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TAKE AIM at B2B Sales Success – Abridged

7 Simple Steps to Creating B2B Customers for Life

34
Lingua:  English
T.A.K.E. A.I.M. is a whole new methodology, framework and proactive strategy for business-to-business sales success.
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Without a proactive selling strategy in today’s marketplace, it’s only a matter of time before you’re losing customers and prospects to somebody who does.If you want to guarantee your B2B sales success, you have to know how to T.A.K.E. A.I.M. at it.T.A.K.E. A.I.M. is a whole new methodology, framework and proactive strategy for business-to-business sales success. If all of your collective knowledge, experience, acumen, ability, skills, techniques, tactics - and training - are the “Tools” you use every day to ply your craft, then T.A.K.E. A.I.M. is the Toolbox that holds it all and organizes it for success.

About the Author

A lifetime in business and over 30 years in professional business-to-business sales and entrepreneurship makes for a wealth of knowledge and practical know-how to share. Working with companies, entrepreneurs and individual sales professionals, Rob Campbell uses his proven sales model, T.A.K.E. A.I.M. at Business-to-Business Sales Success, to help salespeople and organizations ensure long-lasting success by building a strong, loyal and growing customer base.A father of two and grandad of four, Rob lives in Ottawa, Ontario, Canada and is an active community volunteer and advocate for the voice of local business.

  • Introduction
  1. The Top 20 B2B Sales Essentials
  2. Target
  3. Approach
  4. K’nect
  5. Expand
  6. Acquire
  7. Integrate
  8. Maintain

Identify effective steps for building long-term B2B client relationships. Apply methods to ensure ongoing customer satisfaction and loyalty. Adopt strategies to locate and engage potential B2B clients effectively. Utilize proven communication and negotiation tactics to close sales with businesses.

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