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3 Steps to Turn Your Inner Critic Into Your Inner Coach


Everyone has one – a critical voice in your head that talks to you in a way you would never allow anyone else to. Inner critics cause stress, make you feel bad about your performance, damage your self-esteem and generally erode your confidence. They have usually developed over time as you attach beliefs about yourself to them and then subconsciously look for evidence to support those views.  (more…)

Soft Skills You Need: Assertiveness for Business Success


Communication in the workplace is not necessarily about what we say. Sometimes, the important aspect is how we say it – our manner. In an age where we spend more time on the internet than talking face to face, we are losing some of our non-verbal communication. Assertiveness is one of those dying soft skills. We all think we know, but we often misunderstand what assertiveness means. It’s become such a problem that our workloads are unbalanced. Miscommunication occurs and friction increases. Supporting your employees to develop their soft skills like assertiveness is essential for your business success – Bookboon shows you how. (more…)

The Benefits of Mobile Marketing Automation are Real!


If you are looking for a way to elevate the marketing efforts in your business, you should consider incorporating mobile marketing automation (MMA). This is an efficient strategy that utilizes personalized messaging through mobile applications, analytics and A/B testing. These three facets are critical in gaining the full benefits from your mobile strategies. Unfortunately, the concept of MMA is relatively new in the business world, so most companies have not gained enough insight on the long-term advantages. If you are wondering what are the benefits of using MMA, consider these outlined aspects.  (more…)

Resolving Conflicts at Work with Employees: A Two-Step Approach


Handling negative staff behaviour and conflicts at work with employees is never easy – as most HR and line managers know. Ideally, you can prevent many instances by setting and enforcing fair and clear rules. But what do you do with occurrences that you weren’t able to keep from happening?  (more…)

3 Ways to Optimize Your Social Media Content to Engage People


Your social media marketing campaign isn’t going to be successful if you’re unable to engage your audience. Looking for ways to engage more people through social media? Here are a few tips to help you optimize your content:  (more…)

3 Innovation Lessons From 3 Wise People


Innovation is the invisible force behind value-creation, economic growth and living standards. After a year of post-truth politics, when we were told that experts were not trusted any more, I need a metaphorical reboot. Maybe you do too? If so, read on for some valuable learning on innovation.  (more…)

3 Easy Employee Wellness Programs to Implement in your Company Right Now

Employee wellness programs can offer businesses and their employees plenty of important benefits, from cutting health care costs to improving worker motivation and building loyalty among employees at all levels. With so many benefits, why doesn’t every business implement a workplace wellness program? The simple answer: Lack of resources.  (more…)

New Year’s Eve Traditions around the World


Out with the old year, in with the new: New Year’s Eve is widely celebrated all over the world, with parties and social events, fireworks, dancing and festive dinners. On top of all that, every country has developed its own special traditions. Let’s have a look at how other countries celebrate the turn of the year!  (more…)

4 Steps to Boost Your Recruitment Success: Steps 3 and 4


In the first half of this twin article, we described how you can create a high-quality job profile that helps you identify top tasks and essential requirements of a given job role. Now it’s time to put this job profile to good use and initiate the actual recruitment process.  (more…)

A Christmas Message


If we look at Christmas traditions around the world, however different they may be, there are a few key elements that are universal. Christmas is all about family: it is the season of sharing, caring and giving, of love, compassion and family bonding. All of us should take this opportunity to spend time with our families and make the most of our relationships with others.  (more…)