Influencer marketing is a really popular way to market products and services both in B2B and B2C, in this expert talk Nat Schooler and Sarah Austin discuss the ins and outs of influencer marketing, both of them are experts in this field. They have worked within influencer marketing as influencers and have also hired influencers and worked with them to create content. Influencer marketing increases sales, it's a really powerful way to reach people you wouldn't otherwise reach. Influencer marketing is the use of influential people in your market/industry as part of an advertising campaign.
About the author
Nathaniel Schooler is an international futurist, engaging interviewer and trusted adviser.
If you would like to learn more about him please visit his website natschooler.com where you will find links to all his current projects.