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Personal Branding is a Key Skill

How personal branding can help your career

13m 24s
Lingua:  English
Ari M. Weinstein, author of Personal Branding at Work, discusses what branding means for career professionals, and why it’s more than just a skill for self-promotion.
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Descrizione

Personal branding is often thought of as a skill for self-promotion, useful only when networking or looking for a new job. Ari explains personal branding in simple terms, helping professionals view this skill in a new light. By detailing the process for discovering and sharing their personal brands, listeners learn how this key skill can be used regularly for greater success at work.

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Ari

Ari M. Weinstein