Categories About Us

Marketing & Sales

Handling Objections
Power BI for Everyday Users
Emotional Intelligence in Sales
AI Fundamentals
12 Smart Practices to Improve Marketing and Sales
Personal Branding
High-impact interpersonal skills
Personal Brand Messaging
Working with Uncertainty
How to Use AI for Peak Sales Performance
Simple Easy Elevator Pitch
Customer Service Best Practices
Handling Customer Objections
How to Build Your Personal Brand
Fundamentals of Data Visualization
How to Create and Write Nuggets of Content Gold
An Introduction to Business Research Methods
Winning Pitches for Investors
How to Handle Price Negotiation
Proposal Power
Customer service
Grow Your Customers with Cross-Selling Techniques
Influencing and Persuasion skills
Basic Selling Skills
Creating and Selling the Customer Experience
Networking with Purpose
The Experts Teach: Customer Care
Motivational Mindset
Digital Marketing Handbook (Vol 1)
Effective Ways to Close Deals & Win More Business
Sales Effectiveness
Business Digitalization
Channel Management
SMART Marketing Strategy: Align Actions with Goals
AI-Driven Personalization
Fundamentals of communication, P.R. and leadership
Making Sure You Use Negativity Positively to Grow
Ten Tips to Win Your Next Pitch
Sales Planning
Going to the Sales Gym to Improve Your Performance
Social Selling
Effective Negotiation
How to Penetrate A Sales Market in 90 Days
Choosing the Right Recruiter
Understanding Your Buyers
Effective Use of Metrics in Sales Management
Productivity Hacks to Maximise Your Workday
Negotiating Sales
Powerful Online Communication
7 Behaviours of Highly Effective Sales Managers
Making Customer Service Count
10 Ways To Boost Your Sales Confidence
Mastering Sales Principles
Strategic Marketing
How to Sell Virtually Part 1
Mini-Goals In Sales: Steps To Success
Manage Your Pipeline To Manage Success
Closing the Sale
Customer Service
Mastering the Sales Interaction
Digital Marketing Handbook (Vol 4)
How to Stand Out
Developing an Internet Marketing Strategy
Marketing Communications
Price: The Deadliest Sales Objection
Empathetic Artificial Intelligence
Are You a Sales Manager or a Sales Leader
Winning over Difficult Clients
In Focus: Lessons from the SAP Sales Academy
Digital Marketing Handbook (Vol 3)
Cool It!
Digital Marketing Handbook (Vol 2)
Handling Objections at Each Stage of the Process
Email Marketing
Market Research
Sales Presentation Techniques
How to Build Sales Confidence
Fighting The Scary Monsters of Sales Prospecting
The 3 Critical Discovery Questions
Leadership: How to Negotiate
Dealing with Difficult Clients
In Focus: the Future of Recruitment
Agile is Dead? Long Live Agile!
Master your Sales Technique
Foundations of International Trade
Get your audience to read your posts TO THE END
Branding through Logos
An Introduction to Sales
Pitch like a Pro
In Focus: Strategic Target Setting
Setting and Selling Price
Rethinking Your Sales Force Org Structure
Storytelling in Business
Sell Through Storytelling
Sales Resilience
Succeeding in Sales
Listening in the Digital Age
Verbal Acuity: Communication Impact on Career
Expert Talk: How to Implement Agile
Working from Home as a Recruitment Consultant
Strategic Debtor Management and Terms of Sale
Business Blogs
Controlling the Sale
Telephone Selling with Integrity
From Guesswork to Gold: Explore Your Target Market
How to close the sale successfully
Negotiation Skills
Mastering the Art of Face to Face Customer Service
How to Beat your Pitching Nerves
Writing Non-Fiction Books
Social Media Secrets: Write to Ignite Interest
Understanding your Customers
Thrive After Five & Master Off-Hours Work
The 5 Keys to Managing Sales Performance
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Sales Confidence 101
Supercharge your Networking using LinkedIn
Why Many Sales Managers Fail
Artificial Intelligence in Digital Marketing
Will AI Replace the Sales Rep
From Assistant to Advisor
Digital Marketing Handbook (Vol 5)
Seven Ways to Build Trust into The Sales Process
Expert Talk: Customer Retention, #1 Growth Hack
White paper: Learning Content Strategy
Digital Marketing Handbook (Vol 6)
Thoughtful Persuasion
Audiobook: 50 Ways To Lead Your Sales Team
How To Meet Anyone By Hosting a Simple Podcast
Managing Negotiation
3 Different Management Styles and When To Use Them
How to Use Social Media for Work Efficiency
Complex Negotiations
Winning Over Tough Clients with Ease
Questions that will win you the sale
Understanding Social Media
First Steps in Selling
How to Make Your Content Marketing Work
Preparing for Cold Calls
A Human Centred Design Approach for Sales
Attaining Success with the New Customer
Six Ways for More Mindful Social Media Use
Transforming Your Underperforming Sales Team
Why Payments are Critical to a Marketing Strategy
The Foundations of a Personal Branding Strategy
Explaining Marketing to Grank, an Alien
Being a Natural Born Seller
The Business of Writing Blogs
How to Structure your Pitch
100 Low-Cost Ways to Promote your Business
Your Business Model
Berliner Balanced Scorecard: Customer Perspective
Going On a Sales Date To Win Over Customers
The Science of Sales
Discover the Brand You Already Have
Leadership: How to Network
Why People Buy
Mastering Sales Conversations
Performance Improvement Plan
How to Reduce NO SHOWS from Virtual Sales Meetings
Don't Say Yes to EVERYONE
Commercial Awareness for Managers
Virtual Engagement for Successful Sales
Craft Narratives That Sell
Write Amazing Headlines to Delight Your Audience
Is The Customer Really Always Right?
