Categories Corporate

Trh & tržní prodej

Umění uvědomělého líderství
Interpersonální dovednosti s velkým dopadem
Digital Marketing Handbook (Vol 1)
Demystifying Marketing
Virtual Engagement for Successful Sales
Don't Say Yes to EVERYONE
Handling Objections at Each Stage of the Process
Performance Improvement Plan
Going On a Sales Date To Win Over Customers
Being a Natural Born Seller
Transforming Your Underperforming Sales Team
Your Business Model
The Pitch Canvas
Six Ways for More Mindful Social Media Use
Understanding Your Buyers
Mastering Sales Fears
Leadership: How to Network
Discover the Brand You Already Have
Commercial Awareness for Managers
Expert Talk: Product Marketing
Social Selling
Effective Negotiation
A Human Centred Design Approach for Sales
Empathetic Artificial Intelligence
How to Sell with a Genuine Human Approach
Are You a Sales Manager or a Sales Leader
Stacking the Sales Pipeline
Market Research
Mastering Sales Conversations
Digital Marketing Handbook (Vol 2)
The Business of Writing Blogs
Marketing: Everything You Need to Know
How to successfully start your own podcast! (2/6)
100 Low-Cost Ways to Promote your Business
How to Reduce NO SHOWS from Virtual Sales Meetings
Managing Customer Experience in the Networked Age
Effective Use of Metrics in Sales Management
Berliner Balanced Scorecard: Customer Perspective
Take a Deep Breath…We Got This
Craft Narratives That Sell
B2B Sales
Networking with Purpose
Digital Marketing Handbook (Vol 3)
Managing Salespeople Made Easier with KPIs
Productivity Hacks to Maximise Your Workday
How to successfully start your own podcast! (5/6)
How to Talk to Print Journalists
Why Creative Expression is Worth Investing in?
Explaining Marketing to Grank, an Alien
In Focus: Building a Brand with Content Marketing
Selling Demystified
Why Payments are Critical to a Marketing Strategy
Matching Your Selling to Your Customers' Buying
Expert Talk: E-Commerce Marketing
How to Penetrate A Sales Market in 90 Days
Preparing for the Sale
Amazon Prime
Is The Customer Really Always Right?
Must-Have Content for Your Business Website
The Foundations of a Personal Branding Strategy
Attaining Success with the New Customer
How to Make Your Content Marketing Work
How to Structure your Pitch
Winning over Difficult Clients
Choosing the Right Recruiter
Effective Ways to Close Deals & Win More Business
Sales Presentation Techniques
Negotiating Sales
Practical PR
Email Marketing
Cool It!
Sales Effectiveness
What Do I Do With All This Data?
Beautiful Blogs
Handling Customer Objections
Sales Fails and How To Fix Them
Preparing for Cold Calls
In Focus: Lessons from the SAP Sales Academy
Why People Buy
The Science of Sales
How to sell your value and your price
Consumer Psychology for the 21st Century
Pharmaceutical Selling
High-impact interpersonal skills
Powerful Online Communication
Obtaining and Retaining Customers - Part I
How to Set Up an Office at Home
Expert Talk: Commercial Awareness
Keep Moving: Empathy and Growth Mindset
A to Z of How to Grow Your Small Business Online
Marketing: Psychology Behind Profit
Business Digitalization
TAKE AIM at B2B Sales Success – Abridged
Building a Professional LinkedIn Profile
Foundations of International Trade
Marketing for the Non-Marketing Manager Part III
Content Marketing for Small Businesses
Increase Your Brand Visibility
Sales Success Blueprint
Expert Talk: Customer Service & Retention
Using Net Promoter Scores for Events
The Subscription Movement
Writing Skills and Sales Copywriting
7 Behaviours of Highly Effective Sales Managers
Your Marketing Tactics
Expert Talk: Marketing Research and Analysis
The CARE Factor Fix™
Virtual Selling: Making it Work for You!
