Survival Strategies for Corporates

How to Survive the Covid-19 Crisis in 5 Steps

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Want to define & implement the right survival strategy for your corporate to survive the Covid-19 crisis? Then use this innovative 5-step approach with canvasses like the Corporate Model Canvas©.
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Over de auteur

This eBook is written by Dr. Tony de Bree EEP MBA. Tony (1957) He is a senior strategy & change consultant, a high-energy-speaker and lecturer, a successful online entrepreneur and a business coach, career coach & mentor of C-Level executives, students, startups, scaleups & SMEs.

He

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Many corporates in different industries are in big financial trouble because of the Covid-19 crisis. Therefore, executives, senior managers and management consultants need to be able to take the right short-term measures and define and implement the right survival strategy and survival plan for those companies before it is too late. This practical ‘how-to’ eBook, including innovative free downloadable corporate strategy & change canvasses as well as the Corporate Model Canvas© and the Corporate Ecosystem Canvas©, presents a clear 5-step approach to do just that.

About the Author

This eBook is written by Dr. Tony de Bree EEP MBA. Tony (1957) He is a senior strategy & change consultant, a high-energy-speaker and lecturer, a successful online entrepreneur and a business coach, career coach & mentor of C-Level executives, students, startups, scaleups & SMEs.

He is a bestselling author of 'how to books' in Dutch and eBooks in English on digital transformation & digital strategy management; change management, business model & revenue model innovation; ecosystem development; Internet marketing, making money online, entrepreneurship, entrepreneurial finance & selecting the best ideas, business plans, startups & scaleups to invest in.

In 2001, he earmarked Amazon.com, ASML, IKEA, PayPal and Bol.com, a large Dutch ‘Amazon.com’ type of large online platform as promising companies. He has been successfully selecting startups and scaleups ever since.

He worked 26 years in Financial Services at Amro Bank and ABN Amro Bank with corporate & private clients, institutional & private investors, startups, scaleups & SMEs worldwide. In ICT & business strategy development; turnaround management; international business development; corporate venturing; M&A; outsourcing, strategic partnering, negotiating & contracting and as global change manager, program manager regulatory change after 9/11, splitting up ABN Amro and as programme manager eLearning, online platforms, eMarketplaces, eBusiness, eCommerce, eTrust & eKYC.

He has a European Executive MBA, a PhD in business administration and knowledge management on ‘Transformation of Financial Services Companies', a Fintech-certificate with a KYC/RegTech Capstone Project @M.I.T. in the United States & a certificate 'ICT Member of Supervisory Boards'.

In 2001, he started to make money online as a ‘side hustle’ (see here) as his ‘plan b’ next to his day job at ABN Amro Bank. With online consulting, training and coaching on demand and with digital products like eBooks, checklists, canvasses and planners and with short videos. Helping more than 12.000+ independent business owners worldwide to make money online.

He left the traditional business world of global Financial Services in 2011 & now leads a happy personal and professional life with his new wife. Helping customers to make a living with their talents and with the people they know and trust in their network.


  • About the author
  • Introduction
  1. Definitions
    1. Introduction
    2. What is a business model and a revenue model?
    3. What are organisational economics?
    4. What is the corporate model canvas©?
    5. What is a survival strategy?
  2. Step 1: Stay positive and deal with adversity
    1. Introduction
    2. Stay positive
    3. Successful people deal with adversity
    4. How to learn from adversity?
    5. How to help others to deal with adversity?
  3. Step 2: Identify the biggest problems
    1. Introduction
    2. The impact of Covid-19
    3. What was your burn rate & runway prior to Covid-19?
    4. What is your biggest problem?
    5. What is your burn rate & runway since Covid-19?
  4. Step 3: Describe your current corporate business model
    1. Introduction
    2. Your current Corporate Model Canvas ©
    3. What if your company is big?
  5. Step 4: Design your new corporate business model
    1. Introduction
    2. Creative ideas for your new business model
    3. Different survival strategies for corporates
    4. Your new Corporate Model Canvas ©
  6. Step 5: Implement the new business model fast
    1. Introduction
    2. What is a survival plan?
    3. What are the short-term goals of a survival plan?
    4. Implementing your survival plan and fast
  7. What’s next?
  • Endnotes