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How to be Interviewed on Radio

17m 38s
Langue:  English
A radio interview is a great way for leaders to bring their views to a wider public. Former BBC radio journalist Tony Coll shares how to make the best of your radio opportunities.
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Radio has been described as the perfect medium for shy people to show off. It is quick and accessible, doesn’t require you to be an extrovert, and offers huge opportunities for leaders to develop the “art of the smiling voice” to put across their point of view. And you don’t have to dress up! Media trainer Tony Coll was a BBC radio journalist for many years. In this entertaining and instructive talk he explains how to make the most of your opportunities to excel in this undervalued medium.

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