Categories About Us

Marketing & Sales

Handling Objections
Sales Fails and How To Fix Them
An Introduction to Business Research Methods
Power BI for Everyday Users
Emotional Intelligence in Sales
Handling Customer Objections
AI Fundamentals
Proposal Power
Strategic Marketing
Personal Brand Messaging
High-impact interpersonal skills
12 Smart Practices to Improve Marketing and Sales
Pitch like a Pro
Influencing and Persuasion skills
Fundamentals of Data Visualization
3 Different Management Styles and When To Use Them
Effective Negotiation
The Pitch Canvas
Pitching - Frequently Asked Questions
Master your Sales Technique
AI-Driven Personalization
Agile is Dead? Long Live Agile!
Fundamentals of communication, P.R. and leadership
Working with Uncertainty
Sell Through Storytelling
Setting and Selling Price
Personal Branding
Negotiation Skills
Negotiation Tactics for Optimal Purchasing Deals
Creating and Selling the Customer Experience
Motivational Mindset
Empathetic Artificial Intelligence
Sales Effectiveness
Sales Presentation Techniques
Effective Ways to Close Deals & Win More Business
Dealing with Difficult Clients
Brand Development and Storytelling
Storytelling in Business
Sales Resilience
How to Use AI for Peak Sales Performance
Essentials of Marketing Research
How to Create and Write Nuggets of Content Gold
Understanding your Customers
Customer Service Best Practices
Sales Planning
How to Handle Price Negotiation
Leadership: How to Network
How to successfully start your own podcast! (2/6)
Write Amazing Headlines to Delight Your Audience
Digital Marketing Handbook (Vol 3)
Digital Marketing Handbook (Vol 1)
Productivity Hacks to Maximise Your Workday
Six Ways for More Mindful Social Media Use
Powerful Online Communication
How to Name Your Brand
Customer service
How to Build Your Personal Brand
Manage Your Pipeline To Manage Success
The first 5 minutes of a sales call – what to do
Closing the Sale
The Experts Teach: Customer Care
Customer Service
Basic Selling Skills
The 5 Keys to Managing Sales Performance
How to successfully start your own podcast! (1/6)
Send Better Emails, Make More Money
Simple Easy Elevator Pitch
Artificial Intelligence in Digital Marketing
Look at Being Different in Your Industry
From Assistant to Advisor
Sales Confidence 101
Complex Negotiations
Will AI Replace the Sales Rep
Customer Care
How to Penetrate A Sales Market in 90 Days
Digital Marketing Handbook (Vol 2)
Performance Improvement Plan
Effective Use of Metrics in Sales Management
Matching Your Selling to Your Customers' Buying
What Do I Do With All This Data?
Berliner Balanced Scorecard: Customer Perspective
The Foundations of a Personal Branding Strategy
How to Reduce NO SHOWS from Virtual Sales Meetings
Attaining Success with the New Customer
Mastering Sales Conversations
Beautiful Blogs
Must-Have Content for Your Business Website
The Business of Writing Blogs
Virtual Engagement for Successful Sales
Being a Natural Born Seller
Explaining Marketing to Grank, an Alien
Preparing for the Sale
Preparing for Cold Calls
A Human Centred Design Approach for Sales
Transforming Your Underperforming Sales Team
Marketing: Everything You Need to Know
How to Sell with a Genuine Human Approach
Winning over Difficult Clients
Are You a Sales Manager or a Sales Leader
Choosing the Right Recruiter
In Focus: Building a Brand with Content Marketing
In Focus: Lessons from the SAP Sales Academy
Your Business Model
Mastering Sales Fears
How to successfully start your own podcast! (5/6)
Selling Demystified
Understanding Your Buyers
Take a Deep Breath…We Got This
Is The Customer Really Always Right?
