 Critical Discovery Questions
Writing Skills and Sales Copywriting
How to Reach an Agreement
Pitching Successfully to Customers
Better Your Sales With This One Tip
Power Up Your Sales Culture In 30 Mins
A to Z of How to Grow Your Small Business Online
Business Digitalization
Expert Talk: Customer Service
Web 2.0 and Social Media
Working Capital and Strategic Debtor Management
Fundamentals of communication, P.R. and leadership
Working Capital and Debtor Management: Exercises
Obtaining and Retaining Customers - Part II
Strategic Marketing
Successful Prospecting in Sales
Branding through Logos
Effective Marketing
Handling Objections in Sales
Email Marketing: Increase Visibility & Conversions
The Subscription Movement
Internet Marketing Strategies For Your Business
Managerial Marketing in the Real World
B2B Selling Skills
Buyer behaviour
In Focus: the Future of Recruitment
Content Marketing for Small Businesses
PASSTA: It's the New Take on SPIN Selling
12 Smart Practices to Improve Marketing and Sales
Customer service
Working with Uncertainty
An Introduction to Sales
Marketing Automation & Integration
Your PR Strategy
Expert Talk: The role of Sensing over Thinking
Mini-Goals In Sales: Steps To Success
Affiliate Marketing
Content Creation: Fast & Easy Is A Slippery Slope
Sales by Numbers
Expert Talk: How to Implement Agile
Market Research – Glass Half-full or Half-empty?
How to Make Marketing Fun
Pitch like a Pro
How to plan and prepare for sales success
In Focus: Strategic Target Setting
How to make your profile WORTH staying on
Boost your Sales Conversion
Your MarTech Stack
Managing Your Personal Brand Presence
Working from Home as a Recruitment Consultant
Building Your Confidence in Sales
Introduction to E-Commerce
Overcome Objections & Close the Sale
Creativity, Brand Narrative & the Power of Story
Find Great Business Marketing Software Every Time
Virtual Selling Success
Your Brand, Your Treasure
Succeeding in Sales
Managing Difficult Salespeople
Lead Generation - A Primer
How to Maximise Your Juiciest Content
Getting Past Gatekeepers
Death and Rebirth of Customer Centric Marketing
Making a Mark in the Media
Creating and Maintaining Sales Excellence
Manage Your Pipeline To Manage Success
Effective Sales Meetings
How to Develop Your Sales team
Customer Service Imperatives
Getting Started with Podcasting for Business
Grow Your Customers with Cross-Selling Techniques
How to Build Your Personal Brand
B2C Ecommerce
Mastering the Sales Mindset
Prospecting and Following up
Making Sure You Use Negativity Positively to Grow
The first 5 minutes of a sales call – what to do
Strong Sales Presentations
Managing Difficult Customers
Verbal Acuity: Communication Impact on Career
What is a Pitch
In Focus: Power of Improvisation in Business
Personal Branding
Maximize Your Sales Success
How to Use AI for Peak Sales Performance
Brand Development and Storytelling
How To Get Out Of A Sales Slump
Introduction to Naming a New Brand
Network Above Your League with Podcasting
Closing the Sale
On-Page SEO that You Can Do Yourself
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Influencing and Persuasion skills
Setting and Selling Price
Software as a Service (SaaS)
Storytelling in Business
Internal Marketing
Content Marketing
Employee Empowerment is doomed, unless…
Basic Selling Skills
Business Blogs
The Experts Teach: Customer Care
Expert Talk: Weight Watcher's Rebrand to WW
Sell Through Storytelling
How to Turn Customers into Fans
Keep Moving: Crisis Marketing
Rethinking Your Sales Force Org Structure
Removing the Competition
Your Marketing Mindset
Strategic Debtor Management and Terms of Sale
Consumer Behaviour and PR
Customer Service
Umění uvědomělého líderství
The 90 Minute Marketing Plan
10 Selling Habits To Change For Better Results
Negotiation Tactics for Optimal Purchasing Deals
Unseen
Look Before you Leap
Understanding your Customers
The Power of Conjoint Analysis
How to Build a Lead Generation Engine
Send Better Emails, Make More Money
Gaining an Unfair Advantage
The 5 Keys to Managing Sales Performance
Boost Your Profile In Print
Influencer Marketing
Telephone Sales
E-Commerce and the Future of Business
Transformational Sales Prospecting Strategies
How to Grow Your Virtual Network
D and I Focus: Agility and Sales Organizations
Public Relations in the XXI Century
Expert Talk: Story Telling with Social Media
Simple Easy Elevator Pitch
How to successfully start your own podcast! (3/6)
Controlling the Sale
Resilience in Customer Service
The Secrets to Master a Customer-Centric Strategy
Expert Talk: Effective Job Seeking
How to Beat your Pitching Nerves
How to Lead Your Sales Team
Expert Talk: Ace the Sale!
