Categories About Us

Marketing & Sales

Handling Objections
Power BI for Everyday Users
Proposal Power
Agile is Dead? Long Live Agile!
An Introduction to Business Research Methods
3 Different Management Styles and When To Use Them
Handling Customer Objections
AI Fundamentals
Essentials of Marketing Research
Complex Negotiations
AI-Driven Personalization
12 Smart Practices to Improve Marketing and Sales
Personal Branding
How to Create and Write Nuggets of Content Gold
Customer Service Best Practices
Empathetic Artificial Intelligence
How to successfully start your own podcast! (2/6)
High-impact interpersonal skills
Strategic Marketing
Influencing and Persuasion skills
Fundamentals of Data Visualization
Social Media Secrets: Write to Ignite Interest
Personal Brand Messaging
Effective Ways to Close Deals & Win More Business
Effective Use of Metrics in Sales Management
Email Marketing
Customer service
Basic Selling Skills
How to Build Your Personal Brand
Sell Through Storytelling
How to Use AI for Peak Sales Performance
Emotional Intelligence in Sales
Ten Tips to Win Your Next Pitch
How to Handle Price Negotiation
Don't Say Yes to EVERYONE
Digital Marketing Handbook (Vol 1)
Powerful Online Communication
Master your Sales Technique
Channel Management
Fundamentals of communication, P.R. and leadership
Working with Uncertainty
Affiliate Marketing
On-Page SEO that You Can Do Yourself
Listening in the Digital Age
How to successfully start your own podcast! (1/6)
Simple Easy Elevator Pitch
Send Better Emails, Make More Money
Understanding your Customers
From Assistant to Advisor
Creating and Selling the Customer Experience
Motivational Mindset
Digital Marketing Handbook (Vol 2)
Effective Negotiation
How to successfully start your own podcast! (5/6)
Being a Natural Born Seller
Productivity Hacks to Maximise Your Workday
100 Low-Cost Ways to Promote your Business
Leadership: How to Network
Digital Marketing Handbook (Vol 3)
Market Research
Networking with Purpose
Sales Presentation Techniques
Cool It!
Marketing for the Non-Marketing Manager Part II
Mastering Sales Principles
Pitching Successfully to Customers
Expert Talk: Attract Clients with Authenticity
In Focus: the Future of Recruitment
7 Behaviours of Highly Effective Sales Managers
How to successfully start your own podcast! (4/6)
Mini-Goals In Sales: Steps To Success
Expert Talk: How to Implement Agile
Pitch like a Pro
Strategic Debtor Management and Terms of Sale
Grow Your Customers with Cross-Selling Techniques
Manage Your Pipeline To Manage Success
Storytelling in Business
Managing Difficult Customers
Sales Resilience
The Experts Teach: Customer Care
Writing Non-Fiction Books
Mastering the Art of Face to Face Customer Service
Why a Mentor is Vital in Business
How to successfully start your own podcast! (3/6)
Sales Planning
Negotiation Skills
Controlling the Sale
Success in Selling: A Light-Hearted Guide, Part I
Internet Marketing
Professionally Helping People to Buy from You III
Managing Negotiation
How to Use Video like a Leader
Winning Pitches for Investors
Booking Meetings over the Phone
Will AI Replace the Sales Rep
Effective Ways to Communicate With Customers
Artificial Intelligence in Digital Marketing
Performance Improvement Plan
Berliner Balanced Scorecard: Customer Perspective
Write Amazing Headlines to Delight Your Audience
How to Penetrate A Sales Market in 90 Days
Marketing: Everything You Need to Know
Demystifying Marketing
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
What Do I Do With All This Data?
Commercial Awareness for Managers
Amazon Prime
Understanding Your Buyers
Winning over Difficult Clients
Are You a Sales Manager or a Sales Leader
Choosing the Right Recruiter
Attaining Success with the New Customer
Managing Salespeople Made Easier with KPIs
How to Make Your Content Marketing Work
The Pitch Canvas
How to Sell with a Genuine Human Approach
Why People Buy
How to Structure your Pitch
Beautiful Blogs
Must-Have Content for Your Business Website
The Business of Writing Blogs
Virtual Engagement for Successful Sales
Craft Narratives That Sell
Six Ways for More Mindful Social Media Use
Mastering Sales Fears
How to Reduce NO SHOWS from Virtual Sales Meetings
Discover the Brand You Already Have
Social Selling
Sales Fails and How To Fix Them
Why Creative Expression is Worth Investing in?
Your Business Model
Take a Deep Breath…We Got This
In Focus: Lessons from the SAP Sales Academy
Matching Your Selling to Your Customers' Buying
Preparing for Cold Calls
A Human Centred Design Approach for Sales
Transforming Your Underperforming Sales Team
Preparing for the Sale
The Foundations of a Personal Branding Strategy
In Focus: Building a Brand with Content Marketing
Selling Demystified
Is The Customer Really Always Right?
