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Gain success by influencing and persuading

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Influencing and Persuasion
This article is based on the free ebook "Influencing and Persuasion Skills"

In the business world, nothing can be achieved without effectively communicating with, influencing, and persuading employers, employees, clients, suppliers, and customers. If you look at the most successful business people in the world, you will see people who have mastered the art of influence and persuasion. These forms of communication require practice, finesse, and a skill set that goes beyond those that the average person possesses.


Even though these skills are so important to success in the workplace, there are many individuals who find that there is a limit to their persuasion and influence skills and that they seem to have reached a stumbling block in their progress. They may sometimes struggle to convey their thoughts and ideas in an accurate manner, or they may be unable to understand what the other person is thinking or feeling and why they might be resisting the attempts to persuade or influence them.


Some people might try to persuade and influence by being abrasive or aggressive. They may get agreement from time to time, but there will be underlying, perhaps passive disagreement that affects the team. True persuasion and influence means that you are able to convince others of the merit of your ideas without needing to bully or disrespect others.


This is why persuasion and influence are actually forms of advanced communication. They require that you as a communicator stop thinking about what you want to say or how you want to say it, and that you instead figure out what the other person needs to hear. It requires that you are self-aware enough to recognize when you are doing what feels most comfortable to you rather than what will produce the results that you are want. And it requires you to be calm and confident enough to keep trying to identify what it is that the other person needs to hear from you.


Don’t think you can’t do it! Convey your ideas professionally and effectively to your colleagues by reading “Influencing and Persuasion Skills” by MTD Training.