This book introduces the change strategy four-part series. You explore what change strategy is, why organisations need it now as we face a more complex, uncertain future, fast moving change, accelerating technology, AI and disruption.Contrary to increasing trend, managing change has become very tactical, causing projects to fail to meet outcomes, people to face change fatigue, and leaving firms wide open to disruption.The book explains what’s going wrong, how organisations can tackle the problems, the value-add change strategy can create and why it is essential to an adaptive future.
About the author
Malcolm Anderson advises and speaks on strategy, future-proofing, organisational transformation and performance. With over 30 years consulting in organisational change, his experience spans Europe, Middle East, Asia and Australia, with senior appointments in a variety of industries, public and private sectors and he led a UK business and management faculty.