This book is brought to you by Dionne Mischler, CEO of Inside Sales by Design, and 20+ year sales veteran. It calls out viewing your lead generation efforts as a structured program to see an increase in results. When we treat an effort as a program, our brains approach and think about the effort in terms of a structure, framework, leader, teams, strategic direction, and tactical execution. This eBook takes you from inception through execution and is full of templates, ideas, and tangible take aways to implement immediately to see results.
About the Author
Dionne Mischler has been running Inside Sales by Design for five years and counting now. She has been in sales and technology for the last 20+ years and has a successful individual career as well as in starting and growing sales teams in verticals spanning non-profit, IT consulting services, membership, hardware, software, staffing, and SaaS.She is a member of the American Association of Inside Sales Professionals (AA-ISP) and leads the Orange Country, CA Chapter along with other dedicated sales professionals in the area.