Categories About Us

Marketing & Sales

Handling Objections
3 Different Management Styles and When To Use Them
Power BI for Everyday Users
Personal Brand Messaging
AI Fundamentals
Proposal Power
An Introduction to Business Research Methods
High-impact interpersonal skills
12 Smart Practices to Improve Marketing and Sales
Fundamentals of Data Visualization
Emotional Intelligence in Sales
Working with Uncertainty
Personal Branding
Influencing and Persuasion skills
Customer service
Mastering Sales Principles
How to Build Your Personal Brand
Handling Customer Objections
Social Selling
Effective Ways to Close Deals & Win More Business
AI-Driven Personalization
Fundamentals of communication, P.R. and leadership
Grow Your Customers with Cross-Selling Techniques
Basic Selling Skills
The Experts Teach: Customer Care
Simple Easy Elevator Pitch
Why the “Discovery Phase” is Key to Closing Sales
Sales Planning
Motivational Mindset
Artificial Intelligence in Digital Marketing
From Assistant to Advisor
Sales Fails and How To Fix Them
Your Business Model
Powerful Online Communication
Managing Customer Experience in the Networked Age
Understanding Your Buyers
A to Z of How to Grow Your Small Business Online
Foundations of International Trade
Marketing for the Non-Marketing Manager Part I
How to Turn Customers into Fans
Storytelling in Business
How to Use AI for Peak Sales Performance
Mastering the Art of Face to Face Customer Service
The 5 Keys to Managing Sales Performance
The Secrets to Master a Customer-Centric Strategy
Marketing & Sales Alignment
White paper: Learning Content Strategy
How to Write a Marketing Plan
Creating and Selling the Customer Experience
Digital Marketing Handbook (Vol 1)
Effective Negotiation
Mastering Sales Fears
Write Amazing Headlines to Delight Your Audience
Practical PR
Sales Presentation Techniques
Market Research
A Human Centred Design Approach for Sales
Negotiating Sales
Networking with Purpose
Take a Deep Breath…We Got This
Productivity Hacks to Maximise Your Workday
Sales Effectiveness
How to Set Up an Office at Home
Keep Moving: Empathy and Growth Mindset
Business Digitalization
Content Marketing for Small Businesses
A guide to Content Marketing
Pitching - Frequently Asked Questions
Channel Management
Marketing for the Non-Marketing Manager Part II
Cognitive Selling
Your Sales Strategy
An Introduction to Sales
Master your Sales Technique
Your Marketing Strategy
The CARE Factor Fix™
Marketing Essentials for Small Business
B2B Startup Marketing
Pitching Successfully to Customers
Dealing with Difficult Clients
Making Customer Service Count
Strategic Marketing
Managerial Marketing in the Real World
Branding through Logos
Handling Objections in Sales
B2B Digital Marketing
Marketing Automation Basic to Advanced Integration
TAKE AIM at B2B Sales Success – Abridged
Your PR Strategy
Your Brand, Your Treasure
In Focus: Power of Improvisation in Business
Manage Your Pipeline To Manage Success
Mini-Goals In Sales: Steps To Success
Sell Through Storytelling
Sales Resilience
Verbal Acuity: Communication Impact on Career
Managing Your Personal Brand Presence
Closing the Sale
How to successfully start your own podcast! (1/6)
Understanding your Customers
How to Create and Write Nuggets of Content Gold
How to close the sale successfully
Negotiation Tactics for Optimal Purchasing Deals
Resilience in Customer Service
Telephone Selling with Integrity
How to Lead Your Sales Team
Negotiation Skills
Look Before you Leap
Why a Mentor is Vital in Business
Transformational Sales Prospecting Strategies
Developing an Internet Marketing Strategy
Customer Service Best Practices
Essentials of Marketing Research: Part I
Customer Care or Nightmare!