From pushy to natural promotion with Heather Sager
A guide to Content Marketing
Telesales
How to Name Your Brand
Using LinkedIn as a Business Tool
Leadership: How to Negotiate
How to Reach an Agreement
Better Your Sales With This One Tip
Be Your Customer’s Decision-Coach
Cognitive Selling
Expert Talk: Commercial Storytelling
Marketing for the Non-Marketing Manager Part I
The 5 Critical Sales Management Focus Areas
Prospecting and Gaining Referrals
Search Engine Advertising
Virtual Sales Presentations
Get your audience to read your posts TO THE END
Digital Marketing Without Cookies
AI-Driven Marketing Strategies
Fighting The Scary Monsters of Sales Prospecting
Dealing with Difficult Clients
Media and Cultural Theory
Motivating Salespeople To Their Success
How to Sell Virtually Part 1
How Salespeople Stay Productive Working from Home
In Focus: the Future of Recruitment
Building a Professional Reputation Using LinkedIn
Email Marketing: Increase Visibility & Conversions
Marketing for the Non-Marketing Manager Part II
Your Sales Strategy
Fundamentals of communication, P.R. and leadership
Working Capital and Strategic Debtor Management
Branding through Logos
Web 2.0 and Social Media
Working Capital and Debtor Management: Exercises
Effective Marketing
Handling Objections in Sales
Strategic Marketing
Successful Prospecting in Sales
Obtaining and Retaining Customers - Part II
PASSTA: It's the New Take on SPIN Selling
Making Customer Service Count
B2B Digital Marketing
Master your Sales Technique
Pitching Successfully to Customers
Mastering Sales Principles
E-Commerce and Maximizing Your Online Sales
Pitching - Frequently Asked Questions
How to successfully start your own podcast! (4/6)
How to Conduct Great Virtual Sales Meetings
How to Build a Loyal Audience
10 Ways To Boost Your Sales Confidence
Your Meaningful Work
Marketing Essentials for Small Business
Expert Talk: Attract Clients with Authenticity
Content Marketing
Berliner Balanced Scorecard: Employee Perspective
Your Marketing Strategy
Virtual Selling
Decoding Buyer Behavior
Marketing Automation Basic to Advanced Integration
Power Up Your Sales Culture In 30 Mins
Buyer behaviour
How to Build Sales Confidence
Finding Post-Covid Brand Trends
Making PPC Marketing Profitable
Don’t be a Son of a PITCH
Using storytelling in sales with Clare Cui
The 3 Critical Discovery Questions
B2B Selling Skills
Managerial Marketing in the Real World
12 Smart Practices to Improve Marketing and Sales
Internet Marketing Strategies For Your Business
Channel Management
B2B Startup Marketing
Customer service
Working with Uncertainty
An Introduction to Sales
Introduction to E-Commerce
Making a Mark in the Media
What is a Pitch
Pitch like a Pro
Software as a Service (SaaS)
How To Get Out Of A Sales Slump
Sell Through Storytelling
Basic Selling Skills
Influencing and Persuasion skills
Succeeding in Sales
How to Build Your Personal Brand
Setting and Selling Price
Overcome Objections & Close the Sale
On-Page SEO that You Can Do Yourself
Boost your Sales Conversion
Market Research – Glass Half-full or Half-empty?
