In this Virtual Classroom, you will learn to take control of the brand you already have, so you can start making an intentionally great impression at work. We'll cover the following:Proof that you already have a brand
- Defining branding in a way that’s meaningful to you
- Why it’s important to control your brand
- Reflecting on what makes you unique
- Discovery through the process of elimination
- Experience, values, and actions
- Whom to ask
- The question(s) to ask
- Distilling what you learn
About the ExpertAri M. Weinstein has been coaching working professionals for over 20 years. He has hired and developed award-winning staff in technology, finance, and operations where he has held leadership roles. In 2017, Ari was awarded recognition from the City of New York for his work as a volunteer career mentor.Today, Ari is an independent branding and business development coach. He specializes in personal branding for career professionals and executives. Ari teaches clients how to develop clear brand messaging about themselves and their goals, enabling them to achieve professional growth and success.