Search Engine Optimisation is, to put it into simple and rational words, a systematic series of processes that will result in the website moving up the search engines until it can move no more. The good news is that you can perform many if not all SEO practices yourself. In this article internet marketing expert Brian Bentley BSc (Hons) reveals some useful do-it-yourself SEO tips. (more…)
Tag Archives: Google
Back in 1996, two students at the Stanford University, Larry Page and Sergey Brin, built a search engine for web pages that they named Backrub. Backrub used the quality and the quantity of the links pointing towards a page to decide on the importance and the relevance of that specific page. By 1998, they had formalised their work and Google was born. Google Search turned out to be a remarkable success and even today Google Search has more than 60% of the market share.
There are better ways than the simple search
Agreed that the simple search itself is good enough to lead most people to where they want to go or what they want to find, but with the advanced search feature and the other special features available in the search, one can make their search much faster, effective and efficient. Below you can find some tips and tricks to make your Google Search experience better.
Your own company’s website is no longer an option; it is a necessity. Still, that’s not all bad news. Creating your own website does not have to be a difficult task. Having doubts? Then take a look at the following steps to take for creating a successful and effective website.
Designing your Site’s web pages
Assuming that you have not hired a professional to set up and create the website, you will have to use software that act as HTML, CSS and ASCII editors. Those kinds of software that will help you design web pages include: Dreamweaver, Notetab Light, HAPedit, Arachnophilia, PSPad, Notepad ++ and Bluefish.
Remember that you want to make navigation of the site simple for the user and for important information to be emphasized. Make sure your contact information is clearly visible, especially on your home page. You should also make sure that your readers can find the information they are likely to be looking for. Also, when designing your site and its pages, you are going to want to make it searchable by search engines. You will want to put in keywords that users are searching for.
Newcomers, newcomers, newcomers! Everyone who is keen on books about Google and HR should not miss this chance to download some of our newcomers for free. We are talking about books that analyze the entire range of Google products, the essentials of strategic HR and how to make the best of your employees’ sick leave. Dig in!
“Google Beyond google” demonstrates the wide scope of Google products beyond the simple search. It covers topics such as Google reader, alerts, maps, translate, scholar, docs picasa or Plus. I’d just like to say: Google, Google & Google!
The straight-talking eBook about High Impact Strategic HR will give you, among others, an answer to the following questions: What does “being strategic” mean? How can an HR department add more value to the organization? How can they acquire and keep a place at the Executive table? Find answers right here!