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B2B Selling Skills

Outsmarting Your Competitors

di Patrick Forsyth
(12 valutazioni )
1 Recensione
42
Lingua :  English
How effective conduct of face to face sales meetings can maximise their effectiveness and enhance sales results in business to business selling.
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Contenuto
Descrizione
Recensioni
  1. Introduction: A Key Personal Skill 
  2. Selling In Context
  3. Face To Face: The Shape Of A Sales Meeting 
  4. Follow Up 
  5. Summary 

A review of how effective conduct of face to face sales meetings can maximise their effectiveness and enhance sales results in business to business selling. The content reviews how to:

1. Prepare for success2. Handle a structured interview to best effect: opening strongly, making a persuasive case, handling objections and leading on to a successful close3. Hold and develop business for the future.
Anshina J.
The book helped me in realizing my shortcomings and the skills I was lacking to outsmart my competitors.
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Patrick Forsyth

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