Handling Objections at Each Stage of the Process
How to Talk to Print Journalists
Explaining Marketing to Grank, an Alien
Mastering Sales Conversations
Sales Effectiveness
Managing Customer Experience in the Networked Age
Obtaining and Retaining Customers - Part I
How to sell your value and your price
Consumer Psychology for the 21st Century
Negotiating Sales
Practical PR
Pharmaceutical Selling
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
TAKE AIM at B2B Sales Success – Abridged
Leadership: How to Negotiate
Your Meaningful Work
The CARE Factor Fix™
A guide to Content Marketing
Making Customer Service Count
Search Engine Advertising
Media and Cultural Theory
From pushy to natural promotion with Heather Sager
Berliner Balanced Scorecard: Employee Perspective
How to Conduct Great Virtual Sales Meetings
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Virtual Selling
Fighting The Scary Monsters of Sales Prospecting
Content Marketing for Small Businesses
Using Net Promoter Scores for Events
Marketing Essentials for Small Business
Digital Marketing Without Cookies
How Salespeople Stay Productive Working from Home
Dealing with Difficult Clients
SMART Marketing Strategy: Align Actions with Goals
Don’t be a Son of a PITCH
Virtual Selling: Making it Work for You!
Increase Your Brand Visibility
Making PPC Marketing Profitable
Using LinkedIn as a Business Tool
B2B Startup Marketing
Email Marketing: Increase Visibility & Conversions
The 3 Critical Discovery Questions
Motivating Salespeople To Their Success
Marketing Automation Basic to Advanced Integration
B2B Digital Marketing
Your Marketing Tactics
A to Z of How to Grow Your Small Business Online
How to Name Your Brand
Your Sales Strategy
Decoding Buyer Behavior
The 5 Critical Sales Management Focus Areas
Telesales
Marketing: Psychology Behind Profit
Foundations of International Trade
The Subscription Movement
Building a Professional LinkedIn Profile
Get your audience to read your posts TO THE END
How to Build Sales Confidence
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
Be Your Customer’s Decision-Coach
How to Reach an Agreement
Pitching - Frequently Asked Questions
Cognitive Selling
Business Digitalization
Better Your Sales With This One Tip
PASSTA: It's the New Take on SPIN Selling
Using storytelling in sales with Clare Cui
10 Ways To Boost Your Sales Confidence
Sales Success Blueprint
Power Up Your Sales Culture In 30 Mins
Your Marketing Strategy
Prospecting and Gaining Referrals
An Introduction to Sales
Web 2.0 and Social Media
Working Capital and Strategic Debtor Management
Working Capital and Debtor Management: Exercises
Effective Marketing
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
B2B Selling Skills
Branding through Logos
Buyer behaviour
Successful Prospecting in Sales
Handling Objections in Sales
Managerial Marketing in the Real World
Obtaining and Retaining Customers - Part II
How to Build a Loyal Audience
Virtual Sales Presentations
Death and Rebirth of Customer Centric Marketing
The first 5 minutes of a sales call – what to do
How to plan and prepare for sales success
How to Maximise Your Juiciest Content
Creating and Maintaining Sales Excellence
In Focus: Strategic Target Setting
Lead Generation - A Primer
Overcome Objections & Close the Sale
Maximize Your Sales Success
Boost your Sales Conversion
Verbal Acuity: Communication Impact on Career
B2C Ecommerce
Essentials of Marketing Research: Exercises
Business Blogs
Content Marketing
Introduction to E-Commerce
Brand Development and Storytelling
Succeeding in Sales
Making a Mark in the Media
Software as a Service (SaaS)
How to Turn Customers into Fans
Virtual Selling Success
Creativity, Brand Narrative & the Power of Story
Your MarTech Stack
How to Make Marketing Fun
Keep Moving: Crisis Marketing
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
Your PR Strategy
Removing the Competition
Market Research – Glass Half-full or Half-empty?
