Expert Talk: Pitching Successfully to Customers

od David Beckett
notes:
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18m 16s
Jazyk:
 English
When introducing your product to customers, how do you get to the point and deliver a short, effective message?
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Pitching to a customer - how is that different to pitching to an investor? Increasingly in business, people don’t have time for long presentations. When introducing your product to customers, how do you get to the point and deliver a short, effective message?