Mastering Sales Fears
Beautiful Blogs
Selling Demystified
Take a Deep Breath…We Got This
Matching Your Selling to Your Customers' Buying
Sales Fails and How To Fix Them
Why Creative Expression is Worth Investing in?
How to Sell with a Genuine Human Approach
In Focus: Building a Brand with Content Marketing
How to successfully start your own podcast! (5/6)
The Pitch Canvas
Must-Have Content for Your Business Website
How to successfully start your own podcast! (2/6)
What Do I Do With All This Data?
Amazon Prime
How to Talk to Print Journalists
Demystifying Marketing
Preparing for the Sale
Marketing: Everything You Need to Know
Obtaining and Retaining Customers - Part I
Pharmaceutical Selling
Managing Salespeople Made Easier with KPIs
Consumer Psychology for the 21st Century
Practical PR
How to sell your value and your price
Managing Customer Experience in the Networked Age
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
Don’t be a Son of a PITCH
Digital Marketing Without Cookies
Berliner Balanced Scorecard: Employee Perspective
Your Sales Strategy
Media and Cultural Theory
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Cognitive Selling
Virtual Selling
TAKE AIM at B2B Sales Success – Abridged
Better Your Sales With This One Tip
Marketing: Psychology Behind Profit
Motivating Salespeople To Their Success
Expert Talk: Attract Clients with Authenticity
The CARE Factor Fix™
Your Marketing Tactics
The 5 Critical Sales Management Focus Areas
Virtual Sales Presentations
Your Meaningful Work
The Subscription Movement
Power Up Your Sales Culture In 30 Mins
Virtual Selling: Making it Work for You!
How Salespeople Stay Productive Working from Home
Pitching Successfully to Customers
Using LinkedIn as a Business Tool
Pitching - Frequently Asked Questions
Building a Professional Reputation Using LinkedIn
Prospecting and Gaining Referrals
B2B Digital Marketing
Marketing Automation Basic to Advanced Integration
Increase Your Brand Visibility
Marketing for the Non-Marketing Manager Part II
Search Engine Advertising
Marketing for the Non-Marketing Manager Part I
How to Reach an Agreement
Using Net Promoter Scores for Events
PASSTA: It's the New Take on SPIN Selling
Content Marketing for Small Businesses
Your Marketing Strategy
A guide to Content Marketing
From pushy to natural promotion with Heather Sager
Be Your Customer’s Decision-Coach
Making PPC Marketing Profitable
Email Marketing: Increase Visibility & Conversions
How to Conduct Great Virtual Sales Meetings
Using storytelling in sales with Clare Cui
How to Name Your Brand
Decoding Buyer Behavior
Marketing Essentials for Small Business
Telesales
How to Build a Loyal Audience
A to Z of How to Grow Your Small Business Online
How to successfully start your own podcast! (4/6)
Sales Success Blueprint
Building a Professional LinkedIn Profile
B2B Startup Marketing
Successful Prospecting in Sales
Handling Objections in Sales
Effective Marketing
Managerial Marketing in the Real World
Working Capital and Strategic Debtor Management
Working Capital and Debtor Management: Exercises
Web 2.0 and Social Media
Buyer behaviour
Internet Marketing Strategies For Your Business
B2B Selling Skills
Obtaining and Retaining Customers - Part II
Find Great Business Marketing Software Every Time
Overcome Objections & Close the Sale
Managing Difficult Salespeople
Boost your Sales Conversion
Network Above Your League with Podcasting
Prospecting and Following up
On-Page SEO that You Can Do Yourself
Your MarTech Stack
Introduction to E-Commerce
Creating and Maintaining Sales Excellence
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
Effective Sales Meetings
What is a Pitch
Making a Mark in the Media
Mastering the Sales Mindset
How to make your profile WORTH staying on
How to Turn Customers into Fans
Employee Empowerment is doomed, unless…
Build Your Unique Value Story and Stand Out
Maximize Your Sales Success
Brand Development and Storytelling
How To Get Out Of A Sales Slump
Your Marketing Mindset
How to Develop Your Sales team
B2C Ecommerce
Death and Rebirth of Customer Centric Marketing
Marketing Automation & Integration
Getting Started with Podcasting for Business
Sales by Numbers
Getting Past Gatekeepers
Creativity, Brand Narrative & the Power of Story
Managing Difficult Customers
Content Creation: Fast & Easy Is A Slippery Slope
Lead Generation - A Primer
Affiliate Marketing
Removing the Competition
How to Make Marketing Fun
Virtual Selling Success
In Focus: Power of Improvisation in Business
Your Brand, Your Treasure
Your PR Strategy
Introduction to Naming a New Brand
Expert Talk: Weight Watcher's Rebrand to WW
The first 5 minutes of a sales call – what to do
How to Maximise Your Juiciest Content
Software as a Service (SaaS)
How to plan and prepare for sales success
Building Your Confidence in Sales
Market Research – Glass Half-full or Half-empty?
