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Author Archives: Victoria Binz

Over the course of her career, Victoria Binz has worked as an Account Director for leading digital agencies, a Marketing Manager for small and medium businesses and a freelance consultant. This has given her an excellent overview of digital marketing in a variety of situations and industries. It is a passion for creative projects and content in all shapes and forms that has led Victoria to explore content marketing.

5 Reasons Why Companies Win at Content Marketing

Well, there is the content itself, of course. But there is so much more to content marketing than meets the eye and a great piece of content is always the result of consistent effort, careful planning, and the right attitude.  (more…)