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Professional eBook

Building a Professional Reputation Using LinkedIn

Your Activity on LinkedIn can be a Powerful Tool

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Language:  English
Engagement on LinkedIn is the magic sauce of Social Networking on LinkedIn. In this book, we will guide you on the best practices and tactics of engaging on LinkedIn to create business value.
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Description
Content

Engagement on LinkedIn is one of the brand development tactics that most LinkedIn Members fail at. It’s also the most important tactic when using LinkedIn as a Business Tool. In this book we show you how to engage using your own or curated content that’s relevant to your target audience. We introduce you to Newsfeed, Company Page, and Group Engagement best practices and tactics. We share best practices of using unique types of content and the best practices of mentioning LinkedIn Members and businesses in your posts, to get the best business value from your engagement.

About the Author

Teddy Burriss is a LinkedIn Strategist, Trainer & Coach. Since late 2009 Teddy Burriss has been using his Sandler Sales Training, Dale Carnegie Coaching, DDI Leadership Facilitator skills, Social Media Strategist Certification, and over 25 years of networking experiences to guide business professionals in the best practices of using LinkedIn as a Business Tool. Teddy has trained 1000s of business professionals on the power of using LinkedIn as a Business Tool and helps sales teams large and small across the globe.

  • Author Page
  1. Engaging on LinkedIn
  2. Why should you invest time engaging on LinkedIn?
  3. Contributing
  4. Where to Contribute on LinkedIn
    1. Status Update
    2. LinkedIn Articles
    3. Group Discussions
    4. LinkedIn Company Page
    5. LinkedIn Messages
  5. Types of Content to Contribute on LinkedIn
    1. Your Original Content
    2. Your Connections Content
    3. Third-Party Content
  6. Collaborating on LinkedIn
    1. Like Content
    2. Comment on Content
    3. Share Content
  7. Connecting Your Network
  8. Other Ways to Engage on LinkedIn
  9. Summary
  10. Connect with Us

About the Author

Teddy Burriss

Teddy Burriss is a LinkedIn Strategist, Trainer & Coach. Since late 2009 Teddy Burriss has been using his Sandler Sales Training, Dale Carnegie Coaching, DDI Leadership Facilitator skills, Social Media Strategist Certification, and over 25 years of networking experiences to guide business professionals in the best practices of using LinkedIn as a Business Tool. Teddy has trained 1000s of business professionals on the power of using LinkedIn as a Business Tool and helps sales teams large and small across the globe.