Categories Pricing Corporate

Communicating with younger employees

14m 24s
Language:  English
Gen Z becomes the 5th generation to enter the workforce. They bring different communication requirements. In this talk, the author interviews two members of Gen Z to discuss their communication needs.

For the first time in history five generations are in the workforce. Generation Z becomes the 5th of those generations. Like every preceding generation, they present different communication needs, wants, and challenges for today’s managers. In this episode, the author interviews Jordan Modjeski and Celeste Van Klein of Generation Z regarding communication research on Gen Z and how it connects to what this generation wants from their bosses regarding feedback, expectations, choice of mediums, professional distance, and humor are explored.

About the Author

Jeff Hefel is a retired Professor of Management from Saint Mary’s University of Minnesota. Over 35 years, he taught courses in management, marketing, and economics. He holds an MBA and has provided professional consultations and workshops to many local businesses in Strategic Planning, and Human Resource Management. He received the University’s Outstanding Professor award in 1999.