Storytelling is a powerful way to connect with and encourage community, but it can sometimes unintentionally become manipulative. The first step towards undoing problematic messaging and updating communication strategies is awareness. Tune into this episode where brand and visibility strategist Cassandra Le dives into ethical storytelling, offering insights on how to communicate more authentically and create a genuine impact. Discover the essentials of ethical marketing, strategies for dealing with missteps, and the positive effects of mindful storytelling.
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