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Relationship Marketing in HR

21m 2s
Langue:  English
A strategic and practical framework for HR to take people as a starting point. Brings employees more job satisfaction and at the same time increases their added value for the organization.
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Organizations want to better meet the changing wishes and expectations of employees. Not only to give the employee more happiness at work but also because a happier employee is of greater value to the organization. By looking at HR through a relationship-marketing lens, HR is defined by the relationship between employer and employee and the value that arises from it. In this expert talk I introduce the 7 Rs of labor. To understand the value of and for the employee in the relationship, and to make it concrete in the employee experience.

A propos de l'auteur

René Herremans