Manage Your Pipeline To Manage Success
The first 5 minutes of a sales call – what to do
Death and Rebirth of Customer Centric Marketing
Mastering the Sales Mindset
Mini-Goals In Sales: Steps To Success
Internal Marketing
Managing Difficult Customers
Creating and Maintaining Sales Excellence
In Focus: Power of Improvisation in Business
Introduction to Naming a New Brand
Maximize Your Sales Success
Find Great Business Marketing Software Every Time
Managing Your Personal Brand Presence
Removing the Competition
Brand Development and Storytelling
Verbal Acuity: Communication Impact on Career
How to Turn Customers into Fans
In Focus: Strategic Target Setting
Your MarTech Stack
Content Creation: Fast & Easy Is A Slippery Slope
Getting Started with Podcasting for Business
Your Brand, Your Treasure
Network Above Your League with Podcasting
Virtual Selling Success
Marketing Automation & Integration
Your PR Strategy
Affiliate Marketing
Employee Empowerment is doomed, unless…
Working from Home as a Recruitment Consultant
Grow Your Customers with Cross-Selling Techniques
Your Marketing Mindset
B2C Ecommerce
Making Sure You Use Negativity Positively to Grow
Sales by Numbers
Prospecting and Following up
Effective Sales Meetings
Strong Sales Presentations
Customer Service Imperatives
How to make your profile WORTH staying on
Expert Talk: How to Implement Agile
How to Make Marketing Fun
How to Develop Your Sales team
Creativity, Brand Narrative & the Power of Story
Getting Past Gatekeepers
Managing Difficult Salespeople
Building Your Confidence in Sales
Expert Talk: Weight Watcher's Rebrand to WW
Rethinking Your Sales Force Org Structure
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Business Blogs
Personal Branding
Closing the Sale
Lead Generation - A Primer
How to Use AI for Peak Sales Performance
Storytelling in Business
How to plan and prepare for sales success
How to Maximise Your Juiciest Content
Strategic Debtor Management and Terms of Sale
Content Marketing
Keep Moving: Crisis Marketing
The Experts Teach: Customer Care
Customer Service
Consumer Behaviour and PR
Digital Marketing: What You’re Told & Sold
Reinforcing your Sales Case
Boost Your Profile In Print
Fundamentals of Data Visualization
Personal Branding is a Key Skill
Negotiation Tactics for Optimal Purchasing Deals
Look Before you Leap
Negotiation Skills
Expert Talk: Marketing Basics
E-Commerce and the Future of Business
Online Marketing
Writing Non-Fiction Books
Power BI for Everyday Users
Expert Talk: Sell your Business with Storytelling
Expert Talk: Effective Job Seeking
Effortless Email Networking
Why a Mentor is Vital in Business
Public Relations in the XXI Century
Ghosting in Work & Business and Long-Term Effects
The Secrets to Master a Customer-Centric Strategy
Mastering the Art of Face to Face Customer Service
Ten Tips to Win Your Next Pitch
The Power of Conjoint Analysis
Sales presentations that will win you the business
Resilience in Customer Service
Promote Yourself
How to successfully start your own podcast! (1/6)
The Means to the End
How to Lead Your Sales Team
Telephone Selling with Integrity
Controlling the Sale
D and I Focus: Agility and Sales Organizations
Expert Talk: 3 Questions Every Brand Must Answer
Sales Emails That Prospects Will Actually Read
Simple Easy Elevator Pitch
Send Better Emails, Make More Money
Transformational Sales Prospecting Strategies
Why the “Discovery Phase” is Key to Closing Sales
How to Beat your Pitching Nerves
Influencer Marketing
How to close the sale successfully
10 Selling Habits To Change For Better Results
Telephone Sales
How to successfully start your own podcast! (3/6)
Professionally Helping People to Buy from You II
Unseen
The 90 Minute Marketing Plan
Re-engaging Prospects Through Email
How to Sell Virtually
Social Media for Lead Gen
How to Build a Lead Generation Engine
Understanding your Customers
The 5 Keys to Managing Sales Performance
Thrive After Five & Master Off-Hours Work
How to Grow Your Virtual Network
Social Media Success
Mastering the Sales Interaction
Customer Care or Nightmare!
Negotiate at home and abroad
Marketing Communications
An Introduction to Business Research Methods
The Four Faces of Marketing
Sales Alchemy: Turn Cold Calls into GOLD Calls
How to Build a Subscription Movement
Summiting Sales
Strategy, Marketing Plans and Small Organisations
Internet Marketing
Developing an Internet Marketing Strategy
Success in Selling: A Light-Hearted Guide, Part I
Customer Service Best Practices
Sales Planning
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Body Language in Sales
Gaining an Unfair Advantage
Digital Marketing Handbook (Vol 4)
How to speak up to create change with VP Wright
How to Stand Out
Expert Talk: Ace the Sale!