Digital Marketing Handbook (Vol 6)
A guide to Contemporary Data Driven Marketing
Price: The Deadliest Sales Objection
Your Customer Journey
The Bullwhip Effect in Supply Chain Management
Neomarketing
The Making of A DIGITAL BLITZ
Thoughtful Persuasion
Winning Pitches for Investors
Content Marketing: Further development areas
Guiding Principles of Selling
Using Fast Thinking in Business
Ethical storytelling with Cassandra Le
Preparation & Mindset
Presentation Skills: Post-Presentation Tips
Naked Prospecting
How to Handle Price Negotiation
Content Marketing: Implementation
Success in Selling: A Light-Hearted Guide, Part II
Will AI Replace the Sales Rep
Why Consistency Matters in Your Marketing Approach
Attaining Success with the New Customer
Winning over Difficult Clients
How to successfully start your own podcast! (5/6)
Amazon Prime
Commercial Awareness for Managers
Six Ways for More Mindful Social Media Use
Selling Demystified
How to Sell with a Genuine Human Approach
In Focus: Building a Brand with Content Marketing
Empathetic Artificial Intelligence
Performance Improvement Plan
Transforming Your Underperforming Sales Team
Why Payments are Critical to a Marketing Strategy
Going On a Sales Date To Win Over Customers
The Science of Sales
Discover the Brand You Already Have
Managing Salespeople Made Easier with KPIs
The Business of Writing Blogs
Leadership: How to Network
Why People Buy
Choosing the Right Recruiter
The Pitch Canvas
Must-Have Content for Your Business Website
Explaining Marketing to Grank, an Alien
How to Reduce NO SHOWS from Virtual Sales Meetings
Why Creative Expression is Worth Investing in?
Handling Objections at Each Stage of the Process
In Focus: Lessons from the SAP Sales Academy
Preparing for the Sale
Are You a Sales Manager or a Sales Leader
Virtual Engagement for Successful Sales
Craft Narratives That Sell
Matching Your Selling to Your Customers' Buying
Mastering Sales Conversations
How to Make Your Content Marketing Work
Is The Customer Really Always Right?
Demystifying Marketing
Obtaining and Retaining Customers - Part I
Pharmaceutical Selling
Cool It!
How to successfully start your own podcast! (2/6)
100 Low-Cost Ways to Promote your Business
Effective Use of Metrics in Sales Management
Don't Say Yes to EVERYONE
The Foundations of a Personal Branding Strategy
How to Penetrate A Sales Market in 90 Days
How to sell your value and your price
Digital Marketing Handbook (Vol 3)
How to Talk to Print Journalists
Preparing for Cold Calls
Being a Natural Born Seller
Marketing: Everything You Need to Know
Digital Marketing Handbook (Vol 2)
What Do I Do With All This Data?
How to Structure your Pitch
Beautiful Blogs
Berliner Balanced Scorecard: Customer Perspective
Email Marketing
Consumer Psychology for the 21st Century
How to Build Sales Confidence
Better Your Sales With This One Tip
Fighting The Scary Monsters of Sales Prospecting
From pushy to natural promotion with Heather Sager
Motivating Salespeople To Their Success
Building a Professional Reputation Using LinkedIn
How to Conduct Great Virtual Sales Meetings
10 Ways To Boost Your Sales Confidence
Decoding Buyer Behavior
The Subscription Movement
Media and Cultural Theory
How Salespeople Stay Productive Working from Home
SMART Marketing Strategy: Align Actions with Goals
Virtual Selling
Power Up Your Sales Culture In 30 Mins
Increase Your Brand Visibility
Using storytelling in sales with Clare Cui
How to Name Your Brand
Virtual Selling: Making it Work for You!
The 5 Critical Sales Management Focus Areas
Be Your Customer’s Decision-Coach
Making PPC Marketing Profitable
Agile is Dead? Long Live Agile!
