Categories About Us

Marketing & Sales

Handling Objections
Presentation Skills: Post-Presentation Tips
Pitch like a Pro
How to Name Your Brand
An Introduction to Business Research Methods
Power BI for Everyday Users
Personal Brand Messaging
Agile is Dead? Long Live Agile!
Strategic Marketing
Sales Fails and How To Fix Them
AI Fundamentals
Emotional Intelligence in Sales
Handling Customer Objections
Proposal Power
The Pitch Canvas
Sales Effectiveness
Working with Uncertainty
Influencing and Persuasion skills
3 Different Management Styles and When To Use Them
From Assistant to Advisor
Why Creative Expression is Worth Investing in?
Effective Negotiation
High-impact interpersonal skills
Pitching - Frequently Asked Questions
AI-Driven Personalization
12 Smart Practices to Improve Marketing and Sales
Personal Branding
Negotiation Tactics for Optimal Purchasing Deals
Fundamentals of Data Visualization
Negotiation Skills
Motivational Mindset
Empathetic Artificial Intelligence
Digital Marketing Handbook (Vol 3)
Digital Marketing Handbook (Vol 1)
Effective Ways to Close Deals & Win More Business
Master your Sales Technique
Fundamentals of communication, P.R. and leadership
Sell Through Storytelling
Setting and Selling Price
Sales Resilience
Basic Selling Skills
How to Use AI for Peak Sales Performance
How to Create and Write Nuggets of Content Gold
Understanding your Customers
Sales Planning
Customer Service Best Practices
Creating and Selling the Customer Experience
How to Handle Price Negotiation
How to successfully start your own podcast! (2/6)
Leadership: How to Network
Digital Marketing Handbook (Vol 2)
Productivity Hacks to Maximise Your Workday
Six Ways for More Mindful Social Media Use
Sales Presentation Techniques
Dealing with Difficult Clients
Customer service
How to Build Your Personal Brand
Manage Your Pipeline To Manage Success
Brand Development and Storytelling
The first 5 minutes of a sales call – what to do
Storytelling in Business
Essentials of Marketing Research
Closing the Sale
Customer Service
The Experts Teach: Customer Care
The 5 Keys to Managing Sales Performance
Send Better Emails, Make More Money
How to successfully start your own podcast! (1/6)
Simple Easy Elevator Pitch
Will AI Replace the Sales Rep
Complex Negotiations
Customer Care
In Focus: Building a Brand with Content Marketing
In Focus: Lessons from the SAP Sales Academy
Write Amazing Headlines to Delight Your Audience
What Do I Do With All This Data?
How to Reduce NO SHOWS from Virtual Sales Meetings
Explaining Marketing to Grank, an Alien
Preparing for the Sale
Discover the Brand You Already Have
How to Structure your Pitch
How to Make Your Content Marketing Work
How to Talk to Print Journalists
Commercial Awareness for Managers
100 Low-Cost Ways to Promote your Business
Social Selling
Managing Salespeople Made Easier with KPIs
Is The Customer Really Always Right?
Demystifying Marketing
Attaining Success with the New Customer
How to Penetrate A Sales Market in 90 Days
Performance Improvement Plan
Effective Use of Metrics in Sales Management
Matching Your Selling to Your Customers' Buying
Berliner Balanced Scorecard: Customer Perspective
The Foundations of a Personal Branding Strategy
Mastering Sales Conversations
Why People Buy
Your Business Model
How to successfully start your own podcast! (5/6)
Selling Demystified
Take a Deep Breath…We Got This
Don't Say Yes to EVERYONE
Understanding Your Buyers
Winning over Difficult Clients
Are You a Sales Manager or a Sales Leader
Choosing the Right Recruiter
Mastering Sales Fears
Marketing: Everything You Need to Know
How to Sell with a Genuine Human Approach
Amazon Prime
Preparing for Cold Calls
A Human Centred Design Approach for Sales
Transforming Your Underperforming Sales Team
Handling Objections at Each Stage of the Process
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Beautiful Blogs
Must-Have Content for Your Business Website
The Business of Writing Blogs
Virtual Engagement for Successful Sales
Being a Natural Born Seller
Craft Narratives That Sell
Negotiating Sales
Email Marketing
How to sell your value and your price
Obtaining and Retaining Customers - Part I
How to Set Up an Office at Home
Practical PR
Managing Customer Experience in the Networked Age
Networking with Purpose
Powerful Online Communication
Pharmaceutical Selling
Market Research
Consumer Psychology for the 21st Century
Cool It!
Keep Moving: Empathy and Growth Mindset
B2B Startup Marketing
Marketing: Psychology Behind Profit
Don’t be a Son of a PITCH
Power Up Your Sales Culture In 30 Mins
From pushy to natural promotion with Heather Sager
Mastering Sales Principles
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Prospecting and Gaining Referrals
How to Build a Loyal Audience
Virtual Selling: Making it Work for You!
