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Tag: strategic marketing

Why do Clever and Brilliant Business People Happen to Underestimate ‘Marketing’?

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Why you shouldn’t underestimate Marketing! Read more …

How Much Planning Does a Successful Business Strategy Require?

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What are the key factors that constitute a good business strategy? Is strategic planning really the way forward? Find out in this article!

Strategic planning is crucial for any organisation – yet how formal and rational should a good strategy be?…