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Your body language’s impact on your success

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This article is based on the free eBook "Networking"

Body language is one of the most important parts of communication. In fact, we devote more than 90 percent of our attention to interpreting one another in terms of body language and voice. Only once we have done that do we listen effectively to what the speaker says.


What do we observe?

  • 55 percent: Body language
  • 38 percent: The voice
  • 7 percent: The message


That is why it matters how you handle your behavior, your body language, and your attitude in public.

The more you understand yourself and your attitude, the greater opportunity you have to optimize your attractive, positive signals. If your body language is open and pleasant when you meet people, you increase your charisma and thereby the chance of a positive outcome.

If instead you are nervous or uncomfortable about stepping into a gathering where you don’t know anyone, your natural posture will be closed, and you will hug the walls and make yourself invisible.


Your eyes wander or are lowered and withdrawn. In that way, you protect yourself and tell those around you “I don’t feel comfortable in this situation”.

In a way, this is the body’s natural protective reaction, since the self doesn’t like the situation and wants to protect itself.

To close up and protect oneself from the surroundings can in many situations be an appropriate reaction, but not when you are at a reception or are attending an important meeting, and ought to be radiating self-esteem and a desire to make contact with others. Those around you quickly read your posture and unconsciously work out that you are signalling low self-esteem.


Most people want success in their lives. That is why we don’t seek out and are not attracted to people who might pull us down. We prefer to interact with people who have self-esteem and ambitions, or people who are role models for what we want to accomplish.

That is why people signalling low self-esteem have a big job on their hands, if they want to make contacts but cannot get their body to signal that message.

The experience of many people, though, is that a lot can change – once we increase our awareness of posture mechanisms that speak for themselves.


To learn more about the secrets of body language, take a look at “Networking” written by Simone L. Andersen.