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páginaprincipal.livro.e-book_profissional

Sales by Numbers

Perfect your e-mail, calls and conversations - step by step

páginaprincipal.livro.por Tjeerd Veninga
45
páginaprincipal.livro.idioma:  English
Sales is an exciting trade. Great sellers are competitive, creative and tenacious. But it should not just be about working hard. Use step-by-step processes to fine-tune your core sales activities.
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Descrição
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Conteúdos

Selling is getting progressively more complex. Prospects and customers have access to a wealth of information. They are ¾ of the way of their buying journey before they speak to a seller. More stakeholders than ever before are involved in buying decisions. No wonder that most buying journeys end in ‘no decision made’…

Work smart, not hard.

This e-book offers step-by-step processes to fine-tune your core sales activities. Fine-tune your outbound e-mail messages and your cold call scripts. Diligently prepare to win those precious first meetings.

About the Experts

Tjeerd has sold academic books, packaging, computer games and Training and Certification. After working in sales enablement for over a decade, having had the pleasure of working with great salespeople and amazing sales coaches, Tjeerd now wants to share his step-by-step approaches to the core sales processes.

Outside his daytime job, Tjeerd enjoys sports, boating and presenting his radio show for the local radio station.

Write stronger outbound messages and boost your response rates. Grab your prospect’s attention with each sentence in your Cold Calls. Prepare a strategy and win those precious First Meetings. Overcome objections and confidently close the deal.

  • About the author
  • Introduction
  1. Perfect Prospects
    1. The Perfect Prospect Profile
    2. The Perfect E-Mail
    3. The Perfect Cold Call
  2. The Perfect Conversation
    1. Discovery – That Precious First Conversation
    2. Looking For Pain… and Solutions
    3. Latent Pain… and Challengers
    4. From Pain to Buying Decision with Meddic
    5. Mobilizers and Talkers
    6. How it Works in Real Life
  3. Objections & Closing
  • Epilogue: Treat Your Customer Like a King
  • Acknowledgements
  • References
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