REDEFINING PURPOSE proposes a new vision of leadership, where profitability comes as a result of the development of a higher purpose in the business, using Transcendent Leadership. Developing this Leader invites us to understand the decision-making process at a mental/emotional level, to a process of self-knowledge and to the application of behavioural rules towards oneself and the outside world. These rules, inner and external, constitute the action that shows the subconscious the way to change limiting beliefs that are difficult to identify and access.
About the Author
Santiago Mariño is a leadership consultant, he works with individuals and organizations seeking to take their business to a higher purpose in sustainability and self-awareness. A certified executive coach for more than 12 years, he has 20 years of previous practice in product development and marketing positions in the industry. His work focuses on the clients' leadership skills through the identification and resignification of their limiting beliefs and the search for new meaning at work by establishing the relationship between the organization's purpose and their personal life purpose.