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SEO – From Beginner to Boffin

SEO – From Beginner to Boffin
4.9 (23 reviews) Read reviews
ISBN: 978-87-403-0498-5
1 edition
Pages : 40
  • Price: 75.50 kr
  • Price: €8.99
  • Price: £8.99
  • Price: ₹150
  • Price: $8.99
  • Price: 75.50 kr
  • Price: 75.50 kr

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About the book

  1. Reviews
  2. Description
  3. Content

Reviews

Patricia ★★★☆☆

Not a lot of content however the actual information on tags, anchors and dealing with CMS systems was very useful.

AdaT ★★★★★

An excellent read, humorous, simple to understand and enlightening. Very informative and I feel I can create with ease, thank you.

Walter Füchsle, Pirmasens, Germany ★★★★★

Lesenswert! Take the time to read it slowly!

Elaine J. Johnson ★★★★★

All the info that a person who does SEO (like me as an independent contractor) must take note of. Complete and concise in content. Great help.

Description

The Author would like to remind everyone that Google is a piece of software that can't read, can't determine the web users lifestyle and certainly can't dance. This book (hopefully) blows apart the myths and legends that are 'supported' by so-called SEO Experts in order to preserve their own overpriced and overvalued efforts. Please do not be put off by the fact that the author has a Physics degree and can code in over ten computer languages. He has made a valiant effort to 'start at the beginning' so that everyone who owns a website will know, by the end of the book, how, what and when as regards changing the parts of their site that Google likes best.

Content

  1. Introduction
    1. Search Engine Optimisation IS a Science
    2. About the Author
    3. Google isn’t that Bright
  2. SEO Theories and Practice
    1. Keyword and Competitor Research
    2. Content Remains King
    3. Tagging Up
    4. Site Maps
    5. Linking
    6. Split-testing and Measuring
    7. Best Practice
  3. Technical SEO and Workflow
    1. Content
    2. Page Titles and Metas
    3. Title Tags
    4. Site Maps
    5. Links
    6. Coding Validation
    7. Alt-tags
    8. Conversions
    9. Dynamic Websites
  4. Platform Specific
    1. Joomla
    2. Wordpress
    3. Drupal
    4. Magento
    5. Others
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