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The Alternative Business Model

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Language:  English
The book is intended to challenge accepted Western thinking and to open up possibilities for a more sustainable model for the future.
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Description
Content

Having for so long been a proponent of the Western business model, the author was disturbed by the gradual failure of much of the system. In working with countries in Eastern Europe, the Middle East and the Far East, he started to recognise that there were other potential models that could be adopted.

This book looks at those alternatives, tries to dispel some of the Western myths and proposes changes that could be adopted at all levels of a society. In the process he challenges not only the ways of working, but also better measurement systems for evaluating true success.

The book is intended to challenge accepted Western thinking and to open up possibilities for a more sustainable model for the future.

  1. Introduction
  2. The creation of the Western Model
  3. The problems with the Western model
  4. My Turkish Experience
  5. What lies behind the Turkish experience?
  6. The Bhutan Experience
  7. Why does the West refuse to change?
  8. What could force the West to change?
  9. Introducing change in the business model
  10. The new model for government
  11. The new model for educators
  12. The new model for parents
  13. The new model for business
  14. The new model for the individual
  15. Conclusions
  16. References
About the Author
Roger

Roger Cowdrey MIC

The author is an international business consultant, writer and motivational speaker specialising in entrepreneurship and SME development. Following careers in teaching and IT he has spent over twenty-five years working with businesses and with business support organisations in various European and Middle Eastern countries. His books appear in over 30 countries in the world and are used in universities in all continents. His passion for encouraging young people has made him a sought after speaker at conferences and universities in many countries and he still works on entrepreneurial projects in various locations.