John Cleese is a creative writer, performer, and entrepreneur. So, it is perhaps no surprise that Gerard Duff who researches and lectures in creativity at the University of Leeds suggested a Cleese quotation for this Abeceder Quotation Conversation.Michael and Gerard acknowledge that many people are conditioned from an early age to avoid being creative and that being asked to be creative at work is an uncomfortable experience. Michael and Gerard explore what employers can do to encourage workers to be more creative and to accept the inevitability of failure as part of a good creative process.