Be Your Customer’s Decision-Coach
Fighting The Scary Monsters of Sales Prospecting
B2B Selling Skills
Buyer behaviour
Marketing Automation Basic to Advanced Integration
How to Conduct Great Virtual Sales Meetings
Marketing for the Non-Marketing Manager Part II
B2B Digital Marketing
Decoding Buyer Behavior
The 5 Critical Sales Management Focus Areas
Using Net Promoter Scores for Events
Virtual Sales Presentations
Using storytelling in sales with Clare Cui
Business Digitalization
Expert Talk: Attract Clients with Authenticity
In Focus: the Future of Recruitment
Your Marketing Tactics
Email Marketing: Increase Visibility & Conversions
Cognitive Selling
The Subscription Movement
Marketing Essentials for Small Business
SMART Marketing Strategy: Align Actions with Goals
Increase Your Brand Visibility
PASSTA: It's the New Take on SPIN Selling
The CARE Factor Fix™
A guide to Content Marketing
Making Customer Service Count
A to Z of How to Grow Your Small Business Online
Your Meaningful Work
Pitching Successfully to Customers
Get your audience to read your posts TO THE END
TAKE AIM at B2B Sales Success – Abridged
Leadership: How to Negotiate
Foundations of International Trade
How to Reach an Agreement
Search Engine Advertising
Media and Cultural Theory
Motivating Salespeople To Their Success
Content Marketing for Small Businesses
Better Your Sales With This One Tip
Channel Management
Telesales
The 3 Critical Discovery Questions
Making PPC Marketing Profitable
Your Sales Strategy
Building a Professional LinkedIn Profile
7 Behaviours of Highly Effective Sales Managers
Digital Marketing Without Cookies
How to Build Sales Confidence
Using LinkedIn as a Business Tool
10 Ways To Boost Your Sales Confidence
Sales Success Blueprint
Virtual Selling
Your Marketing Strategy
How Salespeople Stay Productive Working from Home
Branding through Logos
Effective Marketing
Managerial Marketing in the Real World
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
Handling Objections in Sales
Berliner Balanced Scorecard: Employee Perspective
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
Successful Prospecting in Sales
Web 2.0 and Social Media
Working Capital and Strategic Debtor Management
Working Capital and Debtor Management: Exercises
Obtaining and Retaining Customers - Part II
An Introduction to Sales
Market Research – Glass Half-full or Half-empty?
Creating and Maintaining Sales Excellence
Managing Difficult Customers
Making Sure You Use Negativity Positively to Grow
How to make your profile WORTH staying on
Expert Talk: How to Implement Agile
How to Develop Your Sales team
Effective Sales Meetings
Making a Mark in the Media
Creativity, Brand Narrative & the Power of Story
Affiliate Marketing
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
What is a Pitch
Grow Your Customers with Cross-Selling Techniques
Verbal Acuity: Communication Impact on Career
Death and Rebirth of Customer Centric Marketing
In Focus: Power of Improvisation in Business
Employee Empowerment is doomed, unless…
How To Get Out Of A Sales Slump
Sales by Numbers
Build Your Unique Value Story and Stand Out
How to plan and prepare for sales success
Removing the Competition
Boost your Sales Conversion
In Focus: Strategic Target Setting
How to Maximise Your Juiciest Content
On-Page SEO that You Can Do Yourself
Getting Started with Podcasting for Business
Overcome Objections & Close the Sale
Maximize Your Sales Success
Succeeding in Sales
Lead Generation - A Primer
Mastering the Sales Mindset
Your Brand, Your Treasure
Introduction to E-Commerce
Your Marketing Mindset
Building Your Confidence in Sales
Virtual Selling Success
Your PR Strategy
Software as a Service (SaaS)
How to Make Marketing Fun
Find Great Business Marketing Software Every Time
Managing Difficult Salespeople
Introduction to Naming a New Brand
Your MarTech Stack
Listening in the Digital Age
B2C Ecommerce
Keep Moving: Crisis Marketing
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
How to Turn Customers into Fans
Mini-Goals In Sales: Steps To Success
Working from Home as a Recruitment Consultant
Rethinking Your Sales Force Org Structure
Getting Past Gatekeepers
Prospecting and Following up
Content Creation: Fast & Easy Is A Slippery Slope
Essentials of Marketing Research: Exercises
Content Marketing
Strategic Debtor Management and Terms of Sale
Strong Sales Presentations
Business Blogs
Consumer Behaviour and PR
Controlling the Sale
How to Lead Your Sales Team
D and I Focus: Agility and Sales Organizations
How to Sell Virtually
Why the “Discovery Phase” is Key to Closing Sales
10 Selling Habits To Change For Better Results
How to Beat your Pitching Nerves
Re-engaging Prospects Through Email
Telephone Selling with Integrity
Boost Your Profile In Print
Promote Yourself
Body Language in Sales
Sales Emails That Prospects Will Actually Read
How to Stand Out
E-Commerce and the Future of Business
