Your Business Idea

• About The Author
• Introduction
• PART I

1. Reasons for launching a NEW Business Idea
2. How to Confirm an Opportunity Exists
3. 10 Steps to finding something to sell online.
4. Creating a Name & Slogan for Your New Idea
5. 49 Musts of H@ppeneurs & Intr@preneurs
   1. You must activate your “Mind switch”
   2. You must have a Plan
   3. You must take responsibility
   4. You must fire in your belly
   5. You must have faith in your abilities
   6. You must keep a diary
   7. You must break bad habits
   8. You must research, research, research
   9. You must focus on what customers will “Get”
   10. You must learn to delegate (or automate)
   11. You must identify the root cause of your problems
   12. You must be prepared for the lessons, and learn “often”
   13. You must be enthusiastic about what you offer
   14. You must not lose sight of your goals
   15. You must stop the complaining
   16. You must realise that the value is in the lessons
   17. You must set your KPIs and monitor your progress
   18. You must make doing business with you both professional & fun
   19. You must learn to ask for help, guidance, and support
   20. You must learn to give before you can get
   21. You must learn to think BIG and see the big picture
   22. You must become more productive
   23. You must learn to rationalise and become a realist
   24. You must learn to appreciate life
   25. You must avoid unrealistic expectation
   26. You must do the right marketing
   27. You must change your circumstances
   28. You must thank those who help you
   29. You must develop a thirst for knowledge
   30. You must master the D +B + E = R formula
   31. You must win hearts and minds
   32. You must become a h@ppeneur®
   33. You must question all the time
   34. You must keep on point, on form and on fire
   35. You must keep increasing the value you offer
   36. You must participate in a mastermind group
   37. You must develop your values and good habits
   38. You may generate engagement, but you must close the sale
   39. You must plan your costs and create a budget
   40. You must get out and stay out of debt
   41. You must systemise everything you do
   42. You must test new ways of doing things online
   43. You must keep it lean
   44. You must be prepared to get it wrong (sometimes)
   45. You must recognise your biggest enemies - Ignorance, Apathy, and fear
   46. You must master new skills & talents
   47. You must stop making excuses
   48. You must raise your standards
   49. You must view marketing as an investment and not a cost

• PART II – Your NEW Business Idea

1. Real Problems You Solve
2. Customer Avatar
3. Revenue Streams
4. Routes to Market
5. Resources Required
6. ROI Required
7. Required Steps
8. Summarise Your Idea Now

• One Last Thing…

Understand the steps to assess and plan a new business venture. Explain the process of defining and reaching target customers. Apply tactics to effectively communicate a new business idea to potential stakeholders.