Getting Past Gatekeepers
Getting Started with Podcasting for Business
Your Brand, Your Treasure
Building Your Confidence in Sales
Build Your Unique Value Story and Stand Out
Introduction to Naming a New Brand
Content Creation: Fast & Easy Is A Slippery Slope
Managing Difficult Salespeople
How to make your profile WORTH staying on
In Focus: Power of Improvisation in Business
Rethinking Your Sales Force Org Structure
How To Get Out Of A Sales Slump
Prospecting and Following up
Find Great Business Marketing Software Every Time
Setting and Selling Price
Your Marketing Mindset
Mastering the Sales Mindset
How to Develop Your Sales team
Effective Sales Meetings
What is a Pitch
Sales by Numbers
Employee Empowerment is doomed, unless…
Making Sure You Use Negativity Positively to Grow
Working from Home as a Recruitment Consultant
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
Closing the Sale
Strong Sales Presentations
Customer Service
Consumer Behaviour and PR
D and I Focus: Agility and Sales Organizations
Digital Marketing Handbook (Vol 4)
How to Lead Your Sales Team
How to Build a Lead Generation Engine
Social Media Success
The Power of Conjoint Analysis
Public Relations in the XXI Century
Effortless Email Networking
Social Media for Lead Gen
The 90 Minute Marketing Plan
How to Beat your Pitching Nerves
Re-engaging Prospects Through Email
Negotiation Tactics for Optimal Purchasing Deals
Digital Marketing: What You’re Told & Sold
Resilience in Customer Service
10 Selling Habits To Change For Better Results
Boost Your Profile In Print
Sales presentations that will win you the business
How to Grow Your Virtual Network
Gaining an Unfair Advantage
Expert Talk: Sell your Business with Storytelling
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
The Means to the End
Ghosting in Work & Business and Long-Term Effects
From Guesswork to Gold: Explore Your Target Market
Expert Talk: 3 Questions Every Brand Must Answer
How to Sell Virtually
How to close the sale successfully
Professionally Helping People to Buy from You II
How to Stand Out
Mastering the Sales Interaction
Transformational Sales Prospecting Strategies
Reinforcing your Sales Case
The Secrets to Master a Customer-Centric Strategy
Unseen
Personal Branding is a Key Skill
Telephone Selling with Integrity
Promote Yourself
Body Language in Sales
The 5 Keys to Managing Sales Performance
Why the “Discovery Phase” is Key to Closing Sales
Sales Emails That Prospects Will Actually Read
Look Before you Leap
E-Commerce and the Future of Business
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
Developing an Internet Marketing Strategy
How to Build a Subscription Movement
The Four Faces of Marketing
Summiting Sales
The Naked Buyer
Strategy, Marketing Plans and Small Organisations
Customer Care or Nightmare!
Negotiate at home and abroad
Marketing Communications
Mastering the Sales Cycle
Removing Limiting Beliefs to Excel in Sales
Neomarketing
Pitch to Win Buy-in for Your Projects and Ideas
The Best Apps to Use to Sell Virtually
Why Many Sales Managers Fail
Words that Sell
Audiobook: Preparing for Uniqueness
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
Building a Professional Network Using LinkedIn
Knowing What to Ask For Effective Networking
How to Manage Your Remote Sales Team
What’s Growth Hacking?
Pre-Call Planning Pharmaceutical Selling
Going to the Sales Gym to Improve Your Performance
5 Techniques For Managing Sales People
Your Customer Journey
Relationship Marketing in HR
Guiding Principles of Selling
Audiobook: 50 Ways To Lead Your Sales Team
Marketing for the Non-Marketing Manager Part IV
Understanding Buyers
Preparation & Mindset
Marketing Channels for Your Campaign
A Guide to Using Touchpoints in Marketing
How to Network Without Overstuffing Your Calendar
Ethical storytelling with Cassandra Le
Your Future Marketing
8 Steps to Building Meaningful Connections
Controlling The Sale
Vive la Difference
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
Discover your values, and others who share them
Consumer Behaviors Affecting Business' Marketing
Digital Marketing Handbook (Vol 5)
First Steps in Selling
Content Marketing: Implementation
Digital Marketing Handbook (Vol 6)
Facilitating Effective Sales Meetings
Advanced Strategic Pricing
Customer Care
Naked Prospecting
Look at Being Different in Your Industry
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Marketing & Sales Alignment
Changing your Sales Mindset
Professionally Helping People to Buy from You I
Consultative Selling Skills
Introduction to the Service Supply Chain
How To Meet Anyone By Hosting a Simple Podcast
Engage a Growing Network with “Friendly Follow Up”
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
The Making of A DIGITAL BLITZ
Making Sales Performance Great
After the Sales Call
In Focus: Employer Branding at Albert Heijn
I Am Not Your Sales GURU
Thoughtful Persuasion
Creating Engaging Virtual Events
Content Marketing: Further development areas
A guide to Contemporary Data Driven Marketing
How to Use Social Media for Work Efficiency
14 Reasons Why You Did Not Close the Sale
Sales for Engineering Companies
Influencer Marketing Strategies
Price: The Deadliest Sales Objection
Using Emotion in Sales
Successful Selling in a Virtual World
Presentation Skills: Post-Presentation Tips
How to Write a Marketing Plan
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Winning Over Tough Clients with Ease
Why Consistency Matters in Your Marketing Approach
Questions that will win you the sale
Powerful Strategies for Sales Success
Strategic Analysis of Supply Chain Design
Understanding Social Media
Success in Selling: A Light-Hearted Guide, Part II
50 Ways to lead your sales team
The Sales Cycle for Veterans and Novices
White paper: Learning Content Strategy