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The holidays are prime time for online businesses. With Black Friday, Cyber Monday and general Christmas fever rising every day, consumers are ready to spend and it’s important that digital businesses take advantage of this time. E-commerce businesses is a massive industry to attempt to break into and thrive in. But there are some key elements to take into consideration when building your digital brand. Is your online business ready for the holiday season? Get ready for those online shoppers with these six quick reads. …
Social media. You’re most likely using it and if not, you should be. Especially for your business. 71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others. Social media is a fantastic marketing tool for creating brand awareness, going global and generating sales. The number of global social media users reached 3.196 billion in 2018. Although a massive number of us are using it, there is still a lot of confusion surrounding how to use it best. Are hashtags still cool? Is paid advertising worth it? How do I gain followers? And what on earth does an ‘influencer’ actually do? Check out these six quick reads to social media success….