The Naked Buyer
Using Social Media for Personal Gain
Guiding Principles of Selling
The Making of A DIGITAL BLITZ
Will AI Replace the Sales Rep
Making Sales Performance Great
Removing Limiting Beliefs to Excel in Sales
Marketing for the Non-Marketing Manager Part IV
Handling Objections
Negotations: For Purchasing Department
Procurement & Negotiation
14 Reasons Why You Did Not Close the Sale
Rapport & Influence: Sales Secrets
5 Techniques For Managing Sales People
Successful Selling in a Virtual World
Using Emotion in Sales
Your Future Marketing
How to Use Social Media for Work Efficiency
Digital Marketing Handbook (Vol 6)
How to Manage Your Remote Sales Team
How to successfully start your own podcast! (6/6)
Pre-Call Planning Pharmaceutical Selling
Relationship Marketing in HR
Questions that will win you the sale
How To Meet Anyone By Hosting a Simple Podcast
How to Sell When Times are Tough
Vive la Difference
Mastering the Sales Cycle
Sales Confidence 101
Content Marketing: Further development areas
How to Use Video like a Leader
Look at Being Different in Your Industry
How to Write a Marketing Plan
Sales for Engineering Companies
Effective Ways to Communicate With Customers
Expert Talk: Content Marketing and Authenticity
Marketing & Sales Alignment
Building a Professional Network Using LinkedIn
Pitch to Win Buy-in for Your Projects and Ideas
Influencer Marketing Strategies
Audiobook: 50 Ways To Lead Your Sales Team
Your Customer Journey
Authenticity in Business
Artificial Intelligence in Digital Marketing
Changing your Sales Mindset
Preparation & Mindset
The Best Apps to Use to Sell Virtually
The Bullwhip Effect in Supply Chain Management
Introduction to the Service Supply Chain
Neomarketing
After the Sales Call
Being Innovative and Creative
A Guide to Using Touchpoints in Marketing
Complex Negotiations
Creating and Selling the Customer Experience
Expert Talk: Body Language
Personal Brand Messaging
Professionally Helping People to Buy from You I
Winning Pitches for Investors
Going to the Sales Gym to Improve Your Performance
Price: The Deadliest Sales Objection
Micro Talk: Getting Back to B2C
Consultative Selling Skills
Digital Marketing Handbook (Vol 5)
In Focus: What Does Your Company Brand Stand For?
Discover your values, and others who share them
Audiobook: Preparing for Uniqueness
Using Fast Thinking in Business
8 Steps to Building Meaningful Connections
White paper: Learning Content Strategy
Supercharge your Networking using LinkedIn
Marketing Channels for Your Campaign
What’s Growth Hacking?
Knowing What to Ask For Effective Networking
Creating Engaging Virtual Events
Expert Talk: Customer Retention, #1 Growth Hack
How to Network Without Overstuffing Your Calendar
Ethical storytelling with Cassandra Le
Motivational Mindset
Words that Sell
I Am Not Your Sales GURU
Why Many Sales Managers Fail
Thoughtful Persuasion
Being Genuine with Yourself and Customers
Seven Ways to Build Trust into The Sales Process
Managing Negotiation
Winning Over Tough Clients with Ease
Facilitating Effective Sales Meetings
3 Different Management Styles and When To Use Them
Consumer Behaviors Affecting Business' Marketing
Booking Meetings over the Phone
Professionally Helping People to Buy from You III
Presentation Skills: Post-Presentation Tips
In Focus: Employer Branding at Albert Heijn
Controlling The Sale
Advanced Strategic Pricing
Naked Prospecting
Engage a Growing Network with “Friendly Follow Up”
Understanding Buyers
Understanding Social Media
Success in Selling: A Light-Hearted Guide, Part II
The Sales Cycle for Veterans and Novices
Customer Care
Content Marketing: Implementation
50 Ways to lead your sales team
First Steps in Selling
How to Handle Price Negotiation
Strategic Analysis of Supply Chain Design
Powerful Strategies for Sales Success