Jen McFarland reflects on a crucial client conversation about financial concerns and risk-taking in business. Highlighting the importance of not maxing out credit cards for success, learn why leveraging personal strengths and fundamental marketing tactics will take you further than doing what “everyone else does.” Get valuable insights on playing to unique strengths rather than following industry trends, encouraging business owners to identify what they’re good at and build strategies around those strengths. Inspiring advice and practical tips.
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