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Audio Learning

Expert Talk: Company Branding Lessons

Interview with Douglas Commaille

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54m 34s
Language:  English
A brand must stay true to the essence of what the brand is, the quality of the product and they must protect that brand, very, very carefully. We discuss the key fundamentals of branding here.
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Douglas was commercial director at The Lab at Leo Burnett, which is a 85+ year old advertising agency. He has done plenty of different things during this career including being a barrister in law and writing speeches for the Prime Minister of Malaysia. He shares some insights from his time working with brands like Krug Champagne and many other famous big brands in the world.

About the Author

Nathaniel Schooler - an engaging interviewer, writer and trusted adviser. IBM Futurist and LinkedIn Power Profile Award Winner. 

He interviews amazing experts. People who have started, built and been part of some of the largest brands in the world and made a huge impact.
Prior experience taught him business communication is about real world relationships, (avoiding techno speak and meaningless jargon).

About the Author

Nat Schooler

Nat Schooler is a Futuristic Podcast Host, International Best Selling Author, Entrepreneur & Trusted Advisor. A renowned expert in Branding & Strategy For Career & Business Success and podcasting aficionado with 250+ Interviews and collaborations with Michael Tobin OBE, Kim-Adele Platts, Stanley Tucci and other luminaries. Nat believes that people need to be empowered to create their own success by overcoming obstacles and designing their lives for personal or business success.

Nat-Schooler is co-founder of MasterMindSet – A New Leadership Foundation: Different by Design Delivering C-Suite: Skills, Strategies & Networks to Lead in the 2020s. He co-founded the first International Imposter Syndrome Awareness Day with colleagues Kim-Adele and Lisa Ventura. His clients include IBM, Google, Microsoft, Oracle and Brother Printers and he is a LinkedIn Power Profile Award winner.

Visit his website for more information on him