Marketing Strategist, Consultant,
Educator and Author.
Andrew is a higher education teaching
specialist with over 25 years international experience in universities and
executive education to audiences from 5 to 500.
He is currently a Teaching
focussed Marketing Lecturer at Royal Holloway University of London, where he
concentrates on topics in Strategic and Digital Marketing and as a pedagogic specialist
mentors less experienced colleagues.
Prior to lecturing, Andrew was an
officer in the British Army, after which he gained commercial experience as a
consultant, director, interim manager and executive director, in a range of
International commercial organisations, the largest as a board director of a
multi-million pound international business. Including being responsible for the
graduate training which is where he developed his passion for teaching.
Andrew’s passion extends to his
own education; he holds six degrees, three masters and a DBA, alongside
numerous professional and executive education qualifications. He is the author
of fifteen academic and management publications.
Andrew works regularly with
businesses in the development of their marketing strategy both in the UK and Internationally.