How to influence & bring your audience with you when you speak is an essential skill for any leader.First of all - Don’t worry if you fear public speaking – and you don’t feel confident about influencing your audience….it takes practice. So, the first tip of the session is to make sure you make time and seek out as many opportunities as you can to stand up and speak to a group of people. Speak as much as you can as often as you can!The story of my client Beatrice, a senior person (part of the Exco) at a large banking group is the perfect way to illustrate how NOT to attempt to influence an audience. By the end of this episode, You will have 5 practical tips you can take away and apply next time you’re preparing to speak to and influence a group of people you NEED to bring with you.These 5 tips are in response to the five red warning flags we can learn from the story of Beatrice including her lack of audience knowledge, her coach (he was a different personality type to her and taught her methods that worked for him not her) plus – the classic data dump! Her presentation has way too much data…In this episode you’ll learn that your audience needs are key …if you want to influence and bring them with you on a journey. Plus, you’ll love the practical exercises and tips you can take away and try yourself.For more fantastic tips, tricks, and leadership techniques to grow in confidence when you speak… visit Esther’s website for some juicy content, podcasts, programs, books and more.
About the author
If anyone can help you speak like a pro, get promoted and have more impact & presence, it’s Esther Stanhope.
Since leaving the BBC (British Broadcasting Corporation) in London as a senior producer in 2011, she’s helped thousands of professionals in FTSE 100 firms get promoted, speak with confidence and step into leadership roles.
Esther’s global clients include world famous organisations like Barclays, JPMorgan and Deloitte.
In her career, she has clocked up 12.5 thousand hours of live broadcasting at the BBC and nearly 5 thousand celebrity interviews (like George Clooney & Madonna!)
Her speciality? Getting the best out of talent. That could be you.
She’s a sought-after keynote speaker on confidence, self-promotion, women and leadership for the likes of; the Universities of Oxford, Cambridge, Kings College London; the British Army, The British Government and the creative, tech and property industries.
She speaks internationally from Canada & Paris to Tel Aviv, Amsterdam and the USA. Her masterclasses are a big hit for awaydays, off sites and virtual client events. Esther regularly hosts lively International Women’s Day ‘Speak Up’ events for clients all over the world and now her virtual keynotes are watched by 1000s.