AI is set to drive 45% of the global economy by 2030, with many marketers already seeing benefits like increased efficiency. However, nearly half of customers worry about losing the human touch due to AI. This episode explores how marketers can leverage AI to handle routine tasks while focusing on building genuine, human connections. Learn strategies to use AI thoughtfully, balancing automation with authenticity, and turning customer concerns into a competitive advantage. Embrace the future of marketing by combining technological efficiency with a personal touch.
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