Keep Moving: Crisis Marketing
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Strong Sales Presentations
Content Marketing
Consumer Behaviour and PR
Promote Yourself
How to Lead Your Sales Team
How to Sell Virtually
Sales Emails That Prospects Will Actually Read
Unseen
Social Media for Lead Gen
Send Better Emails, Make More Money
Body Language in Sales
Resilience in Customer Service
Public Relations in the XXI Century
The Power of Conjoint Analysis
Ghosting in Work & Business and Long-Term Effects
Why the “Discovery Phase” is Key to Closing Sales
Professionally Helping People to Buy from You II
Personal Branding is a Key Skill
Transformational Sales Prospecting Strategies
10 Selling Habits To Change For Better Results
E-Commerce and the Future of Business
The Means to the End
Expert Talk: 3 Questions Every Brand Must Answer
Negotiation Tactics for Optimal Purchasing Deals
Re-engaging Prospects Through Email
How to successfully start your own podcast! (3/6)
How to Grow Your Virtual Network
How to successfully start your own podcast! (1/6)
Sales presentations that will win you the business
How to speak up to create change with VP Wright
Expert Talk: Sell your Business with Storytelling
Social Media Success
Why a Mentor is Vital in Business
Digital Marketing: What You’re Told & Sold
The Secrets to Master a Customer-Centric Strategy
D and I Focus: Agility and Sales Organizations
Effortless Email Networking
The 90 Minute Marketing Plan
Boost Your Profile In Print
How to Build a Lead Generation Engine
Reinforcing your Sales Case
Look Before you Leap
Gaining an Unfair Advantage
Internet Marketing
Success in Selling: A Light-Hearted Guide, Part I
Strategy, Marketing Plans and Small Organisations
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
How to Build a Subscription Movement
The Four Faces of Marketing
Customer Care or Nightmare!
Negotiate at home and abroad
Summiting Sales
The Naked Buyer
Look at Being Different in Your Industry
Micro Talk: Getting Back to B2C
Ethical storytelling with Cassandra Le
Engage a Growing Network with “Friendly Follow Up”
How to Sell When Times are Tough
How to Use Video like a Leader
Building a Professional Network Using LinkedIn
Professionally Helping People to Buy from You I
Content Marketing: Further development areas
Why Consistency Matters in Your Marketing Approach
Pitch to Win Buy-in for Your Projects and Ideas
The Bullwhip Effect in Supply Chain Management
Removing Limiting Beliefs to Excel in Sales
Mastering the Sales Cycle
The Best Apps to Use to Sell Virtually
Guiding Principles of Selling
Pre-Call Planning Pharmaceutical Selling
14 Reasons Why You Did Not Close the Sale
A guide to Contemporary Data Driven Marketing
Neomarketing
Professionally Helping People to Buy from You III
Changing your Sales Mindset
Making Sales Performance Great
After the Sales Call
Preparation & Mindset
How to Write a Marketing Plan
Your Future Marketing
Presentation Skills: Post-Presentation Tips
How to Manage Your Remote Sales Team
In Focus: Employer Branding at Albert Heijn
Influencer Marketing Strategies
Consumer Behaviors Affecting Business' Marketing
Marketing Channels for Your Campaign
Being Genuine with Yourself and Customers
Relationship Marketing in HR
Your Customer Journey
Introduction to the Service Supply Chain
The Making of A DIGITAL BLITZ
Booking Meetings over the Phone
Controlling The Sale
A Guide to Using Touchpoints in Marketing
Understanding Buyers
Vive la Difference
Facilitating Effective Sales Meetings
Rapport & Influence: Sales Secrets
Creating Engaging Virtual Events
Effective Ways to Communicate With Customers
Using Emotion in Sales
In Focus: What Does Your Company Brand Stand For?
Marketing & Sales Alignment
Consultative Selling Skills
Discover your values, and others who share them
How to Network Without Overstuffing Your Calendar
How to successfully start your own podcast! (6/6)
Sales for Engineering Companies
Audiobook: Preparing for Uniqueness
Marketing for the Non-Marketing Manager Part IV
5 Techniques For Managing Sales People
Successful Selling in a Virtual World
8 Steps to Building Meaningful Connections
Knowing What to Ask For Effective Networking
I Am Not Your Sales GURU
Using Fast Thinking in Business
Powerful Strategies for Sales Success
Words that Sell
What’s Growth Hacking?
Authenticity in Business
Naked Prospecting
Content Marketing: Implementation
Advanced Strategic Pricing
The Sales Cycle for Veterans and Novices
Customer Care
Success in Selling: A Light-Hearted Guide, Part II
50 Ways to lead your sales team
Strategic Analysis of Supply Chain Design