Demystifying Marketing
Amazon Prime
Managing Salespeople Made Easier with KPIs
Don't Say Yes to EVERYONE
100 Low-Cost Ways to Promote your Business
Social Selling
Discover the Brand You Already Have
How to Structure your Pitch
How to Make Your Content Marketing Work
Negotiating Sales
Networking with Purpose
Email Marketing
Managing Customer Experience in the Networked Age
Why People Buy
Why Creative Expression is Worth Investing in?
Commercial Awareness for Managers
How to Talk to Print Journalists
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Craft Narratives That Sell
Market Research
Handling Objections at Each Stage of the Process
Cool It!
Pharmaceutical Selling
Practical PR
How to sell your value and your price
Obtaining and Retaining Customers - Part I
Consumer Psychology for the 21st Century
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
Digital Marketing Without Cookies
B2B Startup Marketing
Fighting The Scary Monsters of Sales Prospecting
Internet Marketing Strategies For Your Business
Managerial Marketing in the Real World
A guide to Content Marketing
Making Customer Service Count
Marketing Automation Basic to Advanced Integration
How to Conduct Great Virtual Sales Meetings
Marketing for the Non-Marketing Manager Part II
Search Engine Advertising
Media and Cultural Theory
Virtual Sales Presentations
Effective Marketing
Buyer behaviour
Cognitive Selling
Using storytelling in sales with Clare Cui
Telesales
Your Marketing Tactics
Email Marketing: Increase Visibility & Conversions
B2B Digital Marketing
Decoding Buyer Behavior
The 5 Critical Sales Management Focus Areas
Using Net Promoter Scores for Events
Increase Your Brand Visibility
PASSTA: It's the New Take on SPIN Selling
The CARE Factor Fix™
Better Your Sales With This One Tip
Power Up Your Sales Culture In 30 Mins
From pushy to natural promotion with Heather Sager
Mastering Sales Principles
Finding Post-Covid Brand Trends
Marketing for the Non-Marketing Manager Part III
Prospecting and Gaining Referrals
How to Build a Loyal Audience
Don’t be a Son of a PITCH
How to Build Sales Confidence
Using LinkedIn as a Business Tool
Marketing: Psychology Behind Profit
Channel Management
10 Ways To Boost Your Sales Confidence
Sales Success Blueprint
Virtual Selling
TAKE AIM at B2B Sales Success – Abridged
Leadership: How to Negotiate
Your Meaningful Work
Pitching Successfully to Customers
Get your audience to read your posts TO THE END
Building a Professional LinkedIn Profile
7 Behaviours of Highly Effective Sales Managers
Building a Professional Reputation Using LinkedIn
Marketing for the Non-Marketing Manager Part I
How to successfully start your own podcast! (4/6)
Virtual Selling: Making it Work for You!
Be Your Customer’s Decision-Coach
The 3 Critical Discovery Questions
Making PPC Marketing Profitable
Your Sales Strategy
Your Marketing Strategy
Business Digitalization
Expert Talk: Attract Clients with Authenticity
In Focus: the Future of Recruitment
Foundations of International Trade
How to Reach an Agreement
How Salespeople Stay Productive Working from Home
The Subscription Movement
Marketing Essentials for Small Business
SMART Marketing Strategy: Align Actions with Goals
Berliner Balanced Scorecard: Employee Perspective
A to Z of How to Grow Your Small Business Online
Motivating Salespeople To Their Success
Content Marketing for Small Businesses
Successful Prospecting in Sales
Handling Objections in Sales
B2B Selling Skills
Branding through Logos
How to Sell Virtually Part 1
Working Capital and Strategic Debtor Management
Web 2.0 and Social Media
Working Capital and Debtor Management: Exercises
Obtaining and Retaining Customers - Part II
An Introduction to Sales
Market Research – Glass Half-full or Half-empty?
