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Email Marketing

This eBook will focus exclusively on email marketing and the strategies used to implement it.

Content Marketing

In this ebook, we will discuss Content Marketing.

Affiliate Marketing

Affiliate marketing is a marketing approach where other people promote your products and services and in return they receive payment for each sale that are made as a direct result of their efforts.

Online Marketing

Online marketing is about people and problems. So, job number one for a marketer in marketing basics is to understand your customer as much as you can. Experienced marketer Tim Elliott digs deep here.

Marketing for the Non-Marketing Manager Part IV

Non-marketing managers need to understand how marketing research is used in the marketing process to determine market size and customer needs and wants. This book fills that need.

Marketing Communications

Marketing Communications is a basic textbook from which the reader could learn the fundamentals of communication as it is applied to marketing.

Strategic Marketing

Strategic Marketing is aimed as an introduction to Strategic Marketing Management for students on Marketing and Business strategy courses.

Content Marketing: Implementation

Content Marketing (CM) can make a substantial positive difference to overall marketing effectiveness. This book shows how get it right and integrate it into contemporary marketing communications.

Your Marketing Mindset

A spiritual introduction to marketing for 2022 and beyond.

Demystifying Marketing

This book explains what marketing is, and sets out how its various techniques work in different ways to satisfy customers, prompt sales, revenue and the profitability on which success depends.