Expert Talk: Launching a podcast

7 factors to consider before deciding to launch a podcast

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Podcasts are a great way to connect on a human level. That’s key for your business too – it builds up your “know, like, and trust” factor. But that doesn’t mean launching one is right for everyone!
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Growing up surrounded by inspiring women fighting for gender equality in South America, the US, and Europe, Kat Brendel has seen first-hand the incredible value women bring to any table. As a journalist, interviewing female leaders from around the world to inspire more women to lead was the logical an

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Podcasts are the best way to connect on a human level. And that’s key for your business too – it’s about building up that whole “know, like, and trust” factor. But that doesn’t mean that launching one is the right thing for everyone. There are seven important factors you should consider as you decide if a podcast is the right next step for your business.

Hear about the 7 factors to consider:

  1. The stage your business is in
  2. Your audience size
  3. How much time you have
  4. Your available headspace
  5. How you like to communicate
  6. Your commitment
  7. What your goals look like