Creating and Maintaining Sales Excellence
Managing Difficult Customers
Making Sure You Use Negativity Positively to Grow
How to make your profile WORTH staying on
Expert Talk: How to Implement Agile
How to Develop Your Sales team
Effective Sales Meetings
Your MarTech Stack
Mini-Goals In Sales: Steps To Success
Working from Home as a Recruitment Consultant
Overcome Objections & Close the Sale
Maximize Your Sales Success
Succeeding in Sales
B2C Ecommerce
Keep Moving: Crisis Marketing
In Focus: Power of Improvisation in Business
Lead Generation - A Primer
Marketing Automation & Integration
Managing Your Personal Brand Presence
Business Success: Aligning Strategy and Strengths
How to Turn Customers into Fans
In Focus: Strategic Target Setting
How to Maximise Your Juiciest Content
On-Page SEO that You Can Do Yourself
Getting Started with Podcasting for Business
Employee Empowerment is doomed, unless…
How To Get Out Of A Sales Slump
Sales by Numbers
Build Your Unique Value Story and Stand Out
Boost your Sales Conversion
Verbal Acuity: Communication Impact on Career
Death and Rebirth of Customer Centric Marketing
Your Marketing Mindset
Mastering the Sales Mindset
Your Brand, Your Treasure
Introduction to E-Commerce
Making a Mark in the Media
Creativity, Brand Narrative & the Power of Story
Affiliate Marketing
Expert Talk: Weight Watcher's Rebrand to WW
Network Above Your League with Podcasting
What is a Pitch
Grow Your Customers with Cross-Selling Techniques
How to plan and prepare for sales success
Removing the Competition
Building Your Confidence in Sales
Virtual Selling Success
Your PR Strategy
Software as a Service (SaaS)
Listening in the Digital Age
Strategic Debtor Management and Terms of Sale
How to Make Marketing Fun
Strong Sales Presentations
Find Great Business Marketing Software Every Time
Managing Difficult Salespeople
Introduction to Naming a New Brand
Rethinking Your Sales Force Org Structure
Getting Past Gatekeepers
Prospecting and Following up
Content Creation: Fast & Easy Is A Slippery Slope
Content Marketing
Business Blogs
Essentials of Marketing Research: Exercises
Consumer Behaviour and PR
10 Selling Habits To Change For Better Results
Controlling the Sale
How to Sell Virtually
Why the “Discovery Phase” is Key to Closing Sales
How to Lead Your Sales Team
D and I Focus: Agility and Sales Organizations
Sales presentations that will win you the business
Ten Tips to Win Your Next Pitch
Public Relations in the XXI Century
Mastering the Sales Interaction
Unseen
Personal Branding is a Key Skill
How to Build a Lead Generation Engine
Sales Emails That Prospects Will Actually Read
How to Beat your Pitching Nerves
Re-engaging Prospects Through Email
Telephone Selling with Integrity
Thrive After Five & Master Off-Hours Work
How to speak up to create change with VP Wright
How to Stand Out
E-Commerce and the Future of Business
Expert Talk: 3 Questions Every Brand Must Answer
Social Media Secrets: Write to Ignite Interest
The 90 Minute Marketing Plan
How to Grow Your Virtual Network
Gaining an Unfair Advantage
Boost Your Profile In Print
Promote Yourself
Body Language in Sales
Expert Talk: Sell your Business with Storytelling
From Guesswork to Gold: Explore Your Target Market
How to successfully start your own podcast! (3/6)
Professionally Helping People to Buy from You II
Digital Marketing: What You’re Told & Sold
Sales Alchemy: Turn Cold Calls into GOLD Calls
Using Social Media for Personal Gain
How to Build a Subscription Movement
The Four Faces of Marketing
The Naked Buyer
Developing an Internet Marketing Strategy
Marketing Communications
Reinforcing your Sales Case
Writing Non-Fiction Books
Transformational Sales Prospecting Strategies
Mastering the Art of Face to Face Customer Service
Digital Marketing Handbook (Vol 4)
The Secrets to Master a Customer-Centric Strategy
The Means to the End
Ghosting in Work & Business and Long-Term Effects
Why a Mentor is Vital in Business
Look Before you Leap
How to close the sale successfully
Effortless Email Networking
Social Media Success
The Power of Conjoint Analysis
Resilience in Customer Service
Social Media for Lead Gen
Internet Marketing
Success in Selling: A Light-Hearted Guide, Part I
Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part II
Strategy, Marketing Plans and Small Organisations
Customer Care or Nightmare!
