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Overcoming Cognitive Bias

A Guide to Navigating the Biases that Affect Decision-making

páginaprincipal.livro.por Terry Pearce
44
páginaprincipal.livro.idioma:  English
Cognitive bias affects decisions in millions of workplaces every day. This book is a guide to how biases affect your work, and a practical toolkit for overcoming them to make effective decisions.
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Cognitive bias affects decisions and actions in millions of workplaces every day, costing billions, wasting time, and affecting performance.

This book is a guide to how cognitive biases affect you, your work, and the people you rely on, from colleagues to clients.

It provides a practical toolkit for overcoming biases: you’ll come away with a range of approaches to make effective decisions, both individually and in terms of implementing bias-resistant processes in your organisation. You’ll also be able to account for biases in others, and reduce their impact on you.

About the Expert

Terry Pearce is a learning and development professional with 20 years of experience in facilitating, designing and managing learning.

He works with clients to improve management, leadership and effectiveness, and has got results for employees from around the world and from warehouse to C-suite. He’s won multiple awards for programme design, has been published in Training Zone magazine and Ludogogy magazine, and has spoken at a range of international conferences.

In his spare time he creates games and stories, and has an insatiable appetite for games and stories created by others.

  • About the author
  • Introduction
  1. What is Cognitive Bias?
    1. Cognitive bias as the brain’s shortcut
    2. The studies that back upA what we know
    3. Cognitive bias affects everyone
    4. Chapter Summary: What is Cognitive Bias?
  2. The Impacts of Cognitive Bias
    1. Your cognitive biases and how they affect your work
    2. Everyone else’s biases and how they affect your work
    3. Chapter Summary: The Impacts of Cognitive Bias
  3. Addressing Cognitive Bias
    1. Recognising and working on your own biases
    2. Putting bias-resistant systems and safeguards in place
    3. Working with, not against, others’ cognitive biases
    4. Chapter Summary: Addressing Cognitive Bias
  4. Tools for Rational Thinking
    1. Analysis and decision-making tools
    2. Chapter Summary: Tools for Rational Thinking
  5. Common Cognitive Biases
    1. Biases we’ve looked at
    2. Confirmation bias
    3. Fundamental attribution error
    4. Action bias
    5. The endowment effect
    6. In-group bias
    7. Halo and horns effect
    8. Other common cognitive biases
    9. Chapter Summary: Common Cognitive Biases
  6. Your Personal Journey
    1. Next steps
  • References
  • Table of figures
  • Endnotes

Understand the concept of cognitive bias. Identify the impacts of cognitive bias. Learn strategies for addressing cognitive biases. Explore tools and techniques for rational thinking.

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