Payments and marketing? Two things that don't go together, right? Wrong. If your marketing efforts are more focused on communication and engagement while overlooking the buying and payment experience, you're missing the boat. (And leaving money on the table.) In this audio learning session, I explain three key areas where your payments and marketing overlap, as well as how and why you'll want to take advantage of a golden opportunity to gain customer loyalty and pick up some customer reviews along the way.
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