Economists are predicting that everyone in the future needs to think like an entrepreneur or become one as the future is bright for startups. This book is the perfect "how-to" for starting a business and shows you how to build a business from scratch, packed with instructive real-life examples and links to hundreds of valuable resources, Starting a Business from scratch in the Digital Era gives you what you need to make the leap from employee to successful entrepreneur. This book is the perfect "how-to" for starting a business and shows you how to build a business from scratch, packed with instructive real-life examples and links to hundreds of valuable resources you may need to start your new business, including how to structure your business, writing a winning business plan,funding and business support with proven tips for getting awareness and exposure. Business start-up impresario Jason Allan Scott walks you through your first steps, from testing and developing your idea to writing a winning business plan, getting start-up money and every resource you may need.

About the author

Jason Allan Scott is a successful Serial Entrepreneur, Professional Keynote Speaker, Best Selling Author, award-winning event professional, Mentor, Podcaster and a part of Tim Ferris’s NR set who travels the world educating and empowering people.

Scott can show you how ordinary people can build a solid living, with passion and purpose, on their own terms. He is also an early “influencer” with his omni-channel presence, the first person in events to make a million pounds in five months off of social media, write for the most read blog in events, his Youtube videos seen by over a million people, his twitter account has had over a 100 000 followers and Scott has worked with macro and micro influencers, as well as starting the first social media influencer “fam trips” with Elena Clowes, Kevin Jackson and The International Live Events Association that received 3,699,795 impressions.

Voted Top 100 Movers and Shakers in Events by Eventbrite 2016, Voted number 1 on Double Dutch 250 people in Events and top 10% of social media persona in events in the world and the only person in history to be nominated for most influential in events twice in one year. Jason has started and sold several companies on three continents in his entrepreneurial journey. His Online Radio Show, The Guestlist Podcast has won awards and been voted by iTunes as New and Noteworthy while amazing while gaining tens of thousands of subscribers.

Samantha White is a Warwick MBA, specialist in social Media strategy development and strategy implementation while also being a connector, futurist, infovore and influencer. White interprets social media analytics and empowering decision makers with the understanding of what it all means. www.socialmediasamantah.com

1. Where do you begin? 
   
2. The Plan 
   
3. Lets get legal 
   
4. Founder Readiness 
   
5. Choose Your Business Structure 
   
6. What’s in a name? 
   
7. Website 
   
8. Set your price 
   
9. Staff 
   
10. Does your business need a Trademark? 
    
11. The Executive Summary 
    
12. Tell me about your industry 
    
13. Customers 
    
14. Competition 
    
15. Competitive Advantages 
    
16. Marketing 
    
17. Marketing ideas to help 
    
18. Operations 
    
19. Financial Plan 
    
20. Raise Funds 
    
21. What if someone copies my idea? 
    
22. Your Management Team 
    
23. Think 
    
24. SWOT 
    
25. CUSTOMERS 
    
26. The Business Plan-Expanded 
    
27. Start-up scaling 
    
28. Social media Influencers 
    
29. Embedding Your Company into the Internet 
    
30. Social media is FREE 
    
31. Pitch Perfect 
    
32. Final Thoughts