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What is the PESTLE Analysis?

What is the PESTLE Analysis?
4.9 (17 reviews)
ISBN: 978-87-403-0834-1
1 edition
Pages : 27
  • Price: 75.50 kr
  • Price: €8.99
  • Price: £8.99
  • Price: ₹150
  • Price: $8.99
  • Price: 75.50 kr
  • Price: 75.50 kr

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About the book

  1. Description
  2. Preface
  3. Content
  4. About the Author

Description

The PESTLE Analysis is a popular strategy tool used by management of both commercial and non-profit organizations. It can be used to identify the external factors that influence an organization.

This eBook explains how to carry out a PESTLE Analysis and use it in conjunction with other strategy tools. It describes the six factors – Political, Economic, Social, Technological, Legal and Environmental – and how to evaluate its findings.

Preface

The PESTLE Analysis is a useful method to use in order to identify the external factors that influence an organization.

You will learn:

  1. How the PESTLE Analysis can be used in conjunction with other strategy tools
  2. How the six factors of a PESTLE Analysis are classified
  3. How to carry out a PESTLE Analysis
  4. How to evaluate the relevance of a PESTLE Analysis
  5. How to avoid the pitfalls associated with using this strategy tool

Content

  1. PESTLE Analysis
  2. PESTLE Factors
  3. Summary
  4. References

About the Author

Paul Newton has worked in IT and Project management for over 30 years and has also developed several internet based enterprises. He was a co-founder and director of ITT Ltd where he was responsible for the development and marketing of software-based management training tools. Clients included Microsoft, IBM, Pfizer, Sun Microsystems, UK National Health, Ministry of Defence, Barclays and many other internationally known organisations.

Prior to that, he worked as an IT consultant specialising in developing IBM mainframe software for many of the company's clients including: Rockwell, Severn Trent Water, SWEB, SWALEC, and Eagle Star Insurance.

He also owns www.psychometric-success.com, a leading provider of practice aptitude tests. This website helps over a million people per year to pass job selection tests including: numerical, verbal, abstract, spatial and mechanical reasoning tests. It has 16 free practice tests available to download - visit www.psychometric-success.com.

You can contact him at paul@free-management-ebooks.com, paul@psychometric-success.com or via his personal blog www.pcnewton.com.

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