Negotiate at home and abroad
Summiting Sales
In Focus: Employer Branding at Albert Heijn
Pitch to Win Buy-in for Your Projects and Ideas
Content Marketing: Further development areas
Price: The Deadliest Sales Objection
How to Write a Marketing Plan
Being Genuine with Yourself and Customers
In Focus: What Does Your Company Brand Stand For?
Marketing & Sales Alignment
Neomarketing
The Making of A DIGITAL BLITZ
Changing your Sales Mindset
Controlling The Sale
Presentation Skills: Post-Presentation Tips
Rapport & Influence: Sales Secrets
The Bullwhip Effect in Supply Chain Management
Digital Marketing Handbook (Vol 6)
Facilitating Effective Sales Meetings
Engage a Growing Network with “Friendly Follow Up”
Your Future Marketing
Booking Meetings over the Phone
Seven Ways to Build Trust into The Sales Process
Micro Talk: Getting Back to B2C
Marketing for the Non-Marketing Manager Part IV
Your Customer Journey
What’s Growth Hacking?
Supercharge your Networking using LinkedIn
How to Sell When Times are Tough
Words that Sell
Sales for Engineering Companies
Influencer Marketing Strategies
The Best Apps to Use to Sell Virtually
White paper: Learning Content Strategy
Mastering the Sales Cycle
Ethical storytelling with Cassandra Le
Professionally Helping People to Buy from You III
Using Fast Thinking in Business
How to successfully start your own podcast! (6/6)
Knowing What to Ask For Effective Networking
Winning Over Tough Clients with Ease
Why Consistency Matters in Your Marketing Approach
Relationship Marketing in HR
Guiding Principles of Selling
Audiobook: 50 Ways To Lead Your Sales Team
Making Sales Performance Great
After the Sales Call
Consumer Behaviors Affecting Business' Marketing
I Am Not Your Sales GURU
Digital Marketing Handbook (Vol 5)
Using Emotion in Sales
14 Reasons Why You Did Not Close the Sale
How To Meet Anyone By Hosting a Simple Podcast
Pre-Call Planning Pharmaceutical Selling
How to Network Without Overstuffing Your Calendar
A guide to Contemporary Data Driven Marketing
5 Techniques For Managing Sales People
How to Manage Your Remote Sales Team
Questions that will win you the sale
Winning Pitches for Investors
Effective Ways to Communicate With Customers
Professionally Helping People to Buy from You I
How to Use Social Media for Work Efficiency
Thoughtful Persuasion
Creating Engaging Virtual Events
8 Steps to Building Meaningful Connections
Expert Talk: Customer Retention, #1 Growth Hack
Authenticity in Business
Discover your values, and others who share them
Introduction to the Service Supply Chain
Removing Limiting Beliefs to Excel in Sales
Managing Negotiation
Building a Professional Network Using LinkedIn
Understanding Buyers
How to Use Video like a Leader
Why Many Sales Managers Fail
Preparation & Mindset
Marketing Channels for Your Campaign
Strategic Analysis of Supply Chain Design
Going to the Sales Gym to Improve Your Performance
Consultative Selling Skills
Success in Selling: A Light-Hearted Guide, Part II
Content Marketing: Implementation
The Sales Cycle for Veterans and Novices
Naked Prospecting
Advanced Strategic Pricing
Understanding Social Media
50 Ways to lead your sales team
A Guide to Using Touchpoints in Marketing
Audiobook: Preparing for Uniqueness
Successful Selling in a Virtual World
Vive la Difference
Powerful Strategies for Sales Success
First Steps in Selling