How to Sell Virtually
Ten Tips to Win Your Next Pitch
Negotiation Skills
Digital Marketing: What You’re Told & Sold
Promote Yourself
Expert Talk: 3 Questions Every Brand Must Answer
Online Marketing
Why the “Discovery Phase” is Key to Closing Sales
Professionally Helping People to Buy from You II
Social Media Success
Digital Marketing Handbook (Vol 4)
How to speak up to create change with VP Wright
Mastering the Sales Interaction
Writing Non-Fiction Books
Fundamentals of Data Visualization
Body Language in Sales
How to close the sale successfully
How to successfully start your own podcast! (1/6)
Expert Talk: Marketing Basics
Sales presentations that will win you the business
Re-engaging Prospects Through Email
Reinforcing your Sales Case
Expert Talk: Pricing
Social Media for Lead Gen
Expert Talk: Sell your Business with Storytelling
Personal Branding is a Key Skill
Effortless Email Networking
Telephone Selling with Integrity
The Means to the End
Thrive After Five & Master Off-Hours Work
Why a Mentor is Vital in Business
Ghosting in Work & Business and Long-Term Effects
Mastering the Art of Face to Face Customer Service
Sales Alchemy: Turn Cold Calls into GOLD Calls
An Introduction to Business Research Methods
Power BI for Everyday Users
How to Stand Out
The Naked Buyer
Customer Care or Nightmare!
Negotiate at home and abroad
Summiting Sales
Marketing Communications
Sales Planning
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Customer Service Best Practices
Internet Marketing
Developing an Internet Marketing Strategy
Success in Selling: A Light-Hearted Guide, Part I
The Four Faces of Marketing
Using Social Media for Personal Gain
How to Build a Subscription Movement
Strategy, Marketing Plans and Small Organisations
Interpersonální dovednosti s velkým dopadem
The Making of A DIGITAL BLITZ
Ethical storytelling with Cassandra Le
Rapport & Influence: Sales Secrets
Words that Sell
Discover your values, and others who share them
Presentation Skills: Post-Presentation Tips
Controlling The Sale
Successful Selling in a Virtual World
Creating and Selling the Customer Experience
How to Write a Marketing Plan
Facilitating Effective Sales Meetings
Sales for Engineering Companies
Thoughtful Persuasion
Personal Brand Messaging
Relationship Marketing in HR
3 Different Management Styles and When To Use Them
How to successfully start your own podcast! (6/6)
Being Innovative and Creative
How To Meet Anyone By Hosting a Simple Podcast
Pre-Call Planning Pharmaceutical Selling
Being Genuine with Yourself and Customers
Advanced Strategic Pricing
Look at Being Different in Your Industry
Preparation & Mindset
Motivational Mindset
Digital Marketing Handbook (Vol 5)
How to Use Social Media for Work Efficiency
What’s Growth Hacking?
Audiobook: 50 Ways To Lead Your Sales Team
Building a Professional Network Using LinkedIn
Audiobook: Preparing for Uniqueness
Marketing Channels for Your Campaign
Winning Pitches for Investors
Going to the Sales Gym to Improve Your Performance
Managing Negotiation
In Focus: Employer Branding at Albert Heijn
I Am Not Your Sales GURU
14 Reasons Why You Did Not Close the Sale
8 Steps to Building Meaningful Connections
A Guide to Using Touchpoints in Marketing
Your Future Marketing
White paper: Learning Content Strategy
Artificial Intelligence in Digital Marketing
Guiding Principles of Selling
Consumer Behaviors Affecting Business' Marketing
Mastering the Sales Cycle
Expert Talk: Content Marketing and Authenticity
Expert Talk: Making Online Sales
Expert Talk: Body Language
Understanding Buyers
Engage a Growing Network with “Friendly Follow Up”
Complex Negotiations
Content Marketing: Further development areas
Expert Talk: Customer Retention, #1 Growth Hack
Vive la Difference
Professionally Helping People to Buy from You III
Expert Talk: The B2B Sales Blueprint
Your Customer Journey
Removing Limiting Beliefs to Excel in Sales
Marketing for the Non-Marketing Manager Part IV
Expert Talk: Improving your Work Ethic
Professionally Helping People to Buy from You I
Authenticity in Business
Introduction to the Service Supply Chain
Marketing & Sales Alignment
Effective Ways to Communicate With Customers
Knowing What to Ask For Effective Networking
Creating Engaging Virtual Events
Changing your Sales Mindset
Why Many Sales Managers Fail
Using Emotion in Sales
How to Network Without Overstuffing Your Calendar
Price: The Deadliest Sales Objection
Sales Confidence 101
The Bullwhip Effect in Supply Chain Management
Procurement & Negotiation
Pitch to Win Buy-in for Your Projects and Ideas
Using Fast Thinking in Business
Handling Objections
How to Manage Your Remote Sales Team
Neomarketing
How to Use Video like a Leader
Negotations: For Purchasing Department
5 Techniques For Managing Sales People
Booking Meetings over the Phone
Supercharge your Networking using LinkedIn
Consultative Selling Skills
Making Sales Performance Great
Seven Ways to Build Trust into The Sales Process
Will AI Replace the Sales Rep
The Best Apps to Use to Sell Virtually
Micro Talk: Getting Back to B2C
Influencer Marketing Strategies
Questions that will win you the sale
After the Sales Call
How to Sell When Times are Tough
Digital Marketing Handbook (Vol 6)
In Focus: What Does Your Company Brand Stand For?
50 Ways to lead your sales team
Powerful Strategies for Sales Success
How to Handle Price Negotiation
Content Marketing: Implementation
Understanding Social Media
The Sales Cycle for Veterans and Novices
Customer Care
Success in Selling: A Light-Hearted Guide, Part II
Naked Prospecting
Strategic Analysis of Supply Chain Design
First Steps in Selling