Jennifer Xue is an award-winning author, columnist, writing instructor, and serial entrepreneur based in San Francisco Bay Area. She has proven record in brand awareness, gaining traction, and revenue generation.
She is the founder and chief editor of Lisää kirjoittajasta Jennifer Xue
White Paper Writing for Business is a business book that covers what a white paper is and its history, how to write it, how to arrange it based on categories and components, how to select an internal team to write it, and how to hire a professional white paper writer.
It is divided into ten chapters, from which the readers can learn how to conceptualize a white paper from scratch, conduct proper research, and develop it from thesis statement. We introduce the “what”-s and the “why”-s of writing a white paper. Eventually, readers will learn about the lengthy process of writing a good white paper that is appropriate for the intended readers, satisfactory to the client, and safe from legal suits.