Categories Pricing Corporate

Expert Talk: Design Thinking

Interview with Mike Briercliffe

25m 30s
Language:  English
Design thinking is a method of designing and working that is collaborative, human-centred, iterative and experiential. It's used by innovators from all walks of life to solve problems in every area.

Design thinking can improve the way you approach problem-solving, and it begins with understanding unmet customer needs. This process empowers business innovators to successfully solve challenging problems plaguing any industry. It can be used by anyone from any walk of life to design concepts and experiences that yield innovative solutions for every problem in the world. Design thinking has been shown to be an immensely useful strategy for generating innovation in business. Mike Briercliffe shares his insights from over 40 years in business with a focus on innovation, do not miss this talk!

About the Author

Nathaniel Schooler - an engaging interviewer, writer and trusted adviser. IBM Futurist and LinkedIn Power Profile Award Winner.

He interviews amazing experts. People who have started, built and been part of some of the largest brands in the world and made a huge impact.

Prior experience taught him business communication is about real world relationships, (avoiding techno speak and meaningless jargon).