Expert Talk: 3 Questions Every Brand Must Answer
Social Media Secrets: Write to Ignite Interest
The 90 Minute Marketing Plan
How to Grow Your Virtual Network
Gaining an Unfair Advantage
Public Relations in the XXI Century
Mastering the Sales Interaction
Unseen
Personal Branding is a Key Skill
How to Build a Lead Generation Engine
Digital Marketing: What You’re Told & Sold
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
The Naked Buyer
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Why a Mentor is Vital in Business
Look Before you Leap
Reinforcing your Sales Case
Writing Non-Fiction Books
Transformational Sales Prospecting Strategies
Digital Marketing Handbook (Vol 4)
Sales presentations that will win you the business
Ten Tips to Win Your Next Pitch
How to close the sale successfully
Effortless Email Networking
Social Media Success
The Power of Conjoint Analysis
Resilience in Customer Service
Mastering the Art of Face to Face Customer Service
Social Media for Lead Gen
The Secrets to Master a Customer-Centric Strategy
The Means to the End
Ghosting in Work & Business and Long-Term Effects
Expert Talk: Sell your Business with Storytelling
From Guesswork to Gold: Explore Your Target Market
How to successfully start your own podcast! (3/6)
Professionally Helping People to Buy from You II
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
The Four Faces of Marketing
Summiting Sales
Internet Marketing
Developing an Internet Marketing Strategy
Success in Selling: A Light-Hearted Guide, Part I
Marketing Communications
How to Build a Subscription Movement
Strategy, Marketing Plans and Small Organisations
Customer Care or Nightmare!
Negotiate at home and abroad
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
Digital Marketing Handbook (Vol 6)
Your Future Marketing
Your Customer Journey
What’s Growth Hacking?
Mastering the Sales Cycle
Facilitating Effective Sales Meetings
Professionally Helping People to Buy from You III
Managing Negotiation
Professionally Helping People to Buy from You I
Making Sales Performance Great
After the Sales Call
Consumer Behaviors Affecting Business' Marketing
Introduction to the Service Supply Chain
Removing Limiting Beliefs to Excel in Sales
Knowing What to Ask For Effective Networking
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Marketing & Sales Alignment
Changing your Sales Mindset
Controlling The Sale
Building a Professional Network Using LinkedIn
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
Discover your values, and others who share them
Artificial Intelligence in Digital Marketing
Sales for Engineering Companies
Influencer Marketing Strategies
The Best Apps to Use to Sell Virtually
White paper: Learning Content Strategy
Look at Being Different in Your Industry
Neomarketing
Words that Sell
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Engage a Growing Network with “Friendly Follow Up”
Questions that will win you the sale
How to Network Without Overstuffing Your Calendar
A guide to Contemporary Data Driven Marketing
In Focus: Employer Branding at Albert Heijn
Content Marketing: Further development areas
Price: The Deadliest Sales Objection
How to Write a Marketing Plan
Pitch to Win Buy-in for Your Projects and Ideas
Vive la Difference
How to Manage Your Remote Sales Team
Understanding Buyers
How to Use Video like a Leader
Why Many Sales Managers Fail
Preparation & Mindset
Winning Pitches for Investors
Effective Ways to Communicate With Customers
How To Meet Anyone By Hosting a Simple Podcast
Pre-Call Planning Pharmaceutical Selling
A Guide to Using Touchpoints in Marketing
The Making of A DIGITAL BLITZ
Advanced Strategic Pricing
Marketing Channels for Your Campaign
Audiobook: Preparing for Uniqueness
Successful Selling in a Virtual World
Ethical storytelling with Cassandra Le
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Sales Confidence 101
I Am Not Your Sales GURU
Winning Over Tough Clients with Ease
Why Consistency Matters in Your Marketing Approach
Relationship Marketing in HR
Guiding Principles of Selling
Audiobook: 50 Ways To Lead Your Sales Team
Booking Meetings over the Phone
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Marketing for the Non-Marketing Manager Part IV
Going to the Sales Gym to Improve Your Performance
Consultative Selling Skills
14 Reasons Why You Did Not Close the Sale
How to Use Social Media for Work Efficiency
Thoughtful Persuasion
Creating Engaging Virtual Events
8 Steps to Building Meaningful Connections
5 Techniques For Managing Sales People
Digital Marketing Handbook (Vol 5)
Using Emotion in Sales
Powerful Strategies for Sales Success
Understanding Social Media
50 Ways to lead your sales team
Naked Prospecting
Content Marketing: Implementation
The Sales Cycle for Veterans and Novices
Success in Selling: A Light-Hearted Guide, Part II
Strategic Analysis of Supply Chain Design
First Steps in Selling