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páginaprincipal.livro.e-book_profissional

IT Strategy & Technology Innovation

páginaprincipal.livro.por David McKean
(31 avaliações)
2 Avaliações
63
páginaprincipal.livro.idioma:  English
This book will give you the knowledge you need to create high quality IT strategy, aligned to the business goals of your organization.
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This book will give you the knowledge you need to create high quality IT strategy, aligned to the business goals of your organization. We answer the questions that many IT professionals have around business and IT strategy, and in particular, how to use it to deliver exceptional results. It explains our highly successful and practical process for developing IT strategy that has been implemented in many successful organizations in every industry, from SME's to large multi-national companies. We have also come to understand the importance of looking at different options to achieve the strategic goals. To this end we explore how IT organizations can expand their innovation outlook, looking for different ideas arising from new technology, providing ideas that will energize business stakeholders and in turn delivering better IT strategic plans.

  1. An introduction
  2. What is strategy?
    1. Definitions of strategy
    2. What goes wrong with strategy?
    3. A process and some guidelines
  3. What you need to know about business strategy
    1. Michael Porter - three principles for setting strategy
    2. The Balanced Scorecard approach for developing strategy
    3. The 6 P’s
    4. Competitive advantage - Porter’s five forces
    5. Mission, vision and values
    6. The Extended Ansoff Matrix and strategic emphasis
  4. IT strategy phase 1 - Getting your bearings
    1. The business context
    2. Strategic canvas
    3. PESTEL
    4. SWOT analysis
  5. IT strategy phase 2 - IT objectives and areas of focus
    1. Setting IT objectives
    2. Creating areas of focus - dividing up the puzzle
  6. IT strategy phase 3 - Projects and activities to meet the objectives
  7. IT strategy phase 4 - Optimising innovation and technology
    1. Using scenario planning to optimize your strategy
    2. The process of innovation
    3. Creating your own technology roadmap
    4. Assessing risk in your IT strategy
  8. IT strategy phase 5 - Summarizing your strategy
    1. Project plan
    2. Strategic statements
    3. Plot on a page
  9. IT strategy phase 6 - Communication & governance
    1. The communication plan
    2. An example strategy presentation
    3. Presenting to a senior audience
    4. Outline of strategy governance
  10. First 90 days
    1. Why is this a critical time?
    2. Before you start
    3. Weeks 1 and 2
    4. Weeks 3 and 4
    5. Weeks 5 and 6
    6. Weeks 7 and 8
    7. Weeks 9 to 12
  11. In conclusion
    1. Take time to reflect
    2. Next steps
    3. Staying ahead
Ramfis Miguelena
Nos parece que es un libro de actualizada y los topicos nos muy bueno. Recomiendo para los cursos de licenciatura.
Lauren T. Gooden
The phases are well structured. The content itself is of high-quality that it can guarantee great results.
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David McKean

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