Saving Your Reputation in the Digital Age

The Ultimate Guide for Risk & Crisis Communications

notes:
( 14 )
70 pages
Jazyk:
 English
This book highlights the changing landscape of risk and crisis communications, provides best cases and explores different practices for saving your reputation in the age of viral media.
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O autorovi

With a background including positions such as Communication Officer at the European Commission and Press Officer and Spokesperson to diplomatic missions in Brussels, Stavros Papagianneas is currently Managing Director of PR consultancy StP Communications.  He is a senior communic...

We look to leaders when crisis strikes. Indeed, responding to a crisis goes to the very root of leadership. This book highlights the changing landscape of risk and crisis communications, provides best cases and explores different practices for saving your reputation in the age of viral media. It is about how to manage your crisis communications and what to do when the reputation you have built over decades is destroyed in one day.

About the Author

With a background including positions such as communication officer at the European Commission and press officer and spokesperson to diplomatic missions in Brussels, Stavros Papagianneas is currently the managing director of the PR consultancy StP Communications. He is a well traveled senior communications expert with more than 20 years’ experience in strategic communications, reputation management, public affairs, digital communication, social media and media relations. Stavros is a speaker, analyst, entrepreneur, and author and operates on 4 core values: excellence, interest, authenticity and partnership.


  • About the author
  • Preface
  1. Introduction
  2. Emerging trends in crisis communications
  3. Best and worst cases
  4. Developing an impactful plan
  5. Social media in turbulent times
  6. Fake news vs trusted news
  7. Lessons learned from the corona crisis
  8. How to tackle disinformation
  9. The future of crisis communications - Embrace the chaos
  • Crisis communication strategy in three steps
  • Bibliography