Marketing for the Non-Marketing Manager Part III
Marketing: Psychology Behind Profit
Building a Professional LinkedIn Profile
Your Meaningful Work
In Focus: the Future of Recruitment
Your Marketing Tactics
Virtual Sales Presentations
Berliner Balanced Scorecard: Employee Perspective
Finding Post-Covid Brand Trends
Using Net Promoter Scores for Events
How to successfully start your own podcast! (4/6)
How to Reach an Agreement
Get your audience to read your posts TO THE END
Sales Success Blueprint
Don’t be a Son of a PITCH
Digital Marketing Without Cookies
Search Engine Advertising
Prospecting and Gaining Referrals
The 3 Critical Discovery Questions
How to Build a Loyal Audience
Telesales
Email Marketing: Increase Visibility & Conversions
Using LinkedIn as a Business Tool
PASSTA: It's the New Take on SPIN Selling
Working Capital and Debtor Management: Exercises
Obtaining and Retaining Customers - Part II
B2B Selling Skills
Internet Marketing Strategies For Your Business
How to Sell Virtually Part 1
Working Capital and Strategic Debtor Management
Web 2.0 and Social Media
Effective Marketing
Successful Prospecting in Sales
Leadership: How to Negotiate
Expert Talk: Attract Clients with Authenticity
7 Behaviours of Highly Effective Sales Managers
Buyer behaviour
Your MarTech Stack
Working from Home as a Recruitment Consultant
Managing Difficult Customers
How To Get Out Of A Sales Slump
Keep Moving: Crisis Marketing
How to make your profile WORTH staying on
Introduction to E-Commerce
In Focus: Strategic Target Setting
On-Page SEO that You Can Do Yourself
Expert Talk: How to Implement Agile
Marketing Automation & Integration
Affiliate Marketing
Lead Generation - A Primer
Mastering the Sales Mindset
Listening in the Digital Age
Market Research – Glass Half-full or Half-empty?
How to Develop Your Sales team
Effective Sales Meetings
How to plan and prepare for sales success
Setting and Selling Price
Build Your Unique Value Story and Stand Out
B2C Ecommerce
Overcome Objections & Close the Sale
Rethinking Your Sales Force Org Structure
Creating and Maintaining Sales Excellence
Network Above Your League with Podcasting
What is a Pitch
Maximize Your Sales Success
Removing the Competition
How to Make Marketing Fun
Virtual Selling Success
Building Your Confidence in Sales
Making Sure You Use Negativity Positively to Grow
Creativity, Brand Narrative & the Power of Story
Getting Past Gatekeepers
Managing Difficult Salespeople
Boost your Sales Conversion
Succeeding in Sales
Prospecting and Following up
Death and Rebirth of Customer Centric Marketing
Find Great Business Marketing Software Every Time
How to Maximise Your Juiciest Content
Pitch like a Pro
Expert Talk: Weight Watcher's Rebrand to WW
Introduction to Naming a New Brand
Content Creation: Fast & Easy Is A Slippery Slope
Business Success: Aligning Strategy and Strengths
Software as a Service (SaaS)
Making a Mark in the Media
Consumer Behaviour and PR
Essentials of Marketing Research
Essentials of Marketing Research: Exercises
Business Blogs
Content Marketing
Strategic Debtor Management and Terms of Sale
Employee Empowerment is doomed, unless…
Your Marketing Mindset
The first 5 minutes of a sales call – what to do
Getting Started with Podcasting for Business
Sales by Numbers
Brand Development and Storytelling
Strong Sales Presentations
Customer Service
Social Media Secrets: Write to Ignite Interest
Boost Your Profile In Print
Personal Branding is a Key Skill
Sales presentations that will win you the business
How to speak up to create change with VP Wright
Ten Tips to Win Your Next Pitch
How to Stand Out
D and I Focus: Agility and Sales Organizations
From Guesswork to Gold: Explore Your Target Market
How to Sell Virtually
The Means to the End
The Power of Conjoint Analysis
E-Commerce and the Future of Business
Writing Non-Fiction Books
Thrive After Five & Master Off-Hours Work
Social Media Success
How to Beat your Pitching Nerves
Controlling the Sale
Expert Talk: 3 Questions Every Brand Must Answer
The 90 Minute Marketing Plan
Digital Marketing Handbook (Vol 4)
Social Media for Lead Gen
Effortless Email Networking
Professionally Helping People to Buy from You II
Reinforcing your Sales Case
Public Relations in the XXI Century
How to Grow Your Virtual Network
Promote Yourself
Body Language in Sales
Mastering the Sales Interaction
Send Better Emails, Make More Money
Sales Emails That Prospects Will Actually Read
Unseen
How to successfully start your own podcast! (3/6)
How to Build a Lead Generation Engine
Expert Talk: Sell your Business with Storytelling
Digital Marketing: What You’re Told & Sold
10 Selling Habits To Change For Better Results
Re-engaging Prospects Through Email
Ghosting in Work & Business and Long-Term Effects
Gaining an Unfair Advantage
Internet Marketing
Success in Selling: A Light-Hearted Guide, Part I
Essentials of Marketing Research: Part II
The Naked Buyer
How to Build a Subscription Movement
The Four Faces of Marketing
Marketing Communications
Using Social Media for Personal Gain
Sales Alchemy: Turn Cold Calls into GOLD Calls
Strategy, Marketing Plans and Small Organisations
Summiting Sales
Negotiate at home and abroad
14 Reasons Why You Did Not Close the Sale
Digital Marketing Handbook (Vol 5)
Successful Selling in a Virtual World
Pitch to Win Buy-in for Your Projects and Ideas
The Best Apps to Use to Sell Virtually
A Guide to Using Touchpoints in Marketing
Rapport & Influence: Sales Secrets
How to Network Without Overstuffing Your Calendar
Vive la Difference
Questions that will win you the sale
Why Many Sales Managers Fail
Introduction to the Service Supply Chain
How to Manage Your Remote Sales Team
Going to the Sales Gym to Improve Your Performance
8 Steps to Building Meaningful Connections
Authenticity in Business
Pre-Call Planning Pharmaceutical Selling
Micro Talk: Getting Back to B2C
Audiobook: 50 Ways To Lead Your Sales Team
Your Future Marketing
In Focus: What Does Your Company Brand Stand For?
How to Use Video like a Leader
Marketing Channels for Your Campaign
Supercharge your Networking using LinkedIn
Professionally Helping People to Buy from You I
Expert Talk: Customer Retention, #1 Growth Hack
Professionally Helping People to Buy from You III
Relationship Marketing in HR
Creating Engaging Virtual Events
Engage a Growing Network with “Friendly Follow Up”
Influencer Marketing Strategies
In Focus: Employer Branding at Albert Heijn
Winning Over Tough Clients with Ease
How to successfully start your own podcast! (6/6)
Words that Sell
Being Genuine with Yourself and Customers
Making Sales Performance Great
After the Sales Call
Managing Negotiation
What’s Growth Hacking?
Changing your Sales Mindset
Sales for Engineering Companies
Discover your values, and others who share them
Customer Care
The Sales Cycle for Veterans and Novices
Strategic Analysis of Supply Chain Design
Powerful Strategies for Sales Success
First Steps in Selling
Effective Ways to Communicate With Customers
Using Emotion in Sales
Booking Meetings over the Phone
Controlling The Sale
Removing Limiting Beliefs to Excel in Sales
Look at Being Different in Your Industry
Consumer Behaviors Affecting Business' Marketing
Complex Negotiations
Marketing for the Non-Marketing Manager Part IV
Knowing What to Ask For Effective Networking
Consultative Selling Skills
How to Sell When Times are Tough
Sales Confidence 101
Understanding Buyers
Facilitating Effective Sales Meetings
5 Techniques For Managing Sales People
How to Use Social Media for Work Efficiency
I Am Not Your Sales GURU
50 Ways to lead your sales team
Understanding Social Media
Advanced Strategic Pricing
Audiobook: Preparing for Uniqueness
How To Meet Anyone By Hosting a Simple Podcast
Mastering the Sales Cycle
Building a Professional Network Using LinkedIn
Seven Ways to Build Trust into The Sales Process