Over the past 30 years, Troy Ritchie has worked in sales and implemented sales procedures and teams for multiple start-ups and Fortune 100 companies. His Pitch Free Closing sales methodology focuses on selling through storytelling and presenting the value from the perspective of the client and the problem it solves.

Troy is the Founder and Chief Storyteller for an audience engagement agency, the Boom Intelligence Group. He introduced his unique writing style in his first book, You Got It; Now Go Get It! Realizing Once And For All Just How High You Can Fly. You can hear Troy Monday through Friday on his podcast called, The Daily Wake Up Micro-Podcast.