Corporate communications are a key part of any business. But what is corporate communication? How do you create effective corporate communications? And how can you use social media to improve your company's image and reputation? In this talk Ehsan Khodarahmi and I discuss the basics of corporate communications, including its definition, purpose, and types. We also cover topics such as creating an effective tone of voice for your organization or brand, using social media to communicate with customers in real-time, and more. Even experienced marketing or PR professionals will find value.
About the Author
Nathaniel Schooler - an engaging interviewer, writer and trusted adviser. IBM Futurist and LinkedIn Power Profile Award Winner.
Prior experience taught him business communication is about real world relationships, (avoiding techno speak and meaningless jargon).