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Expert Talk: 3 Questions Every Brand Must Answer

páginaprincipal.livro.por Upright Brand
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32m 54s
páginaprincipal.livro.idioma:  English
Discover the three fundamental questions every brand must answer to effectively position itself for growth. Hosted by Erik Fabian, the founder of Upright Brand.
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Descrição

Every brand must answer three fundamental questions to effectively position itself for growth. In this expert talk we will explore those three questions and use explore how the questions can help us quickly position our brand or understand another brand. We will look at the Nike case study to illustrate the discussion as we go. Hosted by Erik Fabian, the founder of Upright Brand, this is a great introduction to positioning for someone launching a new brand or reviewing there current brand positioning.

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