Master some of the key principles of professional sales, including sales relationship types, the difference between product and service sales, account management and using data to improve sales performance. Most importantly, discover the six secrets of the world’s best sales people and focus your time to drive consistent sales results. This book will shift your thinking from sales as a transaction to building sustainable and mutually rewarding commercial relationships.
About the Author
Peter Freeth is a UK based international consultant, master coach, author and speaker who builds high performing cultures. He has written eighteen books and has worked with some of the world's most recognised businesses, doubling sales conversion rates, reducing graduate development time and achieving up to 700% increase in profitability. Peter is the host of Bookboon’s ‘